Dual Camera Said to Be Exclusive to 5.5-Inch iPhone 7

[warrior2000]

Stop sounding like an Apple apologist eh? It's laughable how you are attempting to change the argument and ignore the fact it was obvious I was relating to product mark up, or that somehow the entire profit a corporation makes directly converts and relates to the profit markup they place on their products. Go back to business school.
Did I personally attack you or insult you somehow? Obviously I did, do you work for Apple or something? I mean that's the only obvious explanation for your outrage at someone daring to say something negative about Apple.

Any one with half a brain knows that a big part of owning an iPhone is iOS. Yet you allocate $0 cost to Apple for creating and maintaining iOS.

If you are buying iPhones strictly for hardware you are better off buying Android.

I'm not an Apple apologists. I'm stating facts based on legal documents filed with the SEC, which have penalties of jail time if they are wrong. You are bringing an analysis by a company who has ZERO idea of how much Apple actually pays for materials and had ZERO penalty for publishing total lies. You tell me whos data is based on FACTS.

 

[Vanilla35]

My take? Apple knows what they are doing.

They are the most valuable company in the world with the most powerful and respected name in the world.
They will sell over 200,000,000 of these phones in 12 months.
And get 99% satisfaction ratings.

They know what they're doing to get your money, regardless of whether they know what they're doing or not. Yes, yes indeed.

 

[matrix07]

Your iPhone focused slowly? What model?

The S7edge is much faster. Go take a look

I don't have to take a look. I just lifted my phone and pressed a shutter and it was always sharp. I don't know how to do faster than that.

 

[falainber]

In a similar move BMW announces that power windows and air conditioning will only be available on 7 series models.

However following customer outrage about fragmentation they reversed the course. Furthermore they decided to use exactly the same components (including engines and gear boxes) on all their models. Also, all BMW coupes will now be released with four doors.

 

[warrior2000]

They know what they're doing to get your money, regardless of whether they know what they're doing or not. Yes, yes indeed.

Isn't that the goal of a successful business? Sell something people want and are willing to buy?

 

[ktappe]

what's the point?

"could lead to"DSLR-quality" photos on iPhones" it sez. I hope so; I was at an event this past weekend where there was a pro photographer taking pictures but we also took a lot with my iPhone. The difference in quality was staggering; iPhone pix definitely do *not* compare to SLR yet; not by a long shot.

 

[apolloa]

So dumb. Any one with half a brain knows that a big part of owning an iPhone is iOS. Yet you allocate $0 cost to Apple for creating and maintaining iOS.

If you are buying iPhones strictly for hardware you are better off buying Android.

I'm not an Apple apologists. I'm stating facts based on legal documents filed with the SEC, which have penalties of jail time if they are wrong. You are bringing an analysis by a company who has ZERO idea of how much Apple actually pays for materials and had ZERO penalty for publishing total lies. You tell me whos data is based on FACTS.

Yes, you blatantly are mate! You have put insults on your post to me, 'Dumb' and 'Half a brain', are you a child? You are certainly acting like one, keep going and maybe I'll report you to be banned, you've already breached site rules in your previous post. It is the sign of an apologist who takes anothers argument and completely ignores it to turn it into something else to somehow defend Apple. I never once mentioned entire corporation profit, you did.

 

[5105973]

I can sell all my cameras and lenses because this phone has a DSLR like camera. Finally!

I think we shouldn't expect miracles from Apple.

The iPod was huge because the technology was ready. Flash memory was ridiculously expensive just a couple years before the iPod came out. Also because of Napster the Music industry was finally willing to negotiate digital music contracts. Also of course decent speed internet was finally mainstream.

The iPhone was huge because the technology was ready. 3G was spreading like wildfire. Would the iPhone work 5 years prior without robust networks? Probably not. Memory was getting cheaper and also CPU were getting smaller and faster. Same deal with displays.

So alot of the Apple break through products happenned because of TECHNOLOGY and INFRASTRUCTER that was built by companies other than Apple.

