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Really impressed with how well it seems to detect the different 'planes' of the image. This is better than I expected. They still need to work on the blur effects, though. It's too.. blurry.. for lack of a better word. Need a bit better definition on contrasting lines/colors in the background of images.

Would be nice to get a setting to simulate a particular f-stop. Right now it feels like the first few planes are so blurry that everything is being shot at f/1 or something. Tone it back and it will look more realistic, I think, especially for daylight shots.
 
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The effect doesn't look real to me. It looks like (good) photoshopping.

The issue is lack of transition between the in focus object and everything else. Bokeh from a DSLR (or your eyes) will have areas that are almost in focus transitioning to completely out of focus. Apple's does not.
I agree.
 
I don't think of it as a gimmick, but it does feel like another one of those developments where an effect that used to take a bit of photography knowhow is now available to the masses. Makes me wonder what professionals in the field think.

Who. Cares. What. Professionals. Think.

Does anyone really think this feature is intended to win over professionals ?

Seriously
 
All my Canon DSLRs can preview depth-of-field. Doesn't matter if you are using a mirror viewfinder or digital-only screen. However -- most lenses are "wide-open" to facilitate a bright view and make critical focusing easier. There is usually a button on the lens or camera body that forces the lens to "stop down" to its actually selected F-stop -- this feature allows you to "preview" the ACTUAL depth-of-field based on the lens focal length and F-stop.

It's not perfect. Your focusing screen can't show any depth of field less than f/2.8 or so.
 
Leica M user here (film and digital with lenses going back 50 years thanks to my grandpa who had quite a nice setup). I love shallow depth of field shooting, which is partly an artifact of low-light work, but can be used artistically. I hope it can be dialed back to be a bit more subtle.

As the saying goes, the best camera is the one you have with you. I find my iPhone a wonderful tool for that reason.

I'm tempted by the 7 Plus, not to replace my real camera, but to improve the shots I already use my iPhone for.

Ironically, this new iPhone feature needs "lots of light" to work well, where as my f/1.2 35mm lens is a favorite for night photography in the city. It's a mass of glass and metal, though, compared to the svelte glass and metal of the iPhone.
 
This is just so cool. With 90% of photos people taking going to instagram or facebook this really ups the visual appeal and considerably stands out among its counterparts. I'm really impressed with this tech.
 
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I don't think of it as a gimmick, but it does feel like another one of those developments where an effect that used to take a bit of photography knowhow is now available to the masses. Makes me wonder what professionals in the field think.

As a professional in the field, I think it's fine. In no realistic way can any smartphone replace a practical DSLR, but for quick snaps straight out of my pocket, this is all very much welcomed.

I do hope that in time, as the algorithm improves, that the smudgy edges that are being produced as a result of this effect is corrected.
 
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I don't think of it as a gimmick, but it does feel like another one of those developments where an effect that used to take a bit of photography knowhow is now available to the masses. Makes me wonder what professionals in the field think.

A camera does not make a photographer.

Photography is the capture of light and that requires both an eye for photography as well as technical knowledge that has nothing to do with the camera itself. Lighting a subject and framing it beautifully is a skill. An iphone with SLR like qualities isn't going to make someone a pro photographer any more than handing them a $10,000 SLR will.

I welcome technology advancements and implement them in my own work. I'm excited about where this is going but we're still several generations away from a small lens and sensor along with algorithms mimicking full sized lenses and sensors. Still, a phone isn't going to replace the feature set that professional photographers require in a fast paced, high demand environment. Nonetheless, I'm happy to leave my SLR at home when I travel and instead shoot with a camera that slips into my jeans pocket.
 
Lol, all DSLRs do it. I'm not sure what Apple is actually claiming here.

Apple is claiming they have the only processor fast enough to perform all the calculations from a pair of sensors to allow a complex effect to be performed in real time.

And they're right. Nobody else is even close.
 
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Looks great! Makes me almost want a plus...but that would require a man purse, and i'm just not that fabulous...
Why exactly would you need a man purse to carry the 7+? wearing ladies sized clothing are you? I'm 74.2" tall, wear appropriate sized clothing and can fit an iPad mini in my pocket........so a smaller phone is definitely no problem.
 
I don't expect the beta version of this to compete with raw DNGs of my Leica shot through some impressive glass... but... this is off to an impressive start. I had played around with the Android version of this, where you need to raise the phone after the shot to generate the depth map. It was likewise impressive, but the problem was you had to think to much to use it.

What I do expect is this software to improve. Already, the photos generate a great first-impression, so long as you avoid getting critical. In real photography, that's actually what counts: your subject, your artistic rendering of it, and the technical limitations can be an interesting creative constraint. I used to shoot a lot of Tri-X film for the lovely grainy, high contrast results... technically flawed, but lovely!
 
Who. Cares. What. Professionals. Think.

Does anyone really think this feature is intended to win over professionals ?

Seriously

But how else can people bash the iPhone?

Nobody wants to hear "The iPhone is the best smartphone camera in the world, and their portrait feature is superior to every other phone."

So they change the narrative to:

"Meh, it's not as good as a DSLR and a portrait lens. Therefore it's a useless gimmick."

So many people upset that Apple has once again brought a feature others have tried before and came up with a superior implementation of it.
 
I don't think of it as a gimmick, but it does feel like another one of those developments where an effect that used to take a bit of photography knowhow is now available to the masses. Makes me wonder what professionals in the field think.

I'm betting they won't be phased. The real magic in photography is in the photographer's eye and their compositional skills, not in knowing how to apply any particular technique. More people will be able to use this effect but that doesn't mean they will suddenly know how to use it effectively or how to compose an interesting image with it.
 
Meh.. can get the same effect in photoshop with my iPhone 7 pictures.

I get it, convenience, but it's not a feature I "need" when I know how to use the most powerful photo editing app.
 
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