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Now this i can see working as an upsell concept :)

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Hmm...I wonder why MacRumors didn't quote this from Siegler's piece.

But simply doing something because it’s easy is not good enough — certainly not for Apple. Much more compelling is the argument that gold is one of the most popular after-market color adjustments for current iPhones (including gold cases). And gold has been in the midst of a renaissance in style after years of being banished to “gaudy and tacky” hell, as I noted above.

I have anecdotal evidence that supports this. I was at a going away party yesterday for my nephew who is going off to college. He has an iPhone and has it in a case. It looked like the back of the case was gold. I asked him about it and he confirmed it was gold. Then my sister chimes in and says "ooh I'd love a gold phone!"

Later in the evening I was watching the Great Food Truck Race on the Food Channel and several of the participants were using iPhones with gold cases, or gold trimmed cases. And during a break there was a commercial for Michael Kors fragrance and beauty collection and I see gold everywhere in that commercial. So I texted a friend who is way more into fashion than me a mock up of the gold iPhone and she texted back that she liked it and would buy it. :eek:
 
When I first heard about gold I thought it was a joke.

Now I can see heaps of people wanting it, not just China and India.
It is more a fashion accessory so a heap of females and I can't picture Donald Trump with anything less!

Since Apple will ship something that has actual style (_if_ they ship a gold phone), I can't see Donald Trump buying one.
 
Since Apple will ship something that has actual style (_if_ they ship a gold phone), I can't see Donald Trump buying one.

From my anecdotal evidence yesterday it looks like this definitely could be a hit with females and young people. I guess I need to study up on my fashion.

As others have said I hope it is more of a muted champagne color. I'll reserve judgement until I see it.
 
I am sure Apple will pull this off and it will look nice. However, this will attract the kind of users that will keep talking about their great looking phone but don't know how to install any apps...

Guess what: There are people who wouldn't know a good looking phone if you hit them in the face with it, and who don't know how to install apps. And there are people who really like a good looking phone, and actually write the apps. And if you think that being able to install an app on an iPhone means you're clever, then your standards are very low indeed.

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From my anecdotal evidence yesterday it looks like this definitely could be a hit with females and young people. I guess I need to study up on my fashion.

As others have said I hope it is more of a muted champagne color. I'll reserve judgement until I see it.

That puts you into a tiny minority then :D
 
Smart move by apple I think

Certain celebs will love this - they will be photographed using it, it will stand out and their psychotic fans and followers will also latch onto it.

I personally think its a bit brash but I can see some personality profiles loving this.
 
That puts you into a tiny minority then :D

I remember last year when we saw leaks of the iPhone 5 and everybody hated it and thought Apple had jumped the shark. For me unfinished parts leaks with possibly bad lighting isn't the way to judge a product. :)
 
Smart move by apple I think

Certain celebs will love this - they will be photographed using it, it will stand out and their psychotic fans and followers will also latch onto it.

I personally think its a bit brash but I can see some personality profiles loving this.


It is a well known fact all celebs use Android!....:rolleyes:
 
It is a well known fact all celebs use Android!....:rolleyes:

Samsung certainly pays a lot more for marketing, so if someone is paid to use a phone, you can be certain it will be a Samsung phone. Those "celebs" carrying an iPhone paid for it out of their own pocket.
 
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Correct, it is just a phone. But were talking about Apple, who charge like a bull for their gear, and not only that its not the best phone out there! I think we're all used to every release just doing enough for another 12 months. This one will be the same.


Ummm... the very latest Android phone, Moto X is $199 on contract. The EXACT same price as the iPhone 5S is expected to be... so, wtf nonsense are you on about??
 
now this. this looks good... good enough makes me think I will upgrade to this color for my 5S.
 
Samsung certainly pays a lot more for marketing, so if someone is paid to use a phone, you can be certain it will be a Samsung phone. Those "celebs" carrying an iPhone paid for it out of their own pocket.

I always get a good laugh when a celebrity tweets that they love their Samsung phone followed by the note "posted from my iPhone".
 
Fugly. If they are going to make it gold the whole phone should be.

Pimps everywhere will love this phone.
 

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I don't mind the champagne colour, but why leave those white bands? It looks horrible like that.

That said, I wouldn't buy one, and I'd wager the majority of people that do will be doing so to match a dress-sense so tacky it won't matter whether any one part of it looks good on its own, but still I think if you're going to do colour options it should really encompass at least one whole side of the phone or it looks weird.
 
I really don't like it. Neither Jony or Steve would/should approve of this.

Think this one through. Steve wouldn't approve because he is dead. This is just an old and unoriginal comment. If there is indeed a gold/champagne colored phone then clearly Ive approved.

Simple logic ... a lost art.


I don't like the color but they can cover one in **** for all I care so long as I have an alternative color to choose from.
 
What I wonder most is the colours that Apple will apply to the front face and the back plates. The one leaked last week had black plastic components inside it (home button mounts etc) as well as seemingly yellowish antenna separators.
 
I like it, its a bit tacky but at the same time high class :) Im buying it, unless it will only come in 128 gb, I would never need 128gb.
 
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