Lol, you think Tim Cook will give us another Breaking Bad?
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Hollywood Producers Say 'Intrusive' Apple Executives and 'Lack of Clarity' Impeding Original Content Efforts
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Lol, you think Tim Cook will give us another Breaking Bad?
“Dont be soo mean” make’s perfect sense to me. Our world is dripping with content stewed in negativity. Drama, conflict, emotional instability. It’s soo low vibration, wheres the heart? The deep, thoughtful character dynamics that exemplify longer wavelength brain waves. Both watchers and writers have descended from their enlightened holistic potential into anxiety driven andrenaline junkies. It’s awesome that Apple is dawning a new era in possitive heartfelt content, we think of role models as being on boxes of wheaties, but everyone everywhere is constantly role modeling behavioral norms for each other. The last few decades of television have portrayed viscous conflict ridden relationships. While super hero teams always have a token ******* on them, normalizing jerk behavior as 1/4-1/6 of all interactions. Hero’s of masculinity and female empowerment lending themselves towards violence and agression as some sort of unspoken ideal. While tenderness, bromances, excitement, and hearty laughter are shelved. I’ve got a cool Stargate spinoff which is ridiculously upbeat if anyone wants to hit me up about it.
[doublepost=1551777897][/doublepost]It’s a strange psychological phenomenon for writers to gravitate towards conflict, does anyone have some behavioral psychology to shine some light on this? Seinfeld seemed to have a really effective balance of quirky conflict, and soulful intimacy. Ultimately the key is to have balanced real characters, myopically conceived antagonists are one dimensional, multidimensional friendship is where it’s at.
[doublepost=1551777897][/doublepost]It’s a strange psychological phenomenon for writers to gravitate towards conflict, does anyone have some behavioral psychology to shine some light on this? Seinfeld seemed to have a really effective balance of quirky conflict, and soulful intimacy. Ultimately the key is to have balanced real characters, myopically conceived antagonists are one dimensional, multidimensional friendship is where it’s at.
Hire the head honcho who’s leaving HBO and let him run this with minimal interference. Eddy Cue should have nothing to do with it and Tim Cook’s involvement should be nothing more than writing checks to acquire good content.
Apple will be small potatoes to Disney, (and that’s even if they get any content off the ground.) Apple should swallow a little pride and just attempt to partner with Disney as they have similar content views and standards, but have 80+ years experience.
Apple’s current predicament reminds me of what Microsoft did in 2007. Microsoft did not understand how films or movies were done and what % of revenue went where. They wanted full creative control and a huge majority of revenue (completely ignoring any industry standards.) After almost a year of different directors and studios coming in then backing out because of creative differences.
Ultimately almost all studios wanted nothing to do with Microsoft then. The sad thing was the feature film planned (Halo) was already 6+ months into production. But since negotiations failed, Microsoft axed the project and pulled the Halo license. This left director Neill Blomkamp, and companies (QED International, And WingNut Films) a huge film set with millions already put into it on costumes, renting studio locations, being in foreign locations, legal and safety permits, actors, production stages, etc... Blomkamp didn’t have a story or even a treatment as Halo almost happened but got axed last second. So he had only a few months to write and create a completely new film set within the given budget and then market it to be recurved well enough to make back the money that was essentially burned going back and forth with MS.
***Sorry long convoluted answer to your first question.
Second question (*I don’t deal with the international side of productions or films) But any kind of soap isn’t something I see Apple going for here for whatever reason. I shudder to think about what the environment is at Apple right now (if I was part of their programming and content team.) lol.
I think they are aiming/reaching out way too high/far too fast; wanting high profile shows like what Netflix does without building it up to gain traction.Again, it’s money, stubbornness, and a lack of how these things work.
I do respect what Apple is attempting to do, but again... I think they need to buddy up with Disney, Hulu, CBS, Fox, or Netflix.
Sorry, it’s a bit late when I saw this, so if my post seems off or something, I will attempt to fix it tomorrow. Ha ha.
