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Aside the advertising, despite that being the subject of this article!, how long will such smart features retain updates? Remembering that updates aren't just to get extra features but are an essential security element.

If this is acting like a big iPad stuck on a refrigerator door, the answer is obvious. Get a big iPad (or any other tablet you like).

But if this "device" is in any way intrinsic to the operation of the device, say you can only control the temperature or defrost cycle from the screen, you can easily end up entirely stuck. A device that is unrepairable, unable to be updated, you end up only able to replace the entire thing.

That works both ways, of course, the device could fail, or you can no longer buy a water filter replacement cartridge, and you have also to replace the overgrown iPad-like device which might be working just fine.

Also, some people choose Apple or Microsoft or Google (or other) devices because of how they work. They like one interface. They use some accessibility feature or another. The devices interact because they are in the same ecosystem. But for your refrigerator you end up with a different ecosystem. (The same would apply if Apple ever get into domestic appliances!)

There are many of us who prefer separate computer, screen, keyboard, storage devices, etc., and therefore avoid iMacs. Same arguments apply across the board. The less a device does, the more likely you can replace it alone, if necessary and for any reason.
 
Or.. just don’t connect it to your WiFi in the first place. It’s just a compressor in an insulated box with pressurized tubing. It doesn’t need WiFi.

unless, you know, you'd like to be notified if the fridge or freezer malfunctions while you're away from home
 
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I work in advertising and marketing.

On my work computer, I would never dream of having an ad blocker.

On my home devices, I absolutely do. On my phone, laptop and I would consider a PiHole to avoid them getting on my fridge or other IoT devices.

This tells you everything you need to know about the advertising industry. We hate ads, too. But we believe everybody else is too dumb to do so.
 
All the people saying “just unplug it from your router” / “who needs a screen on a fridge?!” are missing the point.

1) Some of the features the consumer bought the ‘smart fridge’ for will inevitably not work without an internet connection. Why should they lose that functionality just because Samsung can’t respect the consumer enough to leave it ad-free?

2) Not everyone needs a screen on a fridge. I definitely do not. But some people do. They don’t deserve to have ads retrospectively forced on them just because they bought something you wouldn’t.

Dirtbag move from Samsung. Quell my surprise.
 
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Where are Apple’s appliances? Oh that’s right, Tim doesn’t take risks on products. Keep milking Steve’s products over a decade later.

why make appliances? Not remotely in their field. The margin is nothing. They are commodity items. Samsung churn out fridges and TVs with no innovations year after year.

Speakers are the closest they have come but that’s an ecosystem thing.
 
Most of this smart home thing is beyond my understanding. How the hell could I as a consumer benefit from an internet connected fridge ? What's the use case for this ?
And there are many downsides. Planned obsolescence, more parts that could fail, privacy concerns etc.
 
Most of this smart home thing is beyond my understanding. How the hell could I as a consumer benefit from an internet connected fridge ? What's the use case for this ?
And there are many downsides. Planned obsolescence, more parts that could fail, privacy concerns etc.
The only use I can see is as an alert if the temperature rises.

Give you the chance to save the day if the device fails or there is a power cut, or whatever else.

But unless the smart device can work without mains, the Samsung approach won't provide the one potentially useful feature when it is needed!

(Another use which is rather niche, my electricity company offers "free" electricity slots occasionally. If I think of it, I might turn the thermostat to Superfreeze for the duration, to save a few pennies.)
 
Most of this smart home thing is beyond my understanding. How the hell could I as a consumer benefit from an internet connected fridge ? What's the use case for this ?
And there are many downsides. Planned obsolescence, more parts that could fail, privacy concerns etc.
Completely agree. In the 1800s we had ice houses - there are a couple of the buildings still in existence near to where I live (although not in active use). Obvious wine cellars still perform a similar function.

No real use case whatsoever!
 
So easy to sort. Just refuse to buy their products and say why all across social media. Every problem, EVERY problem in life could be sorted within a month if we all stuck together and said “enough is enough, change this and that and we will all go back to work and start paying bills again”. Wont happen of course as nobody sticks together.
 
This is getting so out of hand. I honestly don’t get why people need smart fridges in the first place. My friend uses an app to keep track of what he’s got in his cupboards and fridge and I just find that ridiculous. The whole point of a fridge is to keep food cold, not to become another screen trying to sell you stuff.

What really annoys me is that Samsung are the ones making money off this. Advertisers usually pay cinemas or TV channels to show their ads, so why not here? These are targeted promotions and people have already paid a fortune for the fridge and still have to cover the electric bill to power those ads. In my opinion, the fridge owner should be getting paid for that, not the other way around.
 
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I work in advertising and marketing.

On my work computer, I would never dream of having an ad blocker.

On my home devices, I absolutely do. On my phone, laptop and I would consider a PiHole to avoid them getting on my fridge or other IoT devices.

This tells you everything you need to know about the advertising industry. We hate ads, too. But we believe everybody else is too dumb to do so.

I think we're going to start seeing more and more adblocking happening on the router level going forward where you can block ad networks for any device that connects to it
 
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This is getting so out of hand. I honestly don’t get why people need smart fridges in the first place. My friend uses an app to keep track of what he’s got in his cupboards and fridge and I just find that ridiculous. The whole point of a fridge is to keep food cold, not to become another screen trying to sell you stuff.

What really annoys me is that Samsung are the ones making money off this. Advertisers usually pay cinemas or TV channels to show their ads, so why not here? These are targeted promotions and people have already paid a fortune for the fridge and still have to cover the electric bill to power those ads. In my opinion, the fridge owner should be getting paid for that, not the other way around.
True but people still buy them. I Adblock everything and once Apple start this ad obsession, I’ll go Linux.
 
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Years ago, I was excited to fill my new home with smart home gadgets. I bought a HomePod and some smart lights, but I have not been able yet to replace my home appliances with smart appliances. Luckily, I didn't. I was naive and thought it was the future, but I forgot how these cooperations work. I should have known this was coming. Recently, I've been avoiding anything "smart". I've sold all my "smart" devices aka data collectors except my TV, since there are no dumb alternatives. You have to expect that if you put a screen in your house, companies will put ads on those screens and eventually turn your home into something resembling Times Square. Everything that is marketed as smart is designed to collect your data so avoid it.
 
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I think we're going to start seeing more and more adblocking happening on the router level going forward where you can block ad networks for any device that connects to it

I agree. The biggest problem is that configuring routers is not something that we are all capable of doing effectively. In my case, it is a BT-supplied router and I'm not familiar with it at all. Yes, I have configured routers in the past but most of them are horrible to appalling for non-network people to manage.
 
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