iPhone 17 Pro Max Rumors Allegedly Refer to 'iPhone 17 Ultra' Model

[klasma]

If they replace the Pro Max with Ultra what is the folding iPhone going to be called? The iPhone Ultra Max?

iPhold

 

[RoadWarrior56]

Almost any name sounds better than “Pro Max”, which IMO, was always the dumbest name for an iPhone that anybody could have come up with. ProMax always sounded like a totally different (not an electronic device) product line, with totally different connotations. If rumor is true, good riddance!

 

[tridley68]

Count me in I will take 2 ultras.

 

[vegetassj4]

Well, if we’re going that route, why not instead:

aPhone
ePhone
iPhone
oPhone
uPhone

You forgot the limited edition phone that they release sometimes: the yPhone

 

[dominiongamma]

Apple throwing new words like “Ultra or Air” won’t solve their AI mess

 

[klasma]

You forgot the limited edition phone that they release sometimes: the yPhone

That sounds like a non-cellular model.

 

[cwwilson]

I’m tired of trying to keep up in the specs game, it’s why I left building up PC’s and switched to Mac in 2010.

This Ultra thing got me thinking about trading in my 15 Pro Max on a 16e and calling it a day. I’m done 🤣

 

[01cowherd]

Dragging that average sale price up by selling idiot phones to idiots with money sounds like a grand old time at the Apple Mothership.

Apple already did this by removing the 128 GB model for the iPhone 15 Pro Max and 16 Pro Max, bumping the minimum price for the Pro Max by $100. It was so transparently greedy that for the first time I went for the smaller model.

 

[lazyrighteye]

Is it a matter of time before this nightmare makes its way to the software side?

iOS (free - simple, solid, little customization, light AI)
iOS Air ($ - lightweight, no frills, some tinkering/customization, light AI)
iOS Pro ($$ - allows "pro-level" tinkering/customization, "pro-level" AI)
iOS Ultra ($$$ - sideloading? You betcha!)

 

[puckhead193]

You’re over there complaining about rumored iPhone names.

I’m over here thinking about the 18” MacBook Ultra…

I still holding out for a 17" powerbook G5

Too many models.

 

[turbineseaplane]

I still holding out for a 17" powerbook G5

Too many models.

I'd also like it to charge via AirPower in my Apple Car and have it be controlled via Siri Conversational Awareness technology

 

[fel10]

That back is fugly

 

[winxmac]

 

[sleeptodream]

An iPhone Ultra should be "ultra", not Android faux ultra.

Yes, Apple, make a rugged iPhone Ultra. \o/

Ew why rugged? Just use a rugged case, the only way to make a phone rugged would be rubber/plastic bumpers and plastic screens, like you see on the rugged flip phones and androids.

Better to have a rugged case that can be replaced when the rubber/plastic get all chewed up than that be the body of the phone 🤷🏼‍♀️

 

[fatTribble]

Using the Pro and Ultra names for their products and their chips is going to get very confusing if they’re not careful.

Agreed. The software developer in me would like to see them called:
iPhone
iPhone+
iPhone++

🤭🤓

 

[macbookj0e]

So Ultra would mean more Pro than Pro.

Yes the ultra will make the pro’s look like amateurs 😂

 

[Plerf]

Is it a matter of time before this nightmare makes its way to the software side?

iOS (free - simple, solid, little customization, light AI)
iOS Air ($ - lightweight, no frills, some tinkering/customization, light AI)
iOS Pro ($$ - allows "pro-level" tinkering/customization, "pro-level" AI)
iOS Ultra ($$$ - sideloading? You betcha!)

Probably not.

 

[lazyrighteye]

Probably not.

I certainly hope not.

 

[Reeneman]

Hold on to your butts, a $2000 iPhone is coming right up folks. Tone deaf Tim will say it’s the ultimate iPhone experience.

„Best iPhone we’ve ever made. We’re very proud of it!“
Tim’s voice

 

[Mr_Ed]

Yasss! The iPhone Ultra is truly the iPhone for ultra pros!

Hell yeah! Though I am not fond of the word “Ultra.” Makes me envision phones painted like “Ultraman” from my childhood TV.

As a software nerd, I submit:

• iPhone 17 Pro#
• iPhone 17 Pro++
• iPhone 17 Pro² (although “ProPro” would be fun to say!)

This rumor is comically sad at this point.

Edit: ninja’d by @fatTribble on the software names 😁

 

[McScooby]

Finally they'll make an iPhone priced right for Vision Pro owners

With a healthy dose of the courage would elevate it to Watch Edition levels.

 

[WarmWinterHat]

Ew why rugged? Just use a rugged case, the only way to make a phone rugged would be rubber/plastic bumpers and plastic screens, like you see on the rugged flip phones and androids.

Better to have a rugged case that can be replaced when the rubber/plastic get all chewed up than that be the body of the phone 🤷🏼‍♀️

Why rugged? Because the Apple Watch Ultra is rugged. Give it a lip above screen level to protect it, make it waterproof to a comparable depth to the watch, protection around the buttons, ditch the glass back. It doesn't have to be covered in rubber.

 

[alexandr]

So those that don't want the Max size will be SOL again?

 

[the future]

The differentiation between Pro and Pro Max was always kinda weird because in some years screen size was the only difference and in some years the Max got extra features. Although I generally prefer small(er) phones I like the idea of making the Ultra a separate tier in the line-up to let the engineers go all-out without having to account for the constraints of the smaller Pro‘s case.

 

[Saturn1217]

I am so torn. On the one hand bringing all the good stuff to the size I want to buy is great. Especially loving the sound of a bigger battery and maybe smaller Dynamic