I can't f***** stand it. It's hideous and it's the reason I'm switching to Samsung after 8 years of being a loyal iPhone customer. I don't want a notch eating into whatever I'm watching or doing, and I don't want to try and hide it. Honestly I'm fed up, calling the iPhone 8 "a brand new design" and even calling it the iPhone 8 is laughable, and the iPhone X which I had high hopes for has that stupid notch but MOST IMPORTANTLY it's the same width as an iPhone 7/8 so when you're watching videos they'd look the same as on 4.7 inch iPhones unless you zoom in, in which case you don't only lose the top and bottom off of what you're watching, but you also have that NOTCH eating into it from the side... I know this is not an issue to a lot of people but it's completely unacceptable to me. It's such a missed opportunity in my opinion. If it was a properly bigger display like say the 5.5" 7/8 plus display but without the bezels (or with minimal bezels), that would've been the most perfect portable device design. Instead we get this tall notchy thing... And why the hell didn't they at least have black bezels on either side of safari when browsing the web instead bright white empty space?