Here's what payment is for: BUYING GOODS.
We all know you're excited about showing off your big, shiny iPhone 6(+) in public, showing how "hip and edgy" you are to "be seen" using this "cool" new (variant of) technology (because to be honest, that is ALL THIS IS ABOUT)... but PER-LEASE - get over yourselves. Once the novelty of holding your iPhone next to a PDQ has worn off, and once it becomes just another everyday transaction payment method, you'll just be A.N. Other in the crowd, with your boring metallic phones, blending into the hubbub of everyday life.
Wake up to what REALLY matters - you get the goods you're paying for, not HOW you do so.
#vanityfest
What you don't seem to get is that some people want to start leaving their house carrying just their phone.
I already have a Kevo lock, so I can get into my house without my keys. I would also like to be able to start leaving the wallet at home and paying with my phone.
So it's not about "showing off" or being mad we can't do something thats a novelty somewhere. It has an effect on our options for going out and what we need to bring with us when we do.
I like leaving the wallet behind and have wanted to be able to do that for a long time. That is one less thing to carry, and quite frankly more devastating if you lose it than losing a phone (since now the thief or finder has your home address and is able to use it to buy stuff, which means you have to go through cancellations and getting new cards, going to the DMV to get ID replaced, etc... none of which you have to go through when losing a phone.)
So if a place doesn't accept ApplePay I am just not going to shop there. And its a problem if everyone stops accepting it or starts to refuse it (when it previously worked) because then I won't be able to accomplish my goal of leaving the wallet at home.
I imagine Apple Pay launch partners won't stop taking it, so at least I can eat out at Subway or Panera (my favorite places before Apple Pay, so glad they're both on board!) and if I need to stop by somewhere I will certainly stop by Walgreens over CVS (where as previously I didn't have a preference).
What makes me mad is not even the retailers who don't take it, but the fact that a retailer who CAN take it and HAS BEEN TAKING IT stops because of some b.s. reason. Retailers should be looking out for their customers. What's even worse is not even that they won't take Apple Pay but that their own solution ISNT EVEN READY UNTIL NEXT YEAR.
If they already had their competing app, then fine, maybe I would download it on the off chance I end up in their store so I can keep using my Mobile phone for payments and leave the wallet at home. But now they don't even have any option to do that for maybe another year, when up until 24 hours ago they did.
My prediction: Their own system will fail with 12-24 months (especially if Apple blocks their app from the app store and excludes the tens of millions of iPhone users from it) and within the next 2.5 years or so everyone will be on Apple Pay. Maybe even quicker.