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15 years after the release of USB 3.0 in Nov 2008, we are finally getting an iPhone with data transfer speeds in excess of USB 2.0!

That’s off by six years. USB 3.0 (the protocol) was introduced in Nov 2008. USB-C (the physical port connector) came in August 2014.

”The USB Type-C Specification 1.0 was published by the USB Implementers Forum (USB-IF) and was finalized in August 2014.”


The first Mac to ship with a USB-C port was the MacBook in April 2015.
 
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That’s off by six years. “The USB Type-C Specification 1.0 was published by the USB Implementers Forum (USB-IF) and was finalized in August 2014.”


The first Mac to ship with a USB-C port was the MacBook in April 2015.
USB-C was released in 2014, but 3.0 was indeed finalized in 2008. The first Macs with USB 3.0 came in 2012.
 
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I still can't believe it will have taken them this long to finally ditch USB 2. I hope they also finally allow wired transfers to the Files app. It's ridiculous that the only option is AirDrop, which is incredibly unreliable and usually fails for larger files.
 
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You may not be aware that Apple's use of the "Pro" moniker with devices has absolutely nothing to do with marketing them as "Pro devices."

Unless you really believe Apple markets AirPods Pro earbuds to professional sound engineers working in recording studios.

Apple's use of the word "Pro" is to differentiate product tiers having more features.
Apple was the one marketing their iPhone Pro as cameras that Hollywood can now use. They are the ones that promoted that it now supports ProRes. So no, its not just a "moniker".
 
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Apple was the one marketing their iPhone Pro as cameras that Hollywood can now use. They are the ones that promoted that it now supports ProRes. So no, its not just a "moniker".

Right...

Perhaps you can speak to Apple marketing their iPhone Pro directly to professional cinematographers such as Roger Deakins, Robert Richardson, Brad Young, Caleb Dechanel, Robert Elswit, and many more. And them using iPhones instead of Arri, Red, Sony, etc cameras.
 
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Apple was the one marketing their iPhone Pro as cameras that Hollywood can now use. They are the ones that promoted that it now supports ProRes. So no, its not just a "moniker".

Right...

Perhaps you can speak to Apple marketing their iPhone Pro directly to professional cinematographers such as Roger Deakins, Robert Richardson, Brad Young, Caleb Dechanel, Robert Elswit, and many more. And they're cameras using iPhones instead of Arri, Red, Sony, etc cameras.
I think both of you could be right depending on where the line on who is a pro and what is pro work is drawn

Someone doesnt have to literally be Einstein to be a physicist
 
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Right...

Perhaps you can speak to Apple marketing their iPhone Pro directly to professional cinematographers such as Roger Deakins, Robert Richardson, Brad Young, Caleb Dechanel, Robert Elswit, and many more. And they're cameras using iPhones instead of Arri, Red, Sony, etc cameras.
Yep...okay, this is not promoting it for business use? REALLY?

@1:08:49

 
I think both of you could be right depending on where the line on who is a pro and what is pro work is drawn
People REALLY have a narrow view on pro. They think it's with $1 million dollar cameras or $50,000 computer to even be CONSIDERED a pro. Fact is, as my previous post shows, Apple promoted this for pros. ProRes Raw, Video Producers showing their stuff, etc.

And why is this even an argument? The minute Apple added ProRes which can get to 100s of GBs in size, they should have increased the speeds of the port.

ProRes is not something non-pro users really use, unless they want to use it just for fun.

I mean who is recording their dog on an iPhone Max at ProRes 4k just sitting on the couch? That is what h.264/HEVC is for. ProRes is an EDITING codec (intermediate is another term)...its entire purpose is to be transferred and edited. I have had ProRes videos up to 3 TB in size for one video. Just imagine copying that over on USB 2.0.
 
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Yep...okay, this is not promoting it for business use? REALLY?

Which is it?

Up above you said: "Apple was the one marketing their iPhone Pro as cameras that Hollywood can now use."

And now it's business use?


Nope. Apple is not marketing it to either. Apple is also not marketing AirPods Pro to sound engineers in recording studios, or for use in business.

