'Good Morning America' Offers First Hands-on With iPhone 12

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Apple's iPhone 12 event this week was a pre-recorded online production, which meant there was no usual press hands-on time with the new iPhones immediately after. Instead, Apple debuted an iPhone 12 and iPhone 12 Pro on "Good Morning America," allowing ABC News tech reporter Becky Worley to have some time with the devices.


The five-minute segment offers a better idea of what the iPhone 12 in Blue and the iPhone 12 Pro in Pacific Blue look like in real life, as well as the how the new MagSafe magnetic wallets snap to the back of them.

The segment also includes a short interview with Apple VP of iPhone marketing Kaiann Drance, who introduced the iPhone 12 during Apple's digital event. Asked about the lack of EarPods and power adaptor in the iPhone box, France argued that the decision to leave them out was because it was "the right thing to do" because customers often already own them, and the new handsets have so much more to offer users anyway.
"Well, there's so much in the phones already. There's a lot of amazing reasons, and we think it's a good price for all that. But for the other reasons I mentioned, people often already have all that, and it's sitting around in their house. Maybe they have multiple ones of that. So it was kind of the right thing to do in terms of the larger environmental goals and the larger benefits to the environment."
The ‌iPhone‌ 12 and ‌iPhone 12 Pro‌ launch on Friday, October 23, with pre-orders to take place this Friday. The iPhone 12 mini and iPhone 12 Pro Max are set to become available in November.

Article Link: 'Good Morning America' Offers First Hands-on With iPhone 12
 
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IsaacM

macrumors regular
Jul 8, 2011
165
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The portion where the Apple employee talked about the charger removal was super cringe. You can tell the hosts were not having it.

Apple is a company that relies on people's trust. Their customers trust them, that's their forte. This debacle isn't doing wonders in that regard because they are clearly lying to our faces and everyone knows it. Just admit you did it to cut costs.
 

QuarterSwede

macrumors G3
Oct 1, 2005
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Me too but we all know the average consumer has no clue who MKBHD is. Everyone in the USA knows what Good Morning America is. Apple looks at this as free advertising.
Most mid-older working adults do yeah. Most younger people don’t as they don’t watch live TV at all. They watch YouTube and they’ll know MKBHD. My kids have no idea what morning TV even is but they can name every YT channel under the sun.
 

russell_314

macrumors 68000
Feb 10, 2019
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USA
The portion where the Apple employee talked about the charger removal was super cringe. You can tell the hosts were not having it.

Apple is a company that relies on people's trust. Their customers trust them, that's their forte. This debacle isn't doing wonders in that regard because they are clearly lying to our faces and everyone knows it. Just admit you did it to cut costs.
Or we can just believe Apple because it does have an environmental impact regardless of what people in the forums imagine their motive was. I mean it's not like Apple has a long track record of making environmentally positive decisions. I don't expect this will bother Apple customers as much as it bothers people on forums. As an Apple customer I'm happy that they're not including extra environmental waste with their products. Now we just have to wait for Android phones to catch up.
 

russell_314

macrumors 68000
Feb 10, 2019
1,820
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USA
Most mid-older working adults do yeah. Most younger people don’t as they don’t watch live TV at all. They watch YouTube and they’ll know MKBHD.
I disagree. Most people interested in tech know who he is but most people aren't techies. I guarantee I could ask ten random people on the street who MKBHD is and they would look clueless. I'm not taking away from MKBHD in anyway because he's extremely popular with the tech community but he doesn't even compare with the reach of GMA when it comes to marketing a product.
 
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