By something else you mean... like people realising that they actually have lives outside of Facebook?
I meant some other
online service could come along.
Do you really think Facebook is a
replacement for real life?
Of course not. But you can take pictures of your adventures in real life and put them on Facebook. Or chat with someone on Facebook Messenger. Facebook was never supposed to be a substitute for going out and doing something.
And this isn't a new concept either. People used to chat online with AIM... post photos to Webshots or Flickr... and organize events with E-Vite.
It turns out that this internet thing wasn't a fad after all.
Now you can do all those tasks in one place... Facebook.
Twitter is a pretty fierce competitor to Facebook if you want a social media platform, if you use it 'right' then you don't need Facebook. The Google+ thing never really washed with me, it felt more imposed like Google was using it's customer base and making public profiles for them... opposed to people choosing to use +.
Twitter is cool... but I never feel like I get a great experience from it. Twitter's main thing is sending tiny bits of information... and maybe a link or two. If you visit someone's Twitter page... you see is a list of their tweets... and maybe a few photos and videos.
But a Facebook page is a lot more in-depth.
I wouldn't say Twitter and Facebook are interchangable services.
As for Google+... I use it to follow some photographers... that's about it. And I rarely check it.
I'm still getting friend requests on Facebook today... but I can't remember the last time someone "Circled" me on Google+
Facebook still has a healthy user base but it's not going to last forever. Recently all they seem to be capable of doing is declining on the stock market (not considering the boost from Android Home) and raising privacy concerns.
Some other online service could come along and steal Facebook's thunder... but it's been 9 years already.
Anything's possible... but I guess we'll have to wait a little longer to see.
As for Facebook as a company marketing platform, it's not that great. I run several branded company pages with European reach across a range of Social Media - typically Twitter comes in top, followed by Facebook (over 40% down), LinkedIn, etc etc
So would you say it's better to NOT be on Facebook at all?
You need to put your business in front of as many people as possible. It doesn't cost anything anyway.
I run a few brand pages too... and I don't think twice about posting something on Facebook.
If I update the website... someone has to make the conscious decision to go visit the website.
But if I post something on Facebook... it gets put in their News Feed. Push Marketing
From a user perspective no-one likes ads either and that seems to be a movement they like the idea of, as well as out of social circle charging for messages.
Yeah everyone hates ads... but these companies have to make money somehow.
In my opinion the signs of a death to become are starting to show themselves. Someone's going to come along eventually and say screw ads, charging for messages, x, y, z etc and do it better.
Like I said... there's been plenty of time to build a better service. Who's left? Maybe Amazon should throw their hat into the ring
