iPad Grabs 89% of Worldwide, 97% of U.S. Tablet Web Traffic

[P-Worm]

Only way for iPad is the way down.

Apple stands no chance with such crippled product in the long run

You can watch its fall from this Autumn onwards...

The market can increase allowing Apple to sell more. Percentages are only part of the story.

P-Worm

Are you me?

No, just stating I don't own a cell phone.

P-Worm

 

[foiden]

The thing is Apple isn't selling just the tablet with the iPad. They are also selling the entire ecosystem that it inevitably runs off of. Who else owns such a long developed e-store sector started back with the hugely popular iTunes. Who else designs both the software and hardware for the units. Who else also has a full blown cloud storage service built-in for free? Who else also offers hardware which will talk directly to their own tablet, with lots of instant sharing options? Like one button switching to viewing on TV through wi-fi? Who else has actual single stores all around the place, with dedicated people willing to help you will all your tablet needs?

At this time, this is what they are selling. As others gains something, Apple keeps having more of it all internally and sorted out. The fact that it all happens in tandem and made with fully communicated goals in place, is unique. Others will simply throw in some feature and then say, "Um. Let others sort it out."

It's also what removes complication for the consumers. It's a one stop, shop, and fix vehicle. So when you include all of that with the price of the iPad, the consumers want that stuff. No complication. Just one store. Once iOS5 is out, and people can cut the cord, this whole thing would be finalized from a all-around flavor. Sure, there's some potential aspects of other tablets, but their entire business model is different, and how they support it is only a minor subset of Apple's. They don't just choose to run it different. They simply have to, with what they have.

The only PC-business model consideration Apple has the advantage of, is the sheer number of Apps. That'll get some wanting the iPad, but the truth is that there's a lot more than just App envy.

 

[jupiter_312]

I have a Viewsonic G-tablet running Gingerbread, and I LOVE it. I do wish I had the better tablet app selection of the iPad, but I mainly use mine for surfing and email. And it was only $279.

But what may be messing with some of these stats, a lot of Android tablet users set their browser's user agent to "iPad". I know I do so that I use any iPad optimized sites properly (Gmail and Google Docs).

 

[Starflyer]

Seriously? you think that ipads and Macs can take over Windows,

Most people don't even used tablets and tablets are regarded as an overpriced, unnecessary item.

Windows market has been stabilized for quite a number of years now, if Macs can barely cut in to Windows monopoly, you expect tablets to dominate, your logic is seriously flawed.

Are you referring to market share of profit share?

 

[AAPLaday]

I'm sorry you view it as merely a buzz word. It's an accurate reflection of what is happening to technology, and more importantly what is going to happen in the future. My prediction is that by 2020 the majority of consumer computer purchases will be in a tablet form. I'm being conservative.

Every time we hit a new wave, the existing users of the previous wave's technology feel the way you do about the next wave. It never matters, the new wave is always bigger than the previous one as it brings in new users. This is going to be an interesting decade.

The iPads a great complimentary device but IMO its still got some way to go before it can realistically be an average users only computer. If your just talking about sales then 2020 sounds about right but how many would still have a laptop/computer as well? Plus the fact that i have had my iMac for nearly 4 years now. Will Apple support iPads for longer than they do iPhones? Or are consumers expected to buy a new one every 2 years?

 

[Eidorian]

No, just stating I don't own a cell phone.

P-Worm

Then you are me.

 

[Carouser]

1) Good luck. Will they tell consumers it causes cancer and kills puppies?
2) This is happening now and it isn't working
3) This might have some chance. But make the product any cheaper and the consumer will possibly end up with junk.
4) This doesn't make any sense. There are HDTVs for the $800 I spent on my iPad. We're moving toward tablets. You either want one or you don't. Other products have nothing to do with it unless they're viable iPad replacements. See #2.
5) This makes even less sense than #4.

I'm agreeing with what you've sad in the thread. I never said these were good options, some are patently and obviously bad. These bad options are what are open to manufacturers, which is why they are on their heels.

And as for points 4 and 5, competition happens at the margins. People who buy an iPad aren't going to be able to spend that $500 elsewhere. That's it. If industries can get people's priorities to shift away from tablets (iPads over X-Box; food over fuel; savings over spending; vice-versa) then some products will take a hit. Total tablet demand is not fixed. Perhaps we are talking across purposes.

***

EDIT: Second point, raised by others. Even if people still need desktops/laptops, they just need access to them. I know many households with multiple computers because they have children in school, or university students, and computers for parents' home offices, etc. It will be far cheaper and smarter to just have one desktop per household and a bunch of tablets, or even to leave the desktop-specific tasks to the public library, the university labs, or the main office. Not every PC has to be obliterated to be post-PC.

