I believe VR glasses will fail and fail hard. Apple should learn from Google that people want neither a technology company to choose their glasses frames for them, nor to feel like the person they’re talking to could be secretly photographing or recording them. I’d much prefer dramatically improved cameras and battery life on a smartphone than Dick Tracey glasses.VR Glasses honestly, something to shake up the market.
If you are the brand of "think different", you need to actually be different...
“Think different,” no longer an active campaign, didn’t mean making singular products so much as making existing products better. (One exception could be thought of as the iPhone, which was introduced after the campaign ended.) Apple wasn’t the first to make PCs, digital music players, smartphones, or tablets. I just think they conceived of them better. Better functional design, better technical design, (largely) better materials, better OSs, far better support, and a far better integrative ecosystem.
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