Has DTS ever been 'alive' in streaming?
I think in general, lossless formats will not appear in streaming services,
not yet. (If avg internet speed is 13MBps, you would not use half of it to deliver audio, I guess).
For Apple, the aTV is a window into their iTunes shop. Yes, they have had to open it up to other streaming providers via apps. But I doubt they ever envisioned it as a full-blown media player.
PS comparing just some of the Atmos and DTS:X demos, I have a feeling that Dolby boys have better understanding of the object-based and immersive audio capabilities. I find DTS demos of X rather dull in comparison. (might be just me or my system, though).
Take the
final "Think You Can Handle It" scene from "
We are your friends" as an example of how to create immersive open space feeling in Atmos.