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Prime video is a lot better than whatever this is gonna be, I can tell you that. It’s not necessarily the benchmark, that’s probably Netflix, but it’s a big pressure on Apple to enter this space.
Hard to tell anything yet, isn’t it?

HBO is the benchmark. Netflix has some good content and so does Prime. My guess is Apple will, too. They’re all drawing from pretty much the same pool of talent, though there are some exclusive tie-ups. As long as you can write checks, you can get good content. However, just having the money isn’t enough; the quality of the decision-making execs is just as (or more) important. Apple’s made some good hires and I’m sure more will follow.

But the idea that Cook would hire people who know what they’re doing but then micro-manage the effort with notes like “Don’t be so mean!” is laughable. Cook has shown a lot of patience with some (sometimes too much) and given them plenty of rope, but of course the Apple-hate crowd is quick to believe he’s now a tyrannical, note-passing micro-manager. Apple hiring/firing writers? Yeah, that’s not how it works.
 
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"according to unnamed agents and producers working with Apple on its foray into streaming TV"

Heh, from the New York Post!
 
They should try and get the rights and do a spinoff of "Breaking Bad" and "Better Call Saul", focusing on the rise of drug kingpin Tuco Salamanca, portrayed by Ramond Cruz.
 
More power to Apple. If they actually get us another "Breaking Bad", then do whatever it takes. If, on the other hand, they deliver us some whitewashed edgeless ********, i will do a 180 on this one.

Bottom line: Let's wait and see.

I don't think we would have ended up with Breaking Bad if execs had sent Vince Gilligan notes that said: "Don't be so mean!!!"
 
I’ve had zero interest in this project since the get-go, so none of this is changing my mind on it. In fact, all it did was reinforce my original decision.
AKA confirmation bias. Seems like it would be hard to know if the content is any good before you see it, but I guess you’ve got that worked out.
 
More power to Apple. If they actually get us another "Breaking Bad", then do whatever it takes. If, on the other hand, they deliver us some whitewashed edgeless ********, i will do a 180 on this one.

Bottom line: Let's wait and see.

It is going to be garbage. You don't get shows like The Sopranos, Breaking Bad, Mad Men, Game of Thrones, The Wire, etc by letting corporate bozos have creative input. You get shows like that by letting the creators have full freedom. Do you honestly thing anyone at the high up positions at Apple know how to make a great tv show or movie? We are going to get soulless junk that is politically correct and inoffensive. A nice, polite, and nonthreatening package of media to go along with their nice, clean, polite, and inoffensive products and corporate ideology. These people in Silicon Valley live in Lala land and think they can make the world into their weird utopia.

This is why Netflix has a decent amount of good content, because they give their creators full freedom. There is a lot of junk too but that's bound to happen to get the gold every once and awhile.

This whole Apple getting into making content stuff has sounded dumb since day one.
 
I don't think we would have ended up with Breaking Bad if execs had sent Vince Gilligan notes that said: "Don't be so mean!!!"


So true.

Can you imagine if Tim found out that Walter had something to do with an entire passenger jet going down?! Or a girl ODs' at her boyfriends house? He'd probably fire the Producer and the entire writing team. ROFLMAO
 
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If they buy Netflix, they will still go thru this process to filter content, so it doesn’t solve anything.

The bottom line is the content does not match Apple’s branding message.
The branding message since 2012 is overpriced and yesterday’s news. Timmy better could paying attention to this than watching and commenting shows. My guess he’s clueless on both.
 
Who is they? Tim Cook and Eddy Cue? The only argument someone can make for Apple being in the original content business is they have more cash than they know what to do with and can fund projects. But I’m sure we could all come up with lots of other things they could spend their cash on. Is it something they could charge people $15/mo for (which is what Wall Street wants)? Who knows. But it probably would be more compelling than this.

Apple, whoever is in charge of this project. Yea I think that's fair to say, but they want to get into services, so here we are. Apple Music has been a success so far so I think they want to replicate that with video. Makes sense on the surface, but obviously being the content creators is much different than just being the platform for such a service.
 
News like this tells me that Apple still has a long way to go with their streaming TV service. They'll learn. Eventually.
 
It's the difference between "Philadelphia", a gay man's struggle with aids (it's has a purpose) and hey, we need someone to be gay, you're now gay, please add some pointless side story to show it.

Yes if only we could go back to the days when every gay character depicted was either dealing with AIDS or coming out of the closet!
/sarcasm in case it’s not obvious enough.
 
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Who is they? Tim Cook and Eddy Cue? The only argument someone can make for Apple being in the original content business is they have more cash than they know what to do with and can fund projects. But I’m sure we could all come up with lots of other things they could spend their cash on. Is it something they could charge people $15/mo for (which is what Wall Street wants)? Who knows. But it probably would be more compelling than this.
Wish ‘they’ used a fraction of that cash for their Mac business. It wouldn’t cost a billion for all those years for getting the Mac and their software state of the art again.

But let’s waist it on our own streaming video services nobody’s missing when it ever sees the light of day. Timmy probably heard the profit margin is around 60% on those :rolleyes:

Oh wait, I’ll correct myself: don’t be so mean :D
 
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