"Pro". is simply a marketing differentiator to tier products at different price points depending on included features.


Try not to get sucked into believing they're really for professional, or, business use.

I have an iPhone 14 Pro Max. I'm neither a professional or in business. I just wanted the features for my photography.

You can get one too. You're not required to show your "Professional Card" in order to purchase one.
 
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Which is it?

Up above you said: "Apple was the one marketing their iPhone Pro as cameras that Hollywood can now use."

And now it's business use?


Nope. Apple is not marketing it to either. Apple is also not marketing AirPods Pro to sound engineers in recording studios, or for use in business.

"Pro". is simply a marketing differentiator to tier products at different price points depending on included features.


Try not to get sucked into believing they're really for professional, or, business use.

I have an iPhone 14 Pro Max. I'm neither a professional or in business. I just wanted the features for my photography.

You can get one too. You're not required to show your "Professional Card" in order to purchase one.
Hollywood is a business. How about you watch the video before commenting further. FILMMAKERS are in the video I linked. This is ridiculous.

An iPhone Pro is not an AirPods Pro. Wow

Kathryn Bigelow is literally the first person in that video I linked at the timestamp.

Bigelow also directs commercials. She is represented internationally by commercial production company SMUGGLER, where she has directed commercials for the Army National Guard, Budweiser and AT&T, some of which were broadcast during the Super Bowl.[34] In 2022, Bigelow was nominated by the Directors Guild of America for Outstanding Directorial Achievement in Commercials for Apple's "Hollywood In Your Pocket".

HMMM...commercials.....representing companies....HOLLYWOOD in your pocket...

I can buy a Mac Pro, I could buy the $50,000 Mac Pro 2019 version if I had that money to spare. There is NO "Pro" product out there that requires a resume or a "Professional Card"....what are we doing here exactly? I have purchased Quadro NVIDIA cards for $5,000 not ONCE did I need to provide a "Professional Card"

I have enterprise network equipment at my home office achieving 40Gbps. Not once did I need to provide a "Professional Card"
 
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Hollywood is a business. How about you watch the video before commenting further. FILMMAKERS are in the video I linked. This is ridiculous.

An iPhone Pro is not an AirPods Pro. Wow

I've watched all of Apple's videos where they tout the capabilities of iPhone video capture. Apple iPhone Pro was neither designed or targeted for professionals.

"An iPhone Pro is not an AirPods Pro. Wow"

Astonishing insight. Still, your view if it has "Pro" in the product name Apple must be targeting professionals and marketing to them.

If you really want to believe Apple is targeting professional cinematographers because iPhone Pro has "pro" in the name, please, feel free. I and many others will continue to chuckle.

Try not to get sucked in by Apple's marketing.
 
I've watched all of Apple's videos where they tout the capabilities of iPhone video capture. Apple iPhone Pro was neither targeted or designed for professionals.

"An iPhone Pro is not an AirPods Pro. Wow"

Astonishing insight. Still, your view isms it has "Pro" in the product name Apple must be targeting professionals marketing them.

If you really want to believe Apple is targeting professional cinematographers because iPhone Pro has "pro" in the name, please, feel free. I'll and many others will continue to chuckle.
Watch the video.....Geez. There were three filmmakers in the video. They specifically said "This will change filmmaking". It's marketing towards pros. ProRes is a PRO feature. Dolby Vision editing on iPhone was also mentioned.....Pros use this. My Grandma does not.

Direct quote from the video....."To me, this is brining it up to the professional film cameras".
 
Watch the video.....Geez. There were three filmmakers in the video. They specifically said "This will change filmmaking". It's marketing towards pros. ProRes is a PRO feature. Dolby Vision editing on iPhone was also mentioned.....Pros use this. My Grandma does not.

Ok... Apparently Apple's marketing is working and has you convinced. And that's OK.



As an aside...

"ProRes is a PRO feature."

I use ProRes everyday because it is far easier to edit and produces better results. And I'm certainly not a professional.
 
