I have no doubt that price is a factor, but size is also important to many people.
In my normal day to day life I never hear people screaming for a smaller phone. I never hear anyone complaining their phone is too big.
At the iPhone 6s launch, I purchased a 6s Plus to replace my 5s thinking I would like the larger sized phone, which I did, but only when I was sitting down and could have two hands on it.
It was not easy for me to use one-handed, especially when taking pictures.
I also didn't liek the rounded edges, and missed the squared edges of the 5s.
It wasn't just holding the phone, but storing it.
While this probably isn't the case for most newer cars, my older cars (at the time, I had 4 cars ranging 1991-2015) didn't have a place to store my phone while driving other than the cup holders due to the large size of the iPhone.
Since it didn't have cup holders, I would place it on the passenger seat in my MR2, and it would slide off the seat going around turns.
The large plus sized phone started to impact my clothes shopping too. I was buying clothes based on if the pockets fit my huge phone.
Actually, my favorite jacket that I had and still have for years started to become a problem for me to use. I use the right breast pocket to store my phone. All my iPhones up until the 6s Plus, I was able to store my iPhone in the pocket without it being visible. The iPhone 6s Plus would stick out of the pocket, with the camera clearly visible, and I would often get looks at the phone and sometimes was asked if I was recording a video.
When the SE got a 128GB storage size, I switched to that.
I sold my 6s Plus to a friend, who now constantly complains about the phone being too large. He is a big guy too, 6"6", but it is still too big for him.
Not being sexist but even woman and small kids I see use the big plus size phones...
I don't think it is always a hand size situation.
I have noticed more men complain about the sizes of phone than women and children, and I think there is a good reason for this.
Women typically store their phones in a purse, and children tend to carry their phones in their hands.
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The iPhone 8 is basically the same physical size of the X, but with a smaller screen, so why would anyone want that?
Precisely because of the smaller screen. Do you read what you write?
But it would have the same physical size.
I don't think people lkiked the SE because it had a smaller screen size, I think there were many, including myself, that liked it because it was physically smaller.