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It's funny that Apple never directly put down Intel's processors, but Intel took it very personal.
 
80% or so of all PCs have Intel chips in them. So yeah, they are very interested in promoting PC ecosystem.
You're not listening. It doesn't make sense for INTEL to do this. They are NOT selling PC's. Microsoft, Lenovo, HP, Razer and Dell sell PC's. Those are the companies I would expect to compare features against Apple, not a processor company. This isn't about features, this about processors and Intel is just pissing mad because they look stupid and they are digging down far into the barrel trying to find anything to trash Apple and for no good reason. I hope Intel fries! They deserve it.
 
So unprofessional. Apple is a customer. In what world is it professional and courteous to slander your customer? I would think this advertising move would accelerate the efforts for in house development for M-series architectures.
Are they still a customer though - these recent ads smell like Apples' orders dried up sooner than anticipated.

Maybe they aren't ordering any more intel processors at all beyond what has already been agreed on / delivered. And its a massive chunk (25% or thereabouts) of their consumer market.
 


As part of its barrage of attacks against M1 Macs, Intel this week launched a "PC vs. Mac" website that's biased heavily in favor of PC machines that are equipped with Intel chips and that makes questionable claims about Apple's M1 Mac lineup.

intel-go-pc-justin-long.jpg

Intel's website says that Apple's M1 Mac benchmarks don't "translate to real-world usage" and that when compared to PCs with 11th-Generation Intel chips, M1 MacBook features "just don't stack up."

intel-pc-vs-mac.jpg

Intel positions PCs as more "personalized" to fit a user's "specific hardware and software needs," while the M1 Macs offer "limited" device support, games, and creation applications. "The bottom line is a PC offers users a choice, something that users don't get with a Mac," reads the website.

PCs offer a "complete touch screen" instead of the "constrained Mac Touch Bar," along with "2 for 1 Form Factor options" while Apple makes customers pay for "multiple devices and gear." The website highlights specific software like AI-based content creation tools from Topaz Labs that are allegedly faster on 11th-generation Intel Core chips, and faster Chrome performance.Intel this week launched a major anti-Apple silicon ad campaign targeting the M1 Macs. A series of ads released on YouTube star former "I'm a Mac" actor Justin Long extolling the benefits of Intel-based PC machines.

Article Link: Intel Launches Heavily Biased 'PC vs. Mac' Comparison Website
Stepping back in time to compete in the present, the design philosophy of Intel in a nutshell. So embarrassing for them
 
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80% or so of all PCs have Intel chips in them. So yeah, they are very interested in promoting PC ecosystem.
Yeah, funny though that Intel wasn't promoting PC's and PC features until Apple dumped them. Never saw any ads from Intel promoting PC features such as touch screens and flippable screens.
 
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You mean that overwhelming favorite among the desktop operating systems?
Windows just sucks. Sorry but its the truth. The only reason its popular because of its price tag. If Macs were priced at PC levels 100% it would kill Windows. Windows is old, outdated dlls and registries, can't even drag a damn application to the recycling bin to delete it forever. Then you have Microsoft clowning around during Vista days and now giving BSODs just by using a damn printer. That is not an operating system I'd deal with. Even Linux seems far stable than Windows ever was. Windows is lipstick on a pig.
 
Are they still a customer though - these recent ads smell like Apples' orders dried up sooner than anticipated.

Maybe they aren't ordering any more intel processors at all beyond what has already been agreed on / delivered. And its a massive chunk (25% or thereabouts) of their consumer market.
LMAO any other day of the year people say Macs are insignificant because they have such a tiny marketshare that nobody cares about them. Suddenly they were a massive chunk to Intel's business? 😂
 
This is dumb on intel’s side. Apple is no longer their customer, and they should move on, nor is their main competition, which is AMD.
 
The line about games is 100% accurate. Nobody who does any serious gaming games on a Mac. Apple has never gotten gaming and they never will.
You're right, they game on Xbox and Playstation. People building PCs to game are in a minority compared to the Xbox and PlayStation.
 
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Huh ? ... Yes they do, and they provide multitudes of kits for OEM's to build machines around.
I know you understand what I mean, but we'll end it here because you're pretending not to hear with ears plugged. Because I haven't been to a Best Buy and saw one PC made by Intel, nor have I seen one Intel TV ad demonstrating their computers.
 
