I think it's called "Chicago Style" - all words are capitalised. Personally, I absolutely hate it - it's a nightmare for me to read in my head. It would be so much better if it was just sentence case.
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Chris Rock Sells iPhone 12 and mmWave 5G in New Verizon Ad
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English writing purists brand the style as an abomination, it makes no "true" grammatical sense at all.
Embarrassing. Wonder why he would do this, I'd assume he's not this desperate to make a buck.
swingerofbirch
macrumors 68040
The ad has the feel of something from the 1990s. As does the focus on tech specs. It's like "now with a 24x CD-ROM."
No, that’s Chris Tucker who played in that movie. Same guy in the rush hour movies.
enjoy Rush Hour in 4k on the new iphone 12 pro max. I know I will.
THE PACIFIC BLUE SIDE, WITH CHRIS X!
The only 15 second commercial on TV. Why only 15 seconds? Because the man too scared to give me a half minute!
I enjoyed Chris Rock's comedy and acting over the years, and I'm sure Verizon paid him well to be their pitch man.
I mean, you could pay me to be VZW's pitch man. Heck, I would do it for a couple free phones...
The only 15 second commercial on TV. Why only 15 seconds? Because the man too scared to give me a half minute!
I enjoyed Chris Rock's comedy and acting over the years, and I'm sure Verizon paid him well to be their pitch man.
I mean, you could pay me to be VZW's pitch man. Heck, I would do it for a couple free phones...
Not every word is capitalized. It’s a title! I’m no expert but don’t most novels, films, games, and articles use this form of capitalization?
I just don’t see the issue. Are from some place where all titles are fully all-caps? Or in sentence form? Are you very young and don’t use capitalization at all?
empty promises, empty promises, everywhere.
telco investments will cover the natural growth.
none of the 'unique and novel' 5G use cases stood the test of reality so far.
it's mostly eMBB (and i'm not entirely sure of the 'enhanced' part) and FWA.
Maybe let’s not get too carried away. It’s an iPhone ad, but only kinda sorta. It’s a Verizon 5G ad that happens to have an iPhone in it.
Life in cities is faster paced than outside ...
5G is more technology push than customer pull. Happy with my SE.
You're totally right - what you listed, they're all titles. However, what we have here are headlines, a subtle but important difference.
It's obviously not going to be consistent across all news outlets, but it's definitely the "proper" way of doing things. I've carried out a load of UI/UX research in this area, it's not just generally "correct" to use sentence case where possible, but it also causes fewer issues for folks with dyslexia.
Are you sure that wasn't Laurence Fishburne?
🤣
Samuel L Jackson berates host for mistaken identity
Actor Samuel L Jackson hauls up a US TV host after being mistaken for fellow star Laurence Fishburne.
www.bbc.com
ok, i'm a bit concerned about how much of an emphasis there is on iphone AND verizon. i don't have verizon, and don't see having it ever in any of the futures. this ad makes me feel, like my iphone experience will be less because of this.
Emphasis added. The examples are interesting though, it’s “sentence-case” but with very inconsistent punctuation.(Sometimes ending in a period, sometimes left hanging.) I didn’t know the dyslexic had trouble with “title-case”. It’s unfortunate but it is good to know how they could be helped.
This is pretty standard for carrier commercials in many countries, I assume. I see them in Canada and they aren’t Verizon ads.
Im curious if and by how much have storage speeds increased, I would guess in order for a 5G download to actually get the supposedly typical 1-2Gbps speed as shown in the ad is because storage in the new phones is also improved, like a modern SSD. Hopefully Anandtech does a proper tech review of the new iPhones, is Anandtech still in business?
ok, that makes me feel a bit better, thanks. i don't watch tv, so this is the extent of iphone commercials i've seen.
i see a lot of billboards, but they usually look the same and just have a small carrier logo on the bottom somewhere.