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Exactly, I get why they want to keep it all Apple so they don’t have to share revenue with other companies, but it’s how these things work. What’s funny is Apple is hemorrhaging money just by screwing around and causing all these delays.
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There is a difference between making film with high production quality and film that resonates with the audience. History shows us that committees kill the connection between the artist and their audience. Trying to engineer content that has broad appeal has a very low success rate.
They have every right to be involved, and they definitely should get involved if the quality of production or animations is not where they expect it. If they are looking to make an iconic show that will drive interest to their platform than they should let the artists build their vision.
Or hire Ubele with his tear dropping ‘Breaking Bread’. This guy’s got talent
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He’s only investing a billion a year on this. Like Apple News, if it doesn’t deliver that 60% margin he’s gunning for, he will probably pull the plug after two years. Like the Mac, he’s telling everyone he’s all in and that it’s very important to Apple’s future. We all know by now how that went
The key difference is the Mac isn't all that important to Apple anymore.
This is so pretencious, i hope this proves to be false. Even SJ while owning Pixar never interfereed on their creative decisions, only giving his cents on the distribution/marketing side of it. I work on the industry for years, and this is crazy... How absurd would someone want to produce a Breaking Bad family oriented? Cinematography is something so difficult and complex to decifer for an experienced filmmaker, now IT executives think they know better. Well, from the look of their “app” tv show, this is going to be a hit.
Maybe it's just me, but I can't figure out why Apple is going into this market at all. They need to "stick to their knitting" as they say in business school. Art cannot be engineered.
Apple should just step aside and let content creators create content. If they don't they're not going to compete very well against other streaming services that do.
It's okay to have an R rated product, just be up front about it. Come on Apple. Normally you can smell money - your image is making you blind here, and it's going to make you leave money on the table.
It's okay to have an R rated product, just be up front about it. Come on Apple. Normally you can smell money - your image is making you blind here, and it's going to make you leave money on the table.
There is plenty of that kind of content that you are after.
A good streaming service would have a variety of content - family stuff, comedy, sci-fi, horror and not just sticking to 'be kind' movies as Timmy wants.
As some other posters pointed out / joked, Apple wouldn't even be attempting something like Bambi, far too 'mean'!
Apple content has the potential to be boring, one trick pony stuff...
A good streaming service would have a variety of content - family stuff, comedy, sci-fi, horror and not just sticking to 'be kind' movies as Timmy wants.
As some other posters pointed out / joked, Apple wouldn't even be attempting something like Bambi, far too 'mean'!
Apple content has the potential to be boring, one trick pony stuff...
Apple should trust the talents they hire to do the job for them. They are the experts in that category and not the executives from Apple. Let the executives concentrate on delivering the best gear for reasonable prices to their customers and we have less to complain and more to be happy about.
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If so let them be open about it so everyone can move on to a company that is involved in the products they’re selling. It’s beyond hypocrite in stating in public that the Mac is a very important part of your business and that you’re deeply involved and having great stuff in the pipeline since 2012.
If your statement is like that year after year, do you still rust them on their privacy statements?
Yeah I trust Apple more than others on the privacy stuff. The Mac thing is nothing more than reading between the lines. Welcome to the post PC world. What's a computer?
I’m hearing the ‘post pc world’ all the time. But so far all they’ve come up is a phone os not being able to handle real world tasks. As long as iOS is still a toy os and not bringing any efficiency for real work, it’s just a dream.
By the time (if ever) iOS does the same or better than today’s MacOS, I’ll certainly make the jump. As long as iOS doesn’t handicap my needs.
Okay I guess I will leave this conversation and let you wait for your Macs. They don't produce much revenue for Apple and it will likely fall year on year. I don't see it ever becoming a high priority for Apple again.
The major difference between what you and I are saying is that you don't believe the New York Post and I do. Again, we have multiple indications (news on various projects, the content of released projects) that Apple is gun shy about sex and violence. My belief is not just based on the NYP story.