Since 2007 what advances has been made in tech/infrastructure? Not much. We are getting faster networks, cheaper memory, small and faster CPU's. I really don't think we can expect a new device to 'blow us away' until we get new technology that blows us away. Like the rise of the integrated circuit. Like the rise of the internet. Like the rise of cell networks.

There are TWO things I think could lead to the next 'blow away' product from Apple:

1. A massive jump in battery technology
2. A massive jump in display technology

Till then I don't expect anyone to make a product that just blows our sox off like the iPod and iPhone.

I agree with what you've written. I just think my hopes and expectations are more modest than you might expect.

At this point it would knock my socks off if they would make 32 GB their starting point for storage.

I'm not expecting miracles. 3D Touch was a clever innovation. I'm just talking about doing things other manufacturers are already able to do, like shaving down bezels and edges. Rethinking the premium on thinness so that cameras don't protrude. Reining in the thinking that smaller means cheaper--for awhile the welcome trend in technology, especially in cameras, was miniaturization: packing maximum specs in the smallest possible package and indeed, charging a premium for the effort and expense in achieving that.

I'd just like for them to try harder on the smaller sizes. Or at least the middle size so that there's not so much of a feature and quality disparity between a regular and plus model, with the display size being the main difference.

 

[tann]

If the 7+ has this camera and it works like the video describes I am definitely interested!

 

[warrior2000]

Yes, you blatantly are mate! You have put insults on your post to me, 'Dumb' and 'Half a brain', are you a child? You are certainly acting like one, keep going and maybe I'll report you to be banned, you've already breached site rules in your previous post. It is the sign of an apologist who takes anothers argument and completely ignores it to turn it into something else to somehow defend Apple. I never once mentioned entire corporation profit, you did.

You do know that link you shared is based on total guesses?

What I showed you is based on FACT and SEC filings by Apple.

 

[ktappe]

Same w/ OIS... To differentiate both models.

I'd just chalk it up to Apple's marketing... pushing users to the bigger model.

Nothing is going to push me to the bigger model. It's not a matter of money, it's a matter of what will fit comfortably in my jeans pocket. I'll pay for the features in the 4.7" model, Apple; make them available!

 

[warrior2000]

Nothing is going to push me to the bigger model. It's not a matter of money, it's a matter of what will fit comfortably in my jeans pocket. I'll pay for the features in the 4.7" model, Apple; make them available!

Why is this so hard to understand?

They CAN'T fit the larger camera in the 4.7 inch phone.

 

[Vanilla35]

Isn't that the goal of a successful business? Sell something people want and are willing to buy?

Sure is, and apple has always been good at it. But they have gotten away with it because they had innovation around every corner, and a leader that people thought was outstanding and fanatical. Tim Cook is not looked upon the same as Steve is, and apple's products have lost their magic. All iterations since x have been small "just barely different enough to succeed another 12 months" type changes.

One may say it's because the smartphone marketplace is maturing, but if you take a look at apple during Steve Jobs, and after Steve Jobs, it's painstakingly obvious that there is more going on.

 

[jwdsail]

If the 7+ is the only new phone to get the improved camera, I'll hang onto my 6 another year. Besides the phone itself, the camera is the feature I use most .. not interested in the 5.5", Hell, would prefer a 128GB 5 SE+ w/ the improved camera over a 5.5" 7+. Sigh.

 

[warrior2000]

Actually they are 30% to 50% plus, they take 30% cut from every single iOS and in app sale so your already wrong, same as Alphabet. Alphabet do not make any money from the Android platform or devices bar the Nexus range or IAPs.

Here's a breakdown of the iPhone 5 just to highlight their markup:

http://www.digitaltrends.com/mobile/iphone-cost-what-apple-is-paying/

Note I am not saying other companies don't do the same, but this is about Apple. You brought up other companies.
[doublepost=1459779139][/doublepost]

Differentiating what? The iPad Pro is the flagship model? And the 9.7" has a much better camera than the 12.9" Pro.

that link to the article you posted is FLATOUT WRONG.

