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Here we go again! Iphone 7 terrible screen quality
- Thread starter Obagleyfreer
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Which 7 are u talking about. The cooler iPhone 7 plus or the warmer 7 in his pictures. I bet even u don't know
Don't be a smart a** clearly that one is too yellow, uneven and possibly defective. The cooler 7plus is the normal one, which is still slightly warmer than the 6s as intended. There are two issues being discussed here so calm down cool guy.
If you want your screen to be more blue, you can go to the setting, general, accessibility, display accommodation, colour filter. Like below you can adjust the blueness and yellowness 
) have fun
) have fun
The pricing doesn't matter in this instance, its the sheer insanity of people who are so anal they must complain about something, I have not seen a definitive reason to do any of this. Everyone has their reasons, I just so happen to believe they have a problem much bigger than their phone.
Have to say a slight warmer yellow tint is more preferable than blue. At least that is my preference.
4 iPhone 7 ( 2 each). 4 happy family members. That is all that matters.
I did check them of course. One 7+ is too bright on max, it is crazy. The one with the best display is warmer on max compared to the brightest 7. It is not yellow, just different.
Again family happy. I win.
I did check them of course. One 7+ is too bright on max, it is crazy. The one with the best display is warmer on max compared to the brightest 7. It is not yellow, just different.
Again family happy. I win.
But does colour accuracy automatically mean that the Whites are supposed to look yellowish? I'm not sure about that.
The displaymate Review says the 6S would be "Slightly too blue". But does that mean the yellowish Whites on the 7 are more accurate? Shouldn't White be just pure White?
This reminds me a Little bit about LCD vs. Plasma TVs. Most People are fooled by the cranked up contrast and colours on LCD TVs you see in the Shops but Plasma TVs used to be more accurate. My calibrated Pioneer Kuro Plasma from 2009 still has a fantastic colour reproduction but admittedly the Whites are still not pure White but rather a Little "dirty" White if you look really Close. But still I prefer the more natural colours and the deep blacks and I have no Problem accepting that the Whites on my TV are not perfect.
With the iPhone 7 I'm not sure if the yellowish Whites are really accurate. Like I said, I agree that colours in General look even better on the 7 but I don't agree with the White Level. It can't be true that yellowish White is more accurate than cold, blueish White. I mean, of course there are many shades of darker white but if we're talking about absolute white it should be as Close to perfection as possible and a visible yellowish tint is a step backwards.
I had all iPhones since 4S and everytime on Launch day but this time I cancelled my order for the 7 because of this. I really hope they'll fix it and deliver a product with pure bright White Levels and accurate colours at the same time. As it is, I can only shake my head when comparing a 6S with a 7 side by side. It's really sad.
Very well written and sums up nicely. Bright colors may be accurate but the whites look terrible on the 7 and the ui is heavy with white tones.
I wish you could see my 7 next to a 6s. 7 is much brighter. Like I said above, 3 are white. They only warmer phone is perfect, really the best screen until you put it next to a 7 on max brightness. And then it's not yellow, just different.
I absolutely agree that the 7 is even brighter than the 6S but that's not the Point. Brightness and White level are two different things. The Whites on the 6S are still closer to pure White than the 7. And that's just sad.
Check this out: 7 Plus in the left vs 6S Plus in the right at a store today.
Check this out: 7 Plus in the left vs 6S Plus in the right at a store today.
Actually the yellow screen of the iPhone 7 is closers to D65 or 6500 degrees Kelvin which is the industry standard colour temp for white point. I think I read the iPhone 7 white point is 6800k.
The problem is when the colour temp is uneven across the screen. Like all 3 of the iPhone 7s I've had, the bottom quarter was much more yellow than the rest.
For a company that is bragging about accurate colour and wide gamut screens this is just not on. We have to decide if the top half or bottom half of the screen is the accurate part?? And if an image takes up all of the screen, it'll be a different colour from top to bottom.
Apple have never had good, even screens on any device, even IMacs! Yet they market themselves as the best for graphics and photographers because of an outstanding display. A load of rubbish!!
