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Gold Apple Watch Edition Costs Between $10,000 to $17,000, Available in Limited Quantities
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You have now said the same thing in 3 different Apple Watch posts. We get it, user replaceable batteries and CPU. Not gonna happen.
Well, compared to the stainless versions at least here you are guaranteed a certain payback by melting down the gold in the unit...
Buy the stainless steel Apple watch, and pick up 8 oz of gold bars and come out ahead in gold melt value...
I'm somewhat baffled at the amount of people that are somehow incredulous at the cost of the gold one. It's just an option and aimed at the super wealthy - no need for anyone to get angry over it. Literally anyone else can just get the $349 Sport and have the same exact watch without the shiny gold color.
I understand it's in the range of premium analog gold watches.
I don't think it's really *worth* that, but it's not unprecedented. I think Apple should have held out another year to make it thinner. This thing is pretty thick as watches go too.
I bet all those guys who bought the first digital watch for $12,000 also told themselves that sure, the technology might become a bit obsolete, but their watch was a fashion piece and timeless as a Rolex. Two years later, those watches were left in drawers and quietly replaced (for those who could afford another $10k) with something a little longer-lasting.
So go ahead and spend 10K on jewelry if you want, but filling that jewelry with instantly-obsolete technology is going to lead to more drawers filled with 10K embarrassments in a couple years.
So go ahead and spend 10K on jewelry if you want, but filling that jewelry with instantly-obsolete technology is going to lead to more drawers filled with 10K embarrassments in a couple years.
Apple will give them away to celebrities. The cost will be subsidized by everyone else.
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Keeps the price artificially high.
have they said how many they will make? Nah, I didn't hear that either.
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I need a soul and you've offended me.
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The super wealthy won't be paying full price. Many will likely get their for free, to be seen with them.
Others will be subsidizing those given away. Suckers.
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I think this will be the end of Cooks reign at Apple.
Spring forward to unemployment.
if these $10-17k apple watches are for almost nobody, then who are these tacky $30-40k watches for?
http://www.amazon.com/s/?_encoding=...&tag=daringfirebal-20&linkId=CXEWK6OUTOXIBGMZ
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do you also pretend to be making fun of people who have nicer cars than you?
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laugh, how absurd. under Cook apple has risen to be the largest, most-profitable public company in american history w/ the highest stock price AAPL has ever had. i think his job is pretty secure.
how you doin?
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They might give some away to celebrities or atheletes I'm sure, but they most definitely won't give every rich person a free Apple Watch Edition, that makes no sense. This type of thing happens all the time, it's marketing budget. They aren't somehow increasing the price of everyone's gold watch to account for some celebrity giveaways. That's budgeted.
Part of the problem is that it isn't a nicer watch, it is in fact exactly the same watch. The only difference is the materials the case is made from.
But for a smart watch the price is pretty steep. Of course, there is a lot of people who can afford it and I'm pretty sure that the Watch Edition will be sold out especially if they really keep it as a limited series. It could be better, but it is still the "original and first series".
It's expensive now, outdated tomorrow, but probably in 20 or 30 years it will be worth more than yesterday.
Originally Posted by nagromme View Post
"The Edition version is for almost nobody,
YOU'RE TOTALLY WRONG ABOUT LOW SALES OF EDITION WATCHES!
(for those of you who think that it won't sell, and that's because Beckham or Messi are probably already ordering 10 one or two of each color, just saying, you get the idea...)
This is a great gift for Valentine's Day!...and Father's Day!...and Kids' Day!...and granny's & granpa's day!...and so on...you know what I mean, right? Some wealthy people will get a full set from each edition for their wives to match their cloths...on the golf course, at a reception, in a rose gown, or a yellow dress....this is like shoes...you always need a new matching pair and I'm not even talking about straps.
People will buy boatloads of them. Fewer customers but more than one sale per customer guaranteed....brilliant Apple's strategy with the highest markup possible...because of the cachet, blitz, red carpet, opera reception, and so on.
Get the idea?