You're not listening. It doesn't make sense for INTEL to do this. They are NOT selling PC's. Microsoft, Lenovo, HP, Razer and Dell sell PC's. Those are the companies I would expect to compare features against Apple, not a processor company. This isn't about features, this about processors and Intel is just pissing mad because they look stupid and they are digging down far into the barrel trying to find anything to trash Apple and for no good reason. I hope Intel fries! They deserve it.
Yes. It makes perfect sense for Intel to advertise PCs even if they are not making them (but they do). With a single ad they promote all PCs and no matter what brand the buyer chooses it will likely have an Intel CPU. You are saying that advertising something that will increase your profits does not make sense. But of course it does. You are trying to invent some advertising dogmas that do not exist.
 
Tell me how a Surface Pro can play limitless games? Some of these things is not available for every single PC out there. Its a false comparison. And also, the M1 does not exist in the Mac Pro which could/will take a majority of these items off the list.

This is not a fair comparison at all. Windows vs Linux would have some of these M1 drawbacks too. Like I cannot play EVERY SINGLE GAME in existence on Linux like I can in Windows. This is not an M1 issue, its a developer not porting their stuff to macOS (intel/M1 either way). Some games are ported to macOS, some aren't.

Also, its a damn transition period. Did Intel expect every single productivity app and game to be immediately ported to Apple Silicon day one?!
 
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Yikes. I don‘t know who is giving Intel such bad advice with these silly as, but my guess it’s from the likes of professional Windows panderers like Paul Thurrot who has been in TWIT various times encouraging Intel to after Apple with this shtick.
Dumb move regardless of where this desperation is coming from. Especially as Windows and Intel completely dominate the market and will likely continue to do for the foreseeable future as Windows and their chips run the corporate world and industry around the world.
Or perhaps they feel they are on the edge of a precipice and this is a cry for help.
Last call for help.

corporate PC will be ARM eventually, much cheaper, main quality of the succes of the Windows computer over competition (Apple and maybe Android in a few years??)

Microsoft knows this and must be burning oil in their labs enhancing Windows ARM to be ready for the inminent change of chip era
 
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Windows just sucks. Sorry but its the truth. The only reason its popular because of its price tag. If Macs were priced at PC levels 100% it would kill Windows. Windows is old, outdated dlls and registries, can't even drag a damn application to the recycling bin to delete it forever. Then you have Microsoft clowning around during Vista days and now giving BSODs just by using a damn printer. That is not an operating system I'd deal with. Even Linux seems far stable than Windows ever was. Windows is lipstick on a pig.
I don't know, I think Windows 10 works pretty snappy and stably on the Mac Pro (Mid 2010) I run it on with RX 5700 XT graphics. But then again I use it mostly for gaming.

But I do agree that it's not so beautiful when it comes to somethings ”under the hood” and I do think MacOS has a better user interface overall. But I do like the built-in way Windows 10 handles window management (i.e. what the Magnet app on MacOS mimics).

Also, the ”show desktop” button is the lower right corner of Windows 10 is something I sometimes miss on MacOS. One can always cmd/option-click the Finder in the dock, but it's a bit more fiddly...

Trying to make a meny bar item that takes care of that in MacOS, but have so many other things that takes focus in this life. :)
 
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Yes. It makes perfect sense for Intel to advertise PCs even if they are not making them (but they do). With a single ad they promote all PCs and no matter what brand the buyer chooses it will likely have an Intel CPU. You are saying that advertising something that will increase your profits does not make sense. But of course it does. You are trying to invent some advertising dogmas that do not exist.
LMAO this stupid ad isn't going to do anything positive for Intel. It makes them look stupid and desperate.
 
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Just like there are still some laptops that don't have touch screen, the iPad can be used for a touch screen. M1 and iPad are now equivalent. M1 just has the added benefit of Rosetta 2 for a few years. So yes, full screen touch is supported with iPads. Just like Surface Pro vs some Dell laptop without a touch screen comparisons. Not every and all PC supports full screen touch. My desktop doesn't even have a screen in that sense!
 
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Looks pretty desperate. Intel would probably get better ammo by popping over here and reading what those of us who use M1 every day have to say. And that’s not saying much taking into account many of us are using a base configuration that performs better than Intel/Windows configurations that cost half to double more.
 
”Limitless” creation applications vs “limited?”

Sure.
Sure if you count some random Indie developer that only created their app on Windows 15 years ago and Windows 10 still is able to run it. Most of the industry standard creation apps exist on Apple.
 
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