Ok... Apparently Apple's marketing is working and has you convinced. And that's OK.
So I guess filmmakers are not a pro. And this is just speaking to my Grandma. I can't believe you take a look at the video I sent and still say "yeah....no marketing towards pros".

"It might even burst a new genre in filmmaking"...Not something you speak to grandmas about. "Brining in line with professional cameras". These are professional filmmakers saying these things. Apple discussion ProRes, Dolby Vision. These are professional workflows.
 
You can use an NVIDIA quadro GPU....doesn't mean that GPU is suddenly not for pros.

Which has absolutely nothing to do with your claim Apple is marketing iPhone Pro to professional film makers.


Again... I'm happy you believe Apple's marketing.
 
Which has absolutely nothing to do with your claim Apple is marketing iPhone Pro to professional film makers.
That is it, I am done with this. Watch the video and there is your proof. If they weren't marketing towards pros, they would advertise it with Grandmas recording their kids in the pool.
 
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That is it, I am done with this. Watch the video and there is your proof. If they weren't marketing towards pros, they would advertise it with Grandmas recording their kids in the pool.

Great. I'm happy for you. And Apple.
 
Again... I'm happy you believe Apple's marketing.
Wait......how can they NOT be marketing towards pros, yet I state they are marketing it towards pros and you say it's fine that I believe their marketing.... Either they are marketing it towards pros or not.

If you watched the video I linked, who is the second person to be credited? If you can't name that person, then you are not approaching this conversation in good faith.

And for the record, I NEVER said "Just because they put the three letters PRO in the name....then it's PRO!!!" The are strictly marketing these FEATURES for Pros....like ProRes...dolby vision....having filmmakers discuss it. Good for you that you just use this feature......Like I said, I can go out and buy a $50,000 Mac Pro or a Windows Workstation DESIGNED FOR PROS...and use it just surfing Facebook.
 
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When they switch this year's models to USB-C if they artificially cap even the cheapest model to USB 2.0 speeds, I'll be disappointed but not surprised.
Good news, there is no way they'll artificially cap the speeds. Bad news, it is a hardware limitation.
 
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Right...

Perhaps you can speak to Apple marketing their iPhone Pro directly to professional cinematographers such as Roger Deakins, Robert Richardson, Brad Young, Caleb Dechanel, Robert Elswit, and many more. And they're cameras using iPhones instead of Arri, Red, Sony, etc cameras.
Christopher Nolan and Quentin Tarantino didn’t shoot their movies on iPhones. For me the biggest problem is the lack of a manual zoom. Then the problem of multi camera setups. Lack of interchangeable
lenses. You can start to see the limitations.


What about color grading or matching on an iPhone?


You could use an iPhone as a crash cam, but the crashes are expensive so usually a better camera is sacrificed for that.


As for me, I have yet to want faster speeds on the iPhone. Now it is nice if we get it, but only YouTubers need it right now.
 
Why? USB4 exists - basically Thunderbolt 3, which would give you up to 40 Gbit/s. The Pros, on which you can capture ridiculously high quality photos and videos (i.e. large files) would definitely benefit from that.
This is garbage reporting. It is almost certainly a USB4 port.

USB4, for those who don't know, is a completely new protocol by the USB Implementer's Forum. In their typical "stop using spec names rather than the marketing/certification names/marks" fashion, the full name is USB4 - i.e. USB4 version 2.0 is out.

Nearly all USB4 devices are compatible with USB 3.x and USB 2.x. Many devices are compatible with Thunderbolt 3, which is an independent protocol but was a big influence on USB4.

Thunderbolt 4 is now a certification by Intel on USB4. It requires the device to implement a bunch of optional functionality. This may include "Intel specific" features around MMPU as well; I haven't looked at it in a while.

Whether the implementation supports USB4 2.0, Thunderbolt 3, the other optional features making up Thunderbolt 4 - that all really depends on how widely Apple plans to use the A17 Bionic. So far it hasn't really mattered in the market; it would more be a function of whether Apple sees themselves wanting to use those features on iPhones or the base iPad models to connect to e.g. new studio displays.
 
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