Apple with the 14 line up has its first loss at a major launch for the first time since 2019.
As someone that’s invested in Apple, yes it absolutely looks like Apples current strategy is not producing the desired effect. Which a new display and camera technology being launched in the 14 it’s a net loss for apple. It doesn’t mean it’s the end of the world, not even close.
But it does show consumers are lack luster with the current offerings from Apple.
Go look up the fact more people are looking into and researching the 14 line up , but adoption is low.
Current iPhone owners have been extremely slow to upgrade and adopt the 14 lineup. And if the 15 lineup looks pretty much like the 14, it’s going to be more of the same and sales will continue to decline.