As for Tim micro-managing projects, I'd like to point out that we are discussing a company that brags on stage about how ridiculously they micro-manage their products. And that is not a criticism. This culture has worked for them very well in the past. Content creation, however, may force them to change or modify their normal tendencies.
Out of curiosity, why do you think a tech company would be good at making original TV content?
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Mclaten, Ferrari and Lamborghini make better sports cars than Toyota. Toyota makes more money.
Gun shy about sex and violence has nothing to do with sending notes saying “Don’t be so mean!” and hiring/firing writers. We’ve had plenty of stories about the types of projects Apple is interested in funding, and you can understand what they’re after just by looking at the two dozen series and the movies they’ve greenlighted.
But it sounds like you might not be familiar with the New York Post. Nobody that lives there takes them to be anything but a gossipy tabloid, why should you? But feel free to believe whatever you wish; just realize it’s an unsourced story from a gossip rag.
Also, I don’t recall Apple bragging about micromanagement; are you sure you understand the actual meaning of the word? It’s quite disparaging, and it’s an insult to workers. Few in Silicon Valley will put up with it, if they have skills that are in demand; who wants a manager breathing down their neck all day? It has nothing at all to do with exacting standards, a focus on quality, attention to detail or having a hard to please boss that isn’t satisfied until the 83rd revision.
Can you name anyone at Apple who’s ever claimed Cook is a micromanager? By all accounts, he hires great people and let’s them do what they’ve been hired to do. If anything, the complaints have been about Cook being too hands-off.
Anyway, you’re right; I don’t believe the article.
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The complaints are less about Cook and more about the Apple culture in general. Don’t you live in the bay? You can ask around too.
Eddy Cue should have been fired years ago. How he is still employed at Apple is a mystery.
The Post story is about Cook micromanaging content production with numerous notes, episode by episode. The story doesn’t wash, based on everything we’ve heard about Cook.
Those who want to believe unattributed gossip will certainly do so; that describes 95% of the comments in this thread, right?
I understand your thinking and and I see apple’s intention (between the lines). But it’s sad to see them alienating a big group of loyal customers first to reach their goals. They could’ve invested in both and making it a natural transition when time is ripe. With the huge amount of profits they earn each quarter it would have cost them very little to invest in Mac development as well to let the Mac have state of the art hardware.
My frustration with Apple is that profits has become top priority and their hypocrisy of letting you believe the Mac is very important to them.
Together with the poor state of iOS in comparison to MacOS it’s not a customerfriendly route they choose to take.
When Apple wants their customers to take a certain route, imo it should always be out of free will and because it gives you more value by doing so. And imo you’re looking it through the eyes of a shareholder.
Oh and I don’t believe the new Mac Pro will be a success. They’ve waited too long for that and I personally won’t invest my money in an expensive product that doesn’t have a thrust worthy future roadmap.
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Without the Mac Apple wouldn’t have any revenue. If it’s falling then blame Apple. They only own a fraction of the market as it is and hardly did much in terms of marketing, innovation, etc. Instead they backpedaled dropping business and education as well as accessories. It’s no wonder the Mac isn’t where it should be.
That said why in the world would you think this streaming video is somehow better? It’ll never make money for Apple. It’s one of the dumbest ideas Apple has had.
Apple is hoping their 1,2 billion installed iOS devices will sign up and Timmy is reckoning on a 60% profit margin on services. I personally would never sign up for an Apple service or any other service ever again if it’s tight to one platform.
I’m very happy with my Netflix account and don’t see me throwing that out of the window.
Unless apple’s services comes with Netflix included and plays nice with all my devices while being cheaper than Netflix alone. That’s more value for money. And most of us do know that the earth isn’t flat
For me, and I’m not living in the USA, Apple’s ecotrap is more like an handicap than giving me any benefits.
If you live in the bay or in the industry, ask around instead basing your opinions on “everything you’ve heard (on the Internet)”. Just because there is gossip doesn’t necessarily mean there are elements of the story that are not true.