So if the 4.7" iPhone 7 has the same camera, the same enclosure, and pretty much the same everything else except an A10 chip, then what's the point of upgrading? The iPhone 6s is in no way slow. I guess it will be slightly thinner? But that probably means the battery life won't be changing much. They might remove the headphone jack and put in another speaker. Whoopeeee! I guess they could improve the display like in the iPad Pro, with lower reflectivity, better color reproduction and True Tone sensors. I doubt the camera will get a brighter aperture if they're making it thinner. They might be able to use a newer Sony sensor which works better in low light. We might see an improved 3D Touch with better Taptic Engine feedback and improved sensitivity for finer control of gestures.
But those are so many small things. With the iPhone, Apple usually likes to at least add one big new feature and a couple decent supporting features. Here are some of the bigger changes for each iPhone:
- iPhone 3G
- Redesign
- Faster Internet
- GPS
- iPhone 3GS
- Speed
- Better camera
- Video recording
- iPhone 4
- Redesign
- Retina display
- Better camera and video recording (720p HD for first time)
- iPhone 4s
- Siri support with new microphones
- Much faster
- Better camera and video recording (1080p for first time)
- iPhone 5
- Redesign with new lightning port and headphone jack moved to bottom
- First iPhone with larger display
- Much faster mobile internet with LTE
- iPhone 5s
- Touch ID
- Speed with first mobile 64-bit chip that supports slow-mo video and burst mode photos
- New motion co-processor for activity tracking
- iPhone 6
- Redesign
- New display sizes, including first iPhone in two sizes
- NFC chip with secure enclave for Apple Pay
- iPhone 6s
- 3D Touch
- Improved camera and video recording (4k for first time)
- Everything is much faster with new chips across the board, even in the Touch ID, and "Hey Siri" baked in
So that leaves us to the iPhone 7. What is as big as some of the above features?
- iPhone 7
- Waterproof or resistant
- True Tone display with excellent contrast and low reflectivity
- Dual camera system but only on the Plus size?
- Kind of redesigned to be slightly thinner with minimized antenna bands
I just don't know if that's very compelling, especially once you remove the dual camera system for the vast majority of users. And I don't see the usual camera improvements for the 4.7" being all that impressive. I don't see the A10 being a massive speed increase over the A9 since they're making the iPhone 7 a little thinner. The iPhone 7 is lacking a big "wow" change, and that's why I put waterproof or resistant. Now resistant would be a bit disappointing as many could argue the iPhone 6s is already water resistant, just as an article earlier today showed an iPhone 6s surviving underwater for 30 minutes with only the speakers were damaged. It would be nice if they could take the next logical step and make it completely water proof. Otherwise we're left with a device that is slightly redesigned with a better display. What will be the big wow feature? The next 3D Touch, Apple Pay, Touch ID, LTE, Siri, Retina Display, etc? I think their dual camera system will probably have some marketable name that could fill that slot. And it will be a big wow feature. And that's precisely why they need to do everything in their power to make it happen on the smaller iPhone 7, even if they must leave it the current thickness to fit everything inside. Otherwise expect something like waterproofing to be a big selling point for the smaller model, along with a better display. Apple could do a marketing campaign centered around the iPhone being an active phone for active people with improved display outdoors as well as no longer needing a thick Otterbox to protect it from water. They could show it shooting underwater video and photos in their signature commercial style.
Otherwise, I'm not sure what else it could have. I know they've been experimenting with some advanced haptics for generating electric fields on the display that mimic certain textures. That could be interesting when combined with something like 3D Touch. Otherwise,
I made a thread before that big rumor about the real redesign being in 2017 saying I think this is just an interim upgrade until the real one comes in 2017. The one with sapphire laminated glass, reduced bezels, OLED, etc. The true redesign. Maybe they could even put the dual camera module in both sizes by then.