Give me an accurate and balanced screen any day over 5k resolution!
Apple have it all wrong.
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That's just the store prices here. I bought 2, one for $19.99 and the other for $29.99. That's NZ $$
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Exactly!! This is what I mean, the screens are a different colour temp from top to bottom. Yes, the iPhone 7 is warmer than the 6s, but it is more accurate. Clearly the 6s is way too blue, the greys are blue, not grey.
I think Apple are in over their heads to be honest. They want to appeal to graphic, imaging and video professionals, their marketing is all about how amazing and accurate their screens are BUT they can't produce screens to match marketing hype!!!
That's why they have trouble, they want people in the creative industry to buy their products BUT these people have an eye for colour, and a sub par screen in terms of colour or uniformity sticks out like dog's balls! So the device is returned, and quite right too, it's false advertising!!
Apple is just lucky that they have a reputation amongst the world as "the smart phone to have" and an iPhone or MacBook is pretty much a fashion accessory or a status symbol. These people don't care about an uneven yellow screen, they just care their device has an Apple logo on it for everyone to see.
If Apple want to stop the returns, then they need to stop the marketing hype around their screens, simple.
P.S Those of you who don't like the warmer screen, go to settings and adjust the colour to make it match the 6s!
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The only issue that needs to be discussed Is the piss poor consistency between iPhone 7 screens
Check this out: 7 Plus in the left vs 6S Plus in the right at a store today.
Well on this Picture, the 7 clearly Looks better and I would prefer it over the blueish 6S.
Interesting. When I compared multiple 7 with my 6S in the Apple Store, they all looked yellowish and mine didn't look blue like in the Picture. Maybe I Need to check again but like I said they looked very yellow.
I still don't see why Phil didn't take a break between 'magical' and 'gorgeous' and explain to customers that they would see a noticeable difference in screen warmth on default settings if this was their intention/it's so great
If the yellow screen were intended, all iphones would have the same color. I have 3 7 pluses in my possession right now, and they are ALL different.
This is simply panel variability. As we have seen every year. Especially evident by the uneven screens, and like many others have confirmed, it's the bottom that has a more yellow tint. For the guy that thinks Apple calibrated the bottom of my half of my phone, but not that top...I don't know what to tell you.
Did they adjust the white point/temp? Maybe. I am not denying that. But the problems we are seeing, and what people have a problem with, is not that.
Unless you think they adjusted the temp/white point differently on each of my 3 phones, then your theory is bogus. Or, you have not experienced what we have. And in that case, you have no basis for your claims. We are talking about two different things, and you have zero basis to say that our problem can be reduced to a new temp/white point.
If you have a good screen: good for you.
If you have a bad screen, and don't notice anything: good for you.
But don't tell us that OUR phones are not defective simply because you have a good one or don't see a problem with yours, whether or not one exists.
This is simply panel variability. As we have seen every year. Especially evident by the uneven screens, and like many others have confirmed, it's the bottom that has a more yellow tint. For the guy that thinks Apple calibrated the bottom of my half of my phone, but not that top...I don't know what to tell you.
Did they adjust the white point/temp? Maybe. I am not denying that. But the problems we are seeing, and what people have a problem with, is not that.
Unless you think they adjusted the temp/white point differently on each of my 3 phones, then your theory is bogus. Or, you have not experienced what we have. And in that case, you have no basis for your claims. We are talking about two different things, and you have zero basis to say that our problem can be reduced to a new temp/white point.
If you have a good screen: good for you.
If you have a bad screen, and don't notice anything: good for you.
But don't tell us that OUR phones are not defective simply because you have a good one or don't see a problem with yours, whether or not one exists.
Unfortunately every display type has it's set of cons as well as pros.
