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At the same time, EU users will receive another year of free Windows 10 security updates due to the DMA. Meanwhile, these updates will cost $ 30 in the rest of the world.

Why?
Because Microsoft is a gatekeeper and has apparently arbitrarily set the hardware limits for Windows 11.

But but but….EU is only hating on Apple right? All these people on this forum hating on the EU because of the DMA supposedly breaking security or privacy. Well, let’s look at what Apple did to appease China: remove VPN apps from the App Store, remove Hongkong apps and allow access to iCloud data by a company owned by the Chinese government. Not a single public protest from Apple. Difference is: implementing these changes did not hurt the bottom line of Apple. The DMA does. It is all about the money: don’t fall for Apple’s lobby speak.
 
This could be really fascinating to watch how folks feel if Apple lines up behind Dictator Don to get what they want.

Would make for some conflicted folks.

Lest we forget all the big business that was fully onboard with the Nazis 😐

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But but but….EU is only hating on Apple right? All these people on this forum hating on the EU because of the DMA supposedly breaking security or privacy. Well, let’s look at what Apple did to appease China: remove VPN apps from the App Store, remove Hongkong apps and allow access to iCloud data by a company owned by the Chinese government. Not a single public protest from Apple. Difference is: implementing these changes did not hurt the bottom line of Apple. The DMA does. It is all about the money: don’t fall for Apple’s lobby speak.
The difference is: in China you can’t protest, in Europe you can. If Apple wants to keep selling in China, they can’t deviate 1 mm from the official line. Comparing Europe to China doesn’t make the former any favour. If people protest against the EU (or the US government, in other cases), it’s precisely because we don’t want to become like China.
 
Europe always preferred corner cafes to high tech innovation. They won't learn until it's too late but hey, Spotify dominates streaming and that's ok...
Well, Nokia and Sony Ericsson were once huge, but they failed to align with the changing market. However, Apple and other companies might face similar problem sooner or later as demand for smartphones cripples or some sort of “next big thing” comes out, either AI based or not.

I think there is a huge potential for Europe’s tech revival, which could happen if Apple raises prices once again or Europe is hit with some sorts of tariffs by Trump administration for whatever reason they choose. I think first option is more likely since Apple is already preparing customers for global price hikes with current iPhone lineup, and 2026 lineup will be even pricier, and Europe unfortunately will feel it at most due to Apple’s weird pricing policy (how can smartphone made in China/India/Vietnam cost 500$ more than in US, taxes? How come if they enter the market straight from said countries. I don’t see any reason except that Apple wants to earn more money
 
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Of course. The EU isn’t going to throw away all those billions of revenue from fines they can levy over BS rules manufactured in a way to only include US companies while excluding obvious EU monopolies/gatekeepers (like Spotify).
Despite people like you repeating over and over that the EU is ripping off Apple, the facts tell a different story. Apple was fined 500 million euros in April, which is only about 0.15% (!) of the maximum fine they could have received (the maximum is 10% of their annual revenue).
 
Well, Nokia and Sony Ericsson were once huge, but they failed to align with the changing market. However, Apple and other companies might face similar problem sooner or later as demand for smartphones cripples or some sort of “next big thing” comes out, either AI based or not.

I think there is a huge potential for Europe’s tech revival, which could happen if Apple raises prices once again or Europe is hit with some sorts of tariffs by Trump administration for whatever reason they choose. I think first option is more likely since Apple is already preparing customers for global price hikes with current iPhone lineup, and 2026 lineup will be even pricier, and Europe unfortunately will feel it at most due to Apple’s weird pricing policy (how can smartphone made in China/India/Vietnam cost 500$ more than in US, taxes? How come if they enter the market straight from said countries. I don’t see any reason except that Apple wants to earn more money

Agree. Time to start building out capability across the board.

Screenshot 2025-09-25 at 15.12.07.png
 
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Many comments on EU-related topics seem so crazy to me. I mean, the EU is basically the only zone in the world where they at least try to conserve privacy at a minimum. Just think about what Apple does to appease China. There of course no one bats an eye...because it's China. But as soon as Apple doesn't want to deal with EU law, the EU all of a sudden is the bad guy.
And this is why it’s even more shocking for us who live in the EU to find out that the same entity that was protecting our privacy from others like the US, is about to sneakily invade it in the most violent way with the upcoming ChatControl law.
 
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Of course they have no intention to repel the DMA , because their real intention is clear now. Weakening privacy and security from Apple devices is a necessary step for the EU to implement the biggest privacy-invading , encryption-breaking law ever made outside of China : ChatControl which is about having all devices scanning our messages and photos constantly by an AI we know nothing about, and automatically transmitting any suspicious messages to the authorities.

The fact that the EU implemented regulations that were protecting us (Europeans) in the past like GPDR, makes it even more shocking to discover what they are about to force on us. The UK tried and failed, but the EU might just succeed.

(Even funnier is the astroturfing from members here and other social media to downplay the impact of this law in the public opinion….)

