Become a MacRumors Supporter for $50/year with no ads, ability to filter front page stories, and private forums.
Actually, in a scientific context, it's mainly taking away reflections, not light as a whole. It theoretically should only filter lightwaves oscillating in the same orientation, which come naturally from reflections but not from light sources themselves.

That would mean specular reflections like high gloss should be gone but not 3D effects such as gradients, indents and shadows.

But guess what? Apple has already started doing that in iOS 6:

Image

Image

Image

iphone_elgible.jpg
e425a_phone_ios6.jpg

weather-app-crash-evasi0n-fix_thumb.jpg
ios-6-weather.png


I could also start comparing older app icons with newer ones (Apple Maps, Passbook, Game Center, Find my Friends) to show gloss is going away but I think we all get the point.

iOS 7 is likely only going to continue in that direction and de-gloss the remaining glossy items such as contextual buttons, some navigation tabs, Messages bubbles, older icons, etc.

I'm not sure why it would suddenly be a big deal when the gradual deglossification is nothing new.

I'm guessing "polarizing", in that context, rather meant that people will either love it or hate it, implying that there will be some serious change.

And thank you for some actual logic.
 
System 7 is coming back and will be the new operating system for iPhone.
Image :D

I know some folks laugh but a accessibility feature there are some folks that would probably do better with a black/white theme. Even text only (say the blind using reader systems). It would be great if Apple would create such themes even if they were the DLC that my cousin mentions (see the link in my sig for more on that). It might even be a step towards opening up iOS for third parties to create themes to sell via the App Store.
 
The interpretation of this is pretty simple:

iOS 7 is a radical change.
-Tim Cook balked at the question during D11 and responded, "I'll let you be the judge of that." That means some people will see it as a radical change, some will not.
- "The leaks are wrong" is an odd statement because there haven't been any. Except one blurry photo that was likely fake. This statement is probably based more on rumors and mockups than anything else. Most likely, mockups. Apple people are likely to watch a 60 sec concept video that some designer spent time on to see what people think is coming. They are not likely to read weeks of exhaustive tidbits that actually paint a much clearer picture than inaccurate mockups. So if anyone is telling Gruber "the leaks are wrong", they are probably referring to the visual examples/concepts that have made the rounds....not necessarily the descriptive rumors.

And with iOS 7 being the radical change that we all know is coming, Polarizing in this context quite simply means, "You'll love it...or hate it."

Such is risky with a population of hundreds of millions of iOS devices and multiplying every quarter....but such is a strong move if most people Love it. Apple could definitely use something as trite as a new look to the UI to reestablish itself in this muddled world of "competition".
 
Something that I found. Food for thought.

Image

Looks to me like someone's concept design. There have been so man floating around it would be easy to push something like that on twitter and claim its a leak. If Apple was going to leak something I don't think Twitter is where you would find it.
 
1 Polarization (politics), the process by which the public opinion divides and goes to the extremes.

2 Polarization (psychology), the process whereby a social or political group is divided into opposing sub-groups

There making a pro and a cosumer version of iOS 7. Like a jailbreak version.
You heard it here first
 
Proven fake. There's no WiFi in the corner, yet the WiFi is clearly on. Still, it could be a close mockup to what we'll see.

I don't think someone who bothered to redo the entire iOS settings menu in photoshop, complete with a new "edit" button would bother to think "huehuehuehue forgot the wifi oh well".

Hardly a proven fake. In fact, I think the randomly missing carrier and wifi status symbols add to the possibility that it's a real pre-release build.
 
We have confirmation that Warner & Universal signed the iRadio deal, and that Sony was the hold out. Earlier this week, Sony signed with Apple..

Who at Apple or Warner, Universal or Sony confirmed them. Full name and position in company. No one. Those articles were the same 'folks close to the matter' hit tripe of the gossip rags

And even if something was signed we don't know that it is this iRadio or something else
 
Polarizing huh....... Does that mean that shine and glare on all the icons is finally going away?!

No it means come Monday afternoon this place will be inundated with Fire Tim Cook, Fire Jony Ive and Apple is Doomed posts. :D
 
However iOS turns out, you can be sure of these things:

1/ It'll keep the Google UX team busy.

2/ For whatever reason, some Phandroids will *willingly* cause a scene, and tell us how "we had that before you" and then waffle on about removable batteries, non-standard USB cables, screen size, and then another 20 "points" for good measure.