That article says iPhone profit margin is 45%. What a friken joke. That 45% is based on total bullsheet, guesses, and lies. Those writers have no idea how much Apple pays for the materials or how much other expenses cost.

So lets test this 45% profit margin claim to ACTUAL FACTS that are filed with the SEC. Filings that could send people to jail if they are wrong.

Here is the link to the full SEC report for Apple's 2015 fiscal year:
http://yahoo.brand.edgar-online.com...ex=2&dcn=0001193125-15-356351&nav=1&src=Yahoo

In 2015 iPhone sales was $155 billion.
So if I use the 45% profit margin claim then iPhone profits in 2015 was $70 billion.
Right?

One problem though. Apples ENTIRE CORPORATE PROFIT for 2015 was $53 billion. So there is no way on planet earth that iPhones profit margin is anywhere close to 45%. Unless you believe that iPad/Mac/Watch/Accessories lost Apple over $17 billion last year.

The math just does not add up to the 45% profit margin. That is an utter and absolute fantasy number.
[doublepost=1459791663][/doublepost]

Sure is, and apple has always been good at it. But they have gotten away with it because they had innovation around every corner, and a leader that people thought was outstanding and fanatical. Tim Cook is not looked upon the same as Steve is, and apple's products have lost their magic. All iterations since x have been small "just barely different enough to succeed another 12 months" type changes.

One may say it's because the smartphone marketplace is maturing, but if you take a look at apple during Steve Jobs, and after Steve Jobs, it's painstakingly obvious that there is more going on.

And yet sales have kept going up every year since Jobs passed away.....

The year Jobs died Apple just recorded yearly sales of $108 billion.
In 2015 Apple had sales of $233 billion.

Sales are up 115% since Jobs died.
Sure. Painstakingly obvious that Apple is suffering..........NOT.

 

[Vanilla35]

And yet sales have kept going up every year since Jobs passed away.....

The year Jobs died Apple just recorded yearly sales of $108 billion.
In 2015 Apple had sales of $233 billion.

Sales are up 115% since Jobs died.
Sure. Painstakingly obvious that Apple is suffering..........NOT.

Keep your blinders on, it will bode well for you.

Life is not linear. There is more to change than immediate numbers.

 

[warrior2000]

Keep your blinders on, it will bode well for you.

Seems like you are one with blinders.

Apple has DOUBLED sales since Jobs died. That's my proof that Apple is stronger than ever.
Sales went from $108 billion to $233 billion in 4 years. Name me another company that has increased sales by over $120 billion in the last 4 years? Apple is doing very well.

The company has DOUBLED in sized the last 4 years.
Apple took 35 years to reach $100 billion in sales.
Tim Cook took 4 years for Apple to add another $100 billion in sales.

Now show me proof that you don't have blinders.
Show me proof that Apple is struggling since Jobs died.
All you can say is words like 'Magic' or 'Innovation'.
Show me solid evidence that Apple is going down hill, instead of using vague words that mean nothing.

I'll be waiting.

 

[Vanilla35]

Seems like you are one with blinders.

Apple has DOUBLE sales since Jobs died. That's my proof that Apple is stronger than ever.
Sales went from $108 billion to $233 billion in 4 years.

Now show me proof that you don't have blinders.
Show me proof that Apple is struggling since Jobs died.
I'll be waiting.

Struggling? Of course not. I never said they were not meeting sales expectations. They've broken into China, are selling more and more in India; their sales will continue to go up the next several years due to the sheer volume of the market.

Note that I never said anything about sales. Myself (and several other people on this forum) are tech enthusiasts, who want to see Apple innovate. Just because they are selling more phones in China and India than they were 4 years ago does not mean that Apple is innovating the same amount as they used to.