This will surpass the iPhone in $$ sales, very soon and very fast (just give it 2 full years, until they fix the battery life issue, with the S3 processor with low energy 14 nm transistors).
Wait until we see the Apple car...@ $100k each. Tesla will pale by comparison, at all levels of $$$ sales volume, just as Tim said.
"The Edition version is for almost nobody,
YOU'RE TOTALLY WRONG ABOUT LOW SALES OF EDITION WATCHES!
(for those of you who think that it won't sell, and that's because Beckham or Messi are probably already ordering 10 one or two of each color, just saying, you get the idea...)
This is a great gift for Valentine's Day!...and Father's Day!...and Kids' Day!...and granny's & granpa's day!...and so on...you know what I mean, right? Some wealthy people will get a full set from each edition for their wives to match their cloths...on the golf course, at a reception, in a rose gown, or a yellow dress....this is like shoes...you always need a new matching pair and I'm not even talking about straps.
People will buy boatloads of them. Fewer customers but more than one sale per customer guaranteed....brilliant Apple's strategy with the highest markup possible...because of the cachet, blitz, red carpet, opera reception, and so on.
Get the idea?
This will surpass the iPhone in $$ sales, very soon and very fast (just give it 2 full years, until they fix the battery life issue, with the S3 processor with low energy 14 nm transistors).
Wait until we see the Apple car...@ $100k each. Tesla will pale by comparison, at all levels of $$$ sales volume, just as Tim said.
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Yeah because it's the internals of the Rolex that determines the price, not the finish.
/s
Sort of like how a diamond encrusted, solid platinum Rolex Datejust at $120,000 has the same innards as a steel Rolex Datejust at $6000? And they're both less accurate than a Casio quartz movement....
Nobody buys a luxury watch for its innards. And like all products, the pricing of a product has more to do with scarcity vs. demand and zilch to do with cost of goods sold.
To your first point. Yes, it is the same, with the exception that Rolex and other brands already have an established market and you pretty much know what you're getting into. They will also be working and serviceable for many, many years.
To the second point. No no no. You very much buy into luxury watches for the movement, more so that for the case and bracelet. Complications, tourbillion, etc., these are very very important. Even mid range brands such as Tag Heur now clearly state the movement in their higher end watches. Why? Because Swatch used to supply the likes of Tag, Breitling and Omega with Valjoux and ETA movements. Several years ago the Swatch group stopped supplying these movements, so the manufacturers had to develop their own. Omega had the George Daniels developed Co-Axiel movement, Breitling and Tag had to start from scratch. Result, the prices of these brands increased dramatically. In house developed movements with clever complications are much more sought after. Just look at the top manufacturers; Audemars, Vacheron, Patek etc, they clearly state the movement in each watch, even in the used market. This can make the difference between $5000 and $50000.
Look up George Daniels and Roger W Smith. Yes, very rare watches, totally hand made, millions of dollars to get hold of one. Learn about these two men and you will see that it is very much about the insides of the watch!
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You have to be stupid as **** to buy this watch, and not merely because of the price, but because of the cruddy value proposition. As an horologst, I'm obsessed with fine timepieces and have been lucky enough to own a few (Panerai, Rolex, Audemars Piguet, Frank muller, etc.) and there are few watches in the 10k to 20k range that I would like to have less than the apple watch edition. Besides the fact that your are comparing a fine mechanical timepiece to a glorified wrist calculator, you also get good value retention for fine watches (my Panerai watches have all appreciated in fact). Imagine how much an 17k apple watch would be worth 5, even 10 years down... I would normally say it would be worth it's weight in gold, but since u can't melt down the gold in the Apple Watch, it wouldn't even be worth that! Thank god I no longer work at Apple retail... As I would feel compelled to steer people towards a much better and more fulfilling watch purchase. Now, for the guy that is so rich that 17k is like buying a toothbrush, then who cares about the value, but for the rest of the people who can afford a 17k watch (but only 1 or 2), then ur an idiot if u get this watch.
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Guess u don't know many watch guys then.
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Guess u don't know many watch guys then.