 

[*LTD*]

Only way for iPad is the way down.

Apple stands no chance with such crippled product in the long run

You can watch its fall from this Autumn onwards...

https://forums.macrumors.com/posts/9182020/

January 2010

OMG I am so excited about iPad!!!

- no I can't multitask
- no I can't do video conferencing due to lack of camera
- no I can't install anything I want on it
- no I can't browse the net properly due to lack of Flash
- no I don't have USB port on it

But I am excited!!!

Well at least until I do reality check and see other Tablet devices from competing manufactures...

Your "reality check" has arrived:

http://www.comscore.com/Press_Events/Press_Releases/2011/6/comScore_Introduces_Device_Essentials

http://allthingsd.com/20110620/consumers-dont-want-tablets-they-want-ipads/

I assume you were expecting a different reality?

 

[jmpnop]

Seriously? you think that ipads and Macs can take over Windows,

Most people don't even used tablets and tablets are regarded as an overpriced, unnecessary item.

Windows market has been stabilized for quite a number of years now, if Macs can barely cut in to Windows monopoly, you expect tablets to dominate, your logic is seriously flawed.

+1

Apple lost the PC war long ago. So, Steve is pushing this "Post PC-era" thing which Apple fans are blindly believing. PCs are (and will be) used for professional work. Even for simple things I prefer PC many times because of its bigger screen and better OS. Tablets will be a new market, it won't replace anything. Its like smartphone replacing PCs which is meaningless.

 

[eastercat]

Nice but watch next year it will drop to 65% according to my research

Careful, otherwise someone will confuse you with one of the fandroids.

Then how come all we hear about is Galaxy Pad this Galaxy Pad that?

Probably due to the fandroids who like to flood our boards.

 

[*LTD*]

The thing is Apple isn't selling just the tablet with the iPad. They are also selling the entire ecosystem that it inevitably runs off of.

Exactly. And when it comes to the Apple ecosystem, there's no comparison.

 

[inkswamp]

It only takes one look at the competition to realize this is not surprising. Asus Eee Pad has been the only Android tablet with any type of success.

Yep. The iPad is no doubt a great product but at this point, the rest of the market is giving Apple a free ride. There's just no competition.

My daughter and I played around with a Playbook on display at a local office store and both came away thoroughly unimpressed. Besides the fact that it just felt like a cheap piece of hardware, I kept trying to launch the browser which crashed repeatedly on me. Also, we both were completely befuddled by the unintuitive gestures you have to use to get around in the UI which itself seemed overwrought.

 

[jmcrutch]

we would have seen these same sort of percentages with the iPhone if it had been available to everyone, i.e., available on all carriers. But it wasn't, and people are very tied to particular carriers for a variety of reasons, so there was a window of opportunity for the competitors to get a foothold.

With the iPad, it's available to pretty much everyone, thus competitors don't have the same chance that they had with the phone.

iPad is pretty much just like the iPod market.

 

[foiden]

Not to mention, the main folks who drove iPad sales aren't the Apple fans. That's the funniest thing about it. Heck, enough of us were ready to write iPad off as soon as it was announced. (Nah. He doesn't know what he's doing, even though yeah tablets failed. They couldn't have failed because of what he's saying.)

Then I think a lot of us got a reality check when Apple managed to convince the world (outside of the Apple-loving crowd) to buy the thing in droves.

 

[Eidorian]

Exactly. And when it comes to the Apple ecosystem, there's no comparison.

Best to escape while you still can.

 

[*LTD*]

+1

Apple lost the PC war long ago.

Apple's penalty for losing the PC war in the 1990s is that they're now the most profitable PC maker in the world. Mac sales growth has outpaced the industry for over 20 consecutive quarters. Apple owns the $1000+ category.

Closed licensing of OS X was the right decision - no question, both for ensuring a superior user experience and for keeping OS X out of the hands of cheap box-assemblers. Both are related, of course.

In light of Apple's transition to mobile and the development of iOS (which is now spreading to Macs with Lion), Apple has in fact won the PC war by fighting an entirely different set of battles.

 

[inkswamp]

Seriously? you think that ipads and Macs can take over Windows,

Most people don't even used tablets and tablets are regarded as an overpriced, unnecessary item.

Windows market has been stabilized for quite a number of years now, if Macs can barely cut in to Windows monopoly, you expect tablets to dominate, your logic is seriously flawed.

Seriously? You think these new graphical computers with a mouse pointer can take over IBM PCs running DOS?

Most people don't even use GUIs and these new computers are regarded as an overpriced, unnecessary item.