Plasma:
Excellent viewing angles, but not capable of LCD level brightness. (Even though the last plasma lineup of Samsung made some huge leaps)
OLED:
Great viewing angles, but color accuracy is altered quite a bit when viewed off-angle. More power efficient than LCD. Infinite black levels possible and huge contrast ratio gains over LCD. Burn-in is still up for debate since it varies, but it's still relatively new tech. I have seen countless mobile OLED displays with permanent burn-in. Max brightness seems to accelerate the issue. But I haven't noticed this on OLED TV's, so who knows.
LCD:
Very high brightness output capabilities. Black levels and contrast ratios have made big leaps (especially with Apple) but are not at OLED levels. Screen uniformity issues is one of the biggest negatives with any LCD display. The way any LCD is backlit makes it very hard for the display to get perfect display uniformity. Backlighting intensity causes unevenness. This can cause a shading effect over parts of the display.
So basically what it comes down to is that with all the progress still being applied to LCD panels, screen uniformity issues is still the biggest issue due to how it's backlit. This display technology has basically hit its limit with how well it can be improved.
I feel this is not so much Apple's fault as it is the disadvantages with LCD panels. This topic comes up with basically every iPhone release. And if you look into TV reviews, even the best LCD panels out there get panned for uneven screen uniformity. It's just a disadvantage of the technology. And one of the reasons I grabbed another plasma display before they were killed off last year.
If this is a deal breaker I really would recommend waiting it out until Apple starts shipping their devices with OLED panels, which they're rumored to be doing next year.
Plasma:
Excellent viewing angles, but not capable of LCD level brightness. (Even though the last plasma lineup of Samsung made some huge leaps)
OLED:
Great viewing angles, but color accuracy is altered quite a bit when viewed off-angle. More power efficient than LCD. Infinite black levels possible and huge contrast ratio gains over LCD. Burn-in is still up for debate since it varies, but it's still relatively new tech. I have seen countless mobile OLED displays with permanent burn-in. Max brightness seems to accelerate the issue. But I haven't noticed this on OLED TV's, so who knows.
LCD:
Very high brightness output capabilities. Black levels and contrast ratios have made big leaps (especially with Apple) but are not at OLED levels. Screen uniformity issues is one of the biggest negatives with any LCD display. The way any LCD is backlit makes it very hard for the display to get perfect display uniformity. Backlighting intensity causes unevenness. This can cause a shading effect over parts of the display.
So basically what it comes down to is that with all the progress still being applied to LCD panels, screen uniformity issues is still the biggest issue due to how it's backlit. This display technology has basically hit its limit with how well it can be improved.
I feel this is not so much Apple's fault as it is the disadvantages with LCD panels. This topic comes up with basically every iPhone release. And if you look into TV reviews, even the best LCD panels out there get panned for uneven screen uniformity. It's just a disadvantage of the technology. And one of the reasons I grabbed another plasma display before they were killed off last year.
If this is a deal breaker I really would recommend waiting it out until Apple starts shipping their devices with OLED panels, which they're rumored to be doing next year.
Gone thru 4 iphone 7 and all yellow screen and with different levels of yellow tint. Some uneven some not so much. And also had some other issues besides screen issues. Idk how those people could have 4 perfect iphone 7. Maybe they are free to choose among 10000 and pick out the four that are perfect.
So is the general consensus that the screen unevenness and possibly the too yellow screens are a temporary manufacturing issue that will go away or are they with us as long as the 7/7+ are made?
How long will customers let this loose quality control standard stand?
Returning items that are perfectly ok is not ok. On the other hand Apple should be hold up to its own high standards and if an item has issues better return it. This does cost real money to Apple and they will work harder to ship only flawless products. Saves Apple money and is better in the end for everyone.
It's the same every release. If you aren't happy with your device, then swap it. I have with iPads, iPhones, even screens on Macbooks.
If Apple want us to accept devices that aren't "meticulously crafted" or not created with "A level of detail unparalleled in the industry" or not with "obsessive levels of fit and finish", then don't make those claims. Simple.
If Apple want us to accept devices that aren't "meticulously crafted" or not created with "A level of detail unparalleled in the industry" or not with "obsessive levels of fit and finish", then don't make those claims. Simple.