If this becomes true imagine sudden surge in dumbphone and old smartphone sales. No AI? No problemo😁

Another good choice would probably buy cheap Android phone with some crappy Mediatek chip that cannot even open Instagram, not saying about on-device LLMs🤣
 
Yes, having people look out for the interest of the citizens sure is odd huh.
While the DMA could use some tweaking the base idea is solid.
Delusional take. Looking out for citizens? Buddy, they want to control the data since they missed out the past 30 + years. They’re trying to be relevant when in reality, EU leaders realize they’re second tier and have no real say in the direction of tech. That belongs to the Americans and Asian markets. Sorry
 
If this becomes true imagine sudden surge in dumbphone and old smartphone sales. No AI? No problemo😁

Another good choice would probably buy cheap Android phone with some crappy Mediatek chip that cannot even open Instagram, not saying about on-device LLMs🤣

Given that nobody makes phones smaller than a tapas plate anymore, I may have to go back to a dumb flip at some point as it is!

(13 Mini user)
 
Despite people like you repeating over and over that the EU is ripping off Apple, the facts tell a different story. Apple was fined 500 million euros in April, which is only about 0.15% (!) of the maximum fine they could have received (the maximum is 10% of their annual revenue).

Any fine above $0 is a scam since the rules of the DMA are discriminatory against US companies.

There were originally 30 companies that would have to comply (most from the EU). Funny how after careful adjustment of the rules they were all suddenly exempt.
 
The EU is Apple’s biggest revenue market after America, accounting for about one quarter of the total revenue. The threat that Apple will leave the EU market is empty.
No, it doesn’t. Apple’s “Europe” market segment does, but not the EU.

Apple's "Europe" market segment includes the EU, all non-EU European countries (UK, Switzerland, Norway, etc.), all of the Middle East, all of Africa, and India. Both the UK and India are larger than any single EU country.

I've seen estimates anywhere from 7-15% of global revenue for the EU specifically, but Apple has never broken it out, other to say that EU makes up 7% of App Store revenue; I'll leave it for others to determine for themselves whether they think that is relevant for estimating the percentage of total revenue the EU represents.

Apple isn’t leaving the EU, but it’s mot 25% of revenue.
 
Malware will go FROM Europe TO North America as a result of third-party app stores. IOS and iPadOS are very secure as is. You can make a different argument about macOS, on which sideloading is possible. But Apple’s walled garden for its mobile platform is very secure.
Eh, no. Please read the post above that pits this very well. You don’t seem to understand how third- party apps stores work on iOS.

It’s hard to believe that the claim that Europe is less concerned with data privacy than the US is anything other than satire.

But if you ready so believe it so much better west of the Atlantic, why are you banging on about the “evil EU”. Surely you should be sitting feeling quietly smug?

I honestly think it!s just projection and coping. Why be so worked about another continent when you are sure your country is superior?

It doesn’t make sense.
 
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Really love this EU criticism on MacRumors! As far as I know, several other countries worldwide are planning or evaluating similar or other regulations, including Japan and South Korea. But it seems people here love to bash the EU. Interestingly, when Apple immediately complies with China’s strict regulations (which, for example, caused the loss of permanent AirDrop for everybody), nobody seems to care. Truly ridiculous hypocrisy.

It's nit hypocrisy but envy... imagine having to live in a country ruled by Trump and constant mass shooting... what a treat! :D
 
Eh, no. Please read the post above that pits this very well. You don’t seem to understand how third- party apps stores work on iOS.

It’s hard to believe that the claim that Europe is less concerned with data privacy than the US is anything other than satire.

But if you ready so believe it so much better west of the Atlantic, why are you banging on about the “evil EU”. Surely you should be sitting feeling quietly smug?

I honestly think it!s just projection and coping. Why be so worked about another continent when you are sure your country is superior?

It doesn’t make sense.
Jeez, John… I think you just revealed much more about yourself than me or anyone else. You might try to stop thinking in terms of stereotypes - or practicing amateur psychology.
 
Interesting to bring up Spotify. Apple Music is clearly the problematic service - look up a list of streaming services by when they started and stopped. Prior to Apple Music, several launched every year and few died. In the several years since, I think only one launched and most of the old ones died.

So the launch of Apple Music was clearly the catalyst that killed innovation/competition in the field. But it's interesting to realize that Spotify, though they did nothing wrong, also saw some benefit as most of their competitors disappeared and as they stopped having a stream of new competitors to take on.

A bit of a history lesson might help... Apple's roots in the music industry go back further than Apple Music. The iPod and iTunes were announced at a time of rampant Limewire (and the like) music piracy.

Apple spun the table, making ripping CDs onto an iPod the way to go, which means CD sales grew again.

Then came the online boom, which was fraught with poorly-designed online "stores". Apple cleaned that up with the iTunes Music Store launching in 2003.

Spotify launched in 2006.

So it's not like Apple Music came along and ruined the market... they actually created the modern market.
 
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