iOS 7
To be honest, it seems like Apple doesn't want to do much. Alot of people use the "you don't need to fix something if it ain't broke" approach to analyzing Apple's new products, but honestly their products are getting old. When you look at companies like HTC and Samsung, and I'll admit that I've never used an android phone, currently have a 4S, those companies really seem to try and improve their products more incrementally. If Apple is going to choose to stay with the design of the iPhone 5, thats fine, but then they need to really work on the OS. The iOS updates really haven't been anything great over the past couple of years, it seems like they're just adding features that have clearly been missing, nothing that is really new when you look at what Android phones offer. I've been reviewing the HTC One and Galaxy S4 recently, and they offer everything that the iPhone does, and more. There really isn't anything that the iPhone can do that they can't, and for me, a consumer, when I look to spend my money I want to make my dollars go as far as they can, and when looking at these phones and the iPhone, it does not make ANY sense to buy something that doesn't offer the most, of anything. The one thing that Android has seemed to lack from the iPhone has been fluidity, but my friends I believe those days are over. Go watch some reviews of the HTC One and you'll see that it is just as smooth, mainly due to an advanced chipset, one that perhaps doesn't work quite as close with the OS as iOS and apple chips do, but that no longer matters because they're so powerful. Right now, the only thing that Apple has going is its ecosystem and the design of smaller phones. But companies like Samsung are not only releasing flagships, but also flagship "mini's". And as far as design goes, the HTC One I would say actually beats the iPhone 5 in terms of design. It has an aluminum back, one that reminds me of the original iPhone, and its also curved, making it very comfortable in the hand. I'll admit that the camera on the One is not all that impressive, but it's nice to see a company trying new innovation versus adding more megapixels like Apple and Samsung seem to do every year. So, all in all, I just wanted to say that Apple REALLY needs to kick things up a notch with iOS 7. I think it would be smart for them to develop a more advanced OS that is better used by people who are tech savy, and also have the original OS that stays simple and easy to use for everyday users.