The more Phandroids "hate" it, the more you'll know they LOVE it but are jealous (which is a bit silly, as anyone can buy an iPhone :) )


The Google UX team has already been busy giving iOS flatter great apps that better iOS stock apps.

2nd point are all valid if you like choice.

Your 3rd point is irrational at best. Fandroids didn't like iOS 6 and neither did Apple faithful.

Here's Gruber's article right before WWDC 2012. He could have copy & pasted it for 2013. He even went as far to speculate iOS apps for Apple TV.

Google has 2 mobile OS's they are building a great cross platform ecosystem for.
Apple better have more than a 7 and iRadio. Maybe the revisionary Air Drop. All just for iOS.

The wave is symbolic of the thermonuclear war Apple has been on but the wave is burying them.

Gruber is an Apple shill with a couple lousy iOS apps.

http://daringfireball.net/2012/05/reading_way_too_much_into_wwdc_schedule
 
Last edited:
I can hope for Windows-style Live tiles which are actually genius.

Or perhaps the larger iPhone will be announced.

I expect it to just be a severe re-skin with nothing truly pushing forward.
 
Have there been any actual bona fide leaks? All I see are mockups and people making the weird claim that it'll look more like Windows Phone. If anything, I'd bet it will look more like the Yahoo! Weather or Rdio on iOS. The only similarity to Windows Phone is a stronger emphasis on typography, though the information density is far higher.

Any.do seems to think it will go flat.. their latest update suggests so.
 
I'm surprised to hear so little about leaks, but maybe it's easier to hide when there is so little change from a hardware point of view, unless they have something really well hidden. It'll be disappointing to see apple again only have a one size fits all phone, when clearly there is a large and small phone tech demand and surely apple must want to make two sizes as this fills up the gaping hole and allows for a two tier option.

They currently have 13 and 15 inch macs, retina and non. That's four models before you even consider different processors.

Phone tech is just as complex and advanced. We have two ipads and the choice is clearly very welcome.

Two phones would be not only be great to have as a consumer it would get us a two tier pro and non pro approach allowing for apple to really push the envelope, developing the next gen of phones. Clearly larger phones have some pull to those without a tablet not because they are better than an iphone but the screen is important. Some have chubby hands, some want films, some just want a catch all device that does some ipad-ish things better than a small phone. The one hand only limit is not one that really stands up when clearly the iphone 5 is too long for that and buttons are often placed in the upper left corner making it uncomfortable for most.

I think there is room to throw out some of their 'rules' and go and try and find work arounds that other phone makers have missed.
 
Who at Apple or Warner, Universal or Sony confirmed them. Full name and position in company. No one. Those articles were the same 'folks close to the matter' hit tripe of the gossip rags

Eh, a little pointless to play this game. Nothing is confirmed until its official. That doesn't mean we don't absolutely know the score.

And even if something was signed we don't know that it is this iRadio or something else

This point is certainly true.
 
Proven fake. There's no WiFi in the corner, yet the WiFi is clearly on. Still, it could be a close mockup to what we'll see.

On second thought, it looks quite real...

Looks to me like one of those themes you can out on if you jailbreak. They have all kinds of tweaks to add or remove stuff from them top bar, as well as colors for the backgrounds.

I think the cream theme is nice and hopefully one day we can pick from four or five such things but I don't buy that these folks have any true info about tomorrow
 
I don't think someone who bothered to redo the entire iOS settings menu in photoshop, complete with a new "edit" button would bother to think "huehuehuehue forgot the wifi oh well".

Hardly a proven fake. In fact, I think the randomly missing carrier and wifi status symbols add to the possibility that it's a real pre-release build.

I was quoting from a thread in the forums. To be honest it looks like the most realistic shot we've seen.

If that appeared at WWDC I wouldn't be disappointed.
 
I'm thinking there is a good chance that iOS and OSX are going to be unified somehow.
 
Last edited:
Polarising....

If you take it in terms of photography, when you polarise light it removes shine and softens the harsh light. So, if you look at the WWDC App, there is a soft gradient in the icon.
Therefore, the look wont be flat, the shine effect will be 'polarised' and the look will have a subtle, soft gradient look from light to dark of a single colour......

:confused:
 
Register on MacRumors! This sidebar will go away, and you'll see fewer ads.