 

[warrior2000]

Struggling? Of course not. I never said they were not meeting sales expectations. They've broken into China, are selling more and more in India; their sales will continue to go up the next several years due to the sheer volume of the market.

Note that I never said anything about sales. Myself (and several other people on this forum) are tech enthusiasts, who want to see Apple innovate. Just because they are selling more phones in China and India than they were 4 years ago does not mean that Apple is innovating the same amount as they used to.

You said 'Apple has lost its Magic'

Explain what that means.

Maybe you lost that Magic? Maybe technology does not excite you as much as before.

And if Jobs was still alive tell me what new Magic product he could have possibly released?

This sounds like Nostalgia more than anything else. I get it. It happens to the best of us. The same thing happens with Sports, Music, Movies, and Video Games. So many say the old days were better and the current stuff does not have 'Magic'.

But look at the sales in the last 4 years objectively it looks like the 'Magic' is alive and well for hundreds of millions of people around the world. Just maybe not for you.

 

[PlainviewX]

Annoying if true. OIS difference is acceptable but not something that will actually segment the market. This will be the first time I'll be keeping my iPhone 6 or I'll look towards an Android phone if these rumors hold true.

 

[johngordon]

Isn't that the goal of a successful business? Sell something people want and are willing to buy?

Its the goal of any other business.

But with Apple, they are sneakily manipulating people into buying products they don't really want. or at least wouldn't want, If Only They Knew Better.

Or so some people like to think. Don't know why, it seems kind of odd.

I mean it could just be that Apple make good products that people actually like.

Anyway, back on topic...

Be a shame if the better camera is on the plus only - it will be interesting to see if OIS comes to the 4.7" model in September, setting precedent for a trickle down effect in subsequent years at least.

I still have my 5S and am tempted by the SE now, and see if 2017 brings a new design, with OLED, OIS and the dual camera thing.

 

[Jimmy James]

Bad analogy.

Its like BMW announcing that its massive V12 engine wont be available on its subcompact 1 series cars, but only on its full sized 7 series cars.

The SE has the big engine. It's features at this point.

 

[applezulu]

Sure is, and apple has always been good at it. But they have gotten away with it because they had innovation around every corner, and a leader that people thought was outstanding and fanatical. Tim Cook is not looked upon the same as Steve is, and apple's products have lost their magic. All iterations since x have been small "just barely different enough to succeed another 12 months" type changes.

One may say it's because the smartphone marketplace is maturing, but if you take a look at apple during Steve Jobs, and after Steve Jobs, it's painstakingly obvious that there is more going on.

Nonsense. All this gnashing of teeth over current incrementalism v previous daily innovations is spewing all over nearly every thread on this forum. It is pure fiction, and the predictability of it is getting really boring. You can count the number of game-changing 'innovations' during the Jobs era on one hand. The rest of it was incrementalism, a steady stream of updates to software and hardware. Jobs' innovations were themselves re-imagined products that combined other largely existing technologies with the breakthroughs being how those things were implemented in new ways. Plus, at the time, the peanut gallery universally talked it down (iPhone? Who wants a smart phone with no physical keyboard?).

The 20/20 hindsight on this board is matched only by the myopia regarding whatever's happening now. Amusingly, the current products will one day be examples of how great the company used to be before some future incremental updates underwhelm the contemporary peanut gallery.

P.S. If the prediction is even true that the dual lens camera only ends up on the largest model phone, it's not because of "fragmentation." It's because there's not enough real-estate inside the smaller phones to wedge the thing in; at least not yet.

 

[warrior2000]

Annoying if true. OIS difference is acceptable but not something that will actually segment the market. This will be the first time I'll be keeping my iPhone 6 or I'll look towards an Android phone if these rumors hold true.

This is the first time you are keeping your iPhone6?
You do know the 6s came out last year.

 

[jimbobb24]

Don't understand differentiating the phones this way. The smaller 7 should not be an inferior phone. Apple keeps doing wierd stuff.