The IBM PC market has been stabilized for quite a number of years now. If you expect these new GUI-based computers to dominate, your logic is seriously flawed.

/typical computer geek viewpoint circa 1984

 

[DiamondMac]

And I am sure it will be growing leaps and bounds coming up with more TV apps, streaming apps, etc....coming onto the App Store

Wheh, thank goodness we have that huge 2gb cap for that.

 

[ranReloaded]

That really is a good point. For ten years Microsoft partnered with hardware vendors to sell tablets, and for ten years they never could get the general public interested in tablets.

The iPad comes along and suddenly everyone wants an iPad, but the same dimwits that thought they could sell tablets before now suddenly think the general public finally wants what they are selling. They don't. They want iPads.

This may change eventually, but to get an iPad user to switch, you have to make something a) better and/or b) cheaper with c) a better ecosystem. Good luck with that.

I believe Microsoft wants to think they're doing fine in the desktop simply because people love their products.

When a new category is started from scratch and they fail to make a dent on it, it becomes obvious that a great part of their success is actually due to lock-in. This is not something to be proud of, of course.

Once they realize this, they try desperately to shoe horn their only 'one trick' (as in 'one trick pony') into this new category.

 

[*LTD*]

I believe Microsoft wants to think they're doing fine in the desktop simply because people love their products.

When a new category is started from scratch and they fail to make a dent on it, it becomes obvious that a great part of their success is actually due to lock-in. This is not something to be proud of, of course.

Once they realize this, they try desperately to shoe horn their only 'one trick' (as in 'one trick pony') into this new category.

This is what's happening now.

 

[Ashin]

Thing is, once Apple capture a market share, it's hard for people to switch due to paid apps

Android tablets are a huge failure, no surprise since all they did was copy Apple and reach the market far too late

 

[*LTD*]

Thing is, once Apple capture a market share, it's hard for people to switch due to paid apps

Android tablets are a huge failure, no surprise since all they did was copy Apple and reach the market far too late

If they had copied Apple effectively, then Android would be an elegant, clean, polished OS.

If Google respected their product and the end user, they would have licensed Android to *no one.*

But Google, as we know, isn't after the best experience. They're after the biggest share. By flooding the market.

 

[kdarling]

Amazing. This is where you start to see the difference between some companies' claims of 'shipped' vs. 'actually sold.'

There's no real way to get all those actual numbers, but this is the closest you can get to a good guess.

This is just free advertising for Comscore's real products. And the chart is about people surfing websites that use Comscore web tags. It doesn't give sales, or usage of all websites. Just usage of their covered sites.

In the U.S., comScore finds that 53% of non-computer device traffic comes from Apple devices: 23.5% from iPhone, 21.8% from iPad, and 7.8% from iPod touch.

Interesting numbers.

According to Apple, their total world iOS sales ratios to date are ~ 5:3:1 (iPhone, iPodt, iPad).

Yet Comscore sees a USA web usage ratio of ~ 3:1:3.

So, assuming that USA sales ratios are similar to world ones, it doesn't seem that web usage equates to sales very well.

.

 

[ranReloaded]

+1

Apple lost the PC war long ago. So, Steve is pushing this "Post PC-era" thing which Apple fans are blindly believing. PCs are (and will be) used for professional work. Even for simple things I prefer PC many times because of its bigger screen and better OS. Tablets will be a new market, it won't replace anything. Its like smartphone replacing PCs which is meaningless.

Personally, since I got the iPhone, it has replaced some 70% of my desktop-web browsing. Simply because before, I only had a desktop.

My ideal device to do work is an iMac. That's probably related to the kind of work I do. But for me, a laptop is in no way better than an iPad, it's just out of the question. I can see myself working on a laptop just as much as on an iPad, i.e. zero.

And then, there's a lot of other stuff besides work (or that people in other industries could do as real work) that I would like to do on the move, and here, I believe the iPad is way better/comfortable.

The problem with laptops is that they are designed around a compromise. They try to be a desktop that can also be transported. But personal computers were thought as devices to be used sitting on a chair at a table. The whole laptop idea is a dirt hack.

just my $0.02.

 

[spiderman0616]

The stats make sense--as someone else said, how often do you see a non iPad tablet when you're out and about? There is one guy on my train to and from work that always has his Motorola Xoom out. Other than that, I never see anything but Kindles, occasionally Nooks, and iPads.

I have wanted a good tablet for many years now. The industry's first attempt at tablets didn't do it for me, but the iPad was just what I was looking for. I tried some Android stuff and they just weren't nearly as good. The tablet that's beating everyone is the iPad and it deserves its success. It's my favorite device now by far.