iPhone 14 Pro Models Likely to See $100 Price Increase, Says Analyst

[CarAnalogy]

Remember the times when Tim Cook was advising us to cut down on coffee weekly to afford an iPhone X. How time flies.

View attachment 2044188

Apple CEO Tim Cook Says Financing iPhone X Can Work Out to Cost of Just a Few Nice Coffees Per Week

While the iPhone X starts at $999 in the United States, with an even more expensive 256GB model available for $1,149, Apple CEO Tim Cook...

www.macrumors.com

Which is a pretty warped comparison to begin with considering only people like Apple executives are buying expensive cafe coffee every single day.

 

[_Spinn_]

Given the way the economic and supply chain issues I'm not surprise that there is a price hike.

 

[svish]

Hopefully Pro Max will not be more than $1199. Expecting a price hike since the Pro model has not seen a price hike for a long time.

 

[The-Real-Deal82]

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Remember the times when Tim Cook was advising us to cut down on coffee weekly to afford an iPhone X. How time flies.

View attachment 2044188

Apple CEO Tim Cook Says Financing iPhone X Can Work Out to Cost of Just a Few Nice Coffees Per Week

While the iPhone X starts at $999 in the United States, with an even more expensive 256GB model available for $1,149, Apple CEO Tim Cook...

www.macrumors.com

I remember his comments on that and the criticism it drew at the time. Justifying their own price hikes by instructing people to miss out on food and drink items is beyond selfish to their own cause. Thankfully most people bought the cheaper iPhones 8’s and that made Apple realise the biggest market was the standard and more sensibly priced iPhones we see today.

 

[The-Real-Deal82]

Ok, but you're using "greedy" there in more of a positive poetic/non-ethical sense simply meaning that they really focus on and strive for being a success. Others are using it in a pejorative sense.

They are greedy in the other sense too I am sure. Apple are one of the most profitable companies on earth and are so due to normal people in the many millions buying their products. Raising prices to maintain their margins at a time when the cost of living is disproportionately high is a gamble for them and also a bit of a snub to their loyal customers. We are all being told to make sacrifices, in fact it’s being pushed on us to do so daily from the media, but Apple couldn’t just make £800 a unit rather than £900 in profit? Good for them if it works but I hope people remember that when purchasing and gravitate towards cheaper options. I think in the next ten years you’ll see the Pro iPhones pushing 2 grand because there will still be some who will pay it.

 

[SoldOnApple]

Probably less than inflation at the moment, for a lot of us.

 

[SoldOnApple]

I'd be surprised if Apple moved away from the $999 price point. I'm sure they could maintain that by increasing the upgrade costs (e.g. $149-$200 extra for the Max or more storage). Alternatively I guess they could keep the iPhone 13 Pro at $999 with the iPhone 14 Pro at $1099.

Each new phone sold or iOS user maintained also gives Apple more services income. If charging over the psychological four digit barrier sells fewer phones and loses Apple more users who change to Android, then it could cost them hundreds of dollars in profit per user from not selling them services/taking a cut on the App Store. Services is subsiding hardware and driving growth for hardware by actually using all that quality hardware for something.

 

[leeuk321]

Honestly don’t mind this, ONLY if the base model is 256GB I usually get that model anyway, which is 100€ above the base as 128GB is not enough. If the base model is 128GB and still €100 more, I’m going to be seriously p****d - as that’s actually another €200 for the user.

For sure, I was thinking the same, by all means Apple: increase the price of the lineup by $100, but at least bump the base storage up to 256gb on all models too (which will cost them peanuts). Apple can't have it both ways, in one sense they say they have to increase the price because "the times they are a changin", but in another sense don't move with the times by increasing the base storage.

They're very forward-thinking with price, but often "traditional" with specifications. How convenient.

I'm still on the iPhone 12, and am waiting for USB-C before upgrading, and I hope that 256gb base storage comes along by then too.

 

[Smartass]

I really couldnt care less. Once they introduce 14, the price of brand new 13 mini will go down, and i will buy that one. Y'all can keep using your 50" phones.

 

[usagora]

They are greedy in the other sense too I am sure. Apple are one of the most profitable companies on earth and are so due to normal people in the many millions buying their products. Raising prices to maintain their margins at a time when the cost of living is disproportionately high is a gamble for them and also a bit of a snub to their loyal customers. We are all being told to make sacrifices, in fact it’s being pushed on us to do so daily from the media, but Apple couldn’t just make £800 a unit rather than £900 in profit? Good for them if it works but I hope people remember that when purchasing and gravitate towards cheaper options. I think in the next ten years you’ll see the Pro iPhones pushing 2 grand because there will still be some who will pay it.

No, greedy people (in the bad sense of that word) will fail in business because they are run by emotions, not rationality. That definitely does NOT describe Apple. If "loyal customers" don't understand the realities of business, then that's too bad. We're also talking about high-end smart phones here, not a slumlord jacking up their tenants' rent.

 

[Chicagoblah]

as long as they keep supporting the older hardware as long as they do, see no reason to upgrade the phone that often these days, these things are solid well into year 4.

 

[The-Real-Deal82]

No, greedy people (in the bad sense of that word) will fail in business because they are run by emotions, not rationality. That definitely does NOT describe Apple. If "loyal customers" don't understand the realities of business, then that's too bad. We're also talking about high-end smart phones here, not a slumlord jacking up their tenants' rent.

Whatever interpretation of the definition you want to use. If using the word greedy to describe the company Apple offends you, then that’s too bad. Smartphones have reached ridiculous prices in recent years and nobody owes Apple anything. Vote with your wallet and decide what you are comfortable paying and for me that’s not £1100 for a smartphone that does the same thing as their standard mainstream products. It’s ha krill the majority of their customers feel the same and we still have options. Apple are as greedy as the next trillion dollar company that price gouges during a tough economic climate and whether you agree with that or not is by the by.

 

[Chicagoblah]

Whatever interpretation of the definition you want to use. If using the word greedy to describe the company Apple offends you, then that’s too bad. Smartphones have reached ridiculous prices in recent years and nobody owes Apple anything. Vote with your wallet and decide what you are comfortable paying and for me that’s not £1100 for a smartphone that does the same thing as their standard mainstream products. It’s ha krill the majority of their customers feel the same and we still have options. Apple are as greedy as the next trillion dollar company that price gouges during a tough economic climate and whether you agree with that or not is by the by.

it’s not like everyone has to have the 1100 option, they still have the lower cost options. You want the latest and greatest you gotta pay up. At least with Apple it’s not too hard to get their latest products, look at the Nvidia 3080 series launch, it took people over a year to get and all sorts of price gouging. There are other options sure but nobody covers all the bases like Apple does and thats why they have their loyal customers

 

[webkit]

Smartphones have reached ridiculous prices in recent years and nobody owes Apple anything. Vote with your wallet and decide what you are comfortable paying and for me that’s not £1100 for a smartphone that does the same thing as their standard mainstream products.

No one is forced to spend over $1,000 USD for an iPhone. If someone wants high end features, sure, they have to pay what you consider are "ridiculous" prices but that's their choice. If they don't want those features, they can currently get a new 2022 iPhone SE for as little as $429 USD or an iPhone 13 mini for as little as $729 USD.

Ten years ago, a 64GB iPhone 5 was $849 USD. The much more capable upcoming iPhone 14 with twice the storage (128GB), larger display, etc. is expected to be priced at $829 USD. Adjusting for inflation, the 2012 $849 USD figure would be nearly $1,100 which is 1/3rd higher than the expected iPhone 14 price.

In many ways, today’s iPhones are actually bargains compared to prices from years ago but the bottom line is people have wide ranging choices based on their budget, wants and needs. No one has to spend "ridiculous" prices to get a very capable new iPhone.

 

[The-Real-Deal82]

No one is forced to spend over $1,000 USD for an iPhone. If someone wants high end features, sure, they have to pay what you consider are "ridiculous" prices but that's their choice. If they don't want those features, they can currently get a new 2022 iPhone SE for as little as $429 USD or an iPhone 13 mini for as little as $729 USD.

Ten years ago, a 64GB iPhone 5 was $849 USD. The much more capable upcoming iPhone 14 with twice the storage (128GB), larger display, etc. is expected to be priced at $829 USD. Adjusting for inflation, the 2012 $849 USD figure would be nearly $1,100 which is 1/3rd higher than the expected iPhone 14 price.

In many ways, today’s iPhones are actually bargains compared to prices from years ago but the bottom line is people have wide ranging choices based on their budget, wants and needs. No one has to spend "ridiculous" prices to get a very capable new iPhone.

I know that mate, I buy an iPhone every couple of years hence one of the reasons I’m in this forum. I understand the pricing structure and buy the one I want. I think paying over a grand for a phone is ridiculous as in line with my personal opinion but am obviously aware others may feel differently and do what they please. No one opinion is wrong of course.

 

[usagora]

Whatever interpretation of the definition you want to use. If using the word greedy to describe the company Apple offends you, then that’s too bad. Smartphones have reached ridiculous prices in recent years and nobody owes Apple anything. Vote with your wallet and decide what you are comfortable paying and for me that’s not £1100 for a smartphone that does the same thing as their standard mainstream products. It’s ha krill the majority of their customers feel the same and we still have options. Apple are as greedy as the next trillion dollar company that price gouges during a tough economic climate and whether you agree with that or not is by the by.

Doesn't offend me in the least. It's simply incorrect.

Price gouging? Again, we're talking about a high end smartphone here, not some necessity of life that people are dependent on. Apple is simply charging what the market is willing to pay. They're not stupid. As you said, you have a choice, so what's your issue? Do you feel you're entitled to a high end smartphone and thus Apple should appease you by lowering their price to your liking?

Many, many people are indeed voting with their wallet and they are buying these high end iPhones in droves.

 

[The-Real-Deal82]

Doesn't offend me in the least. It's simply incorrect.

Price gouging? Again, we're talking about a high end smartphone here, not some necessity of life that people are dependent on. Apple is simply charging what the market is willing to pay. They're not stupid. As you said, you have a choice, so what's your issue? Do you feel you're entitled to a high end smartphone and thus Apple should appease you by lowering their price to your liking?

Many, many people are indeed voting with their wallet and they are buying these high end iPhones in droves.

Much more people are buying the cheaper models so I guess everybody wins.

 

[compwiz1202]

Where's the part where Cook advised people to cut down on coffee to afford an iPhone? I see a price comparison, but not advice to cut back on coffee and buy an iPhone.

If you take that it will be $1200 for a PMax this time and you did that on 24 months, it would be less than $2/day, which 1/3 to 1/2 of the expensive coffee drinks.

 

[compwiz1202]

Probably less than inflation at the moment, for a lot of us.

Exactly this is what makes it so crappy to do it. Why not do it when people were high off the hog on stimuli?

 

[=Alb=]

Is there a point where Apple's greed disgusts even their most die-hard cheerleading fanboys? How much more money does this company need?

Already did for me

 

[PowerButton]

The weird thing is that crude oil and shipping prices have been coming down, and supply chains easing and inventories piling up. It’s very recent, though, and I’m sure Apple has already finished recording the keynote and printed all the marketing, so too late to change the pricing now. 😆

Unfortunately consumer goods are slow to react to lower energy commodities.