Nothing ever could compare currys to elite
I completely agree.
They align themselves with other high street "Full RRP" retailers, such as John Lewis.
The huge difference is that if you go into John Lewis/Waitrose and ask where something is, the staff member will stop what they're doing and show you to the item.
The dreggs in Currys/PCW will just look at you as if you're speaking another language and point in you in a general direction.
John Lewis understand that you can still sell at full RRP in this day and age, as people are still willing to pay for great customer service (no one understands that more than Apple), but C/PCW want to sell at full RRP and offer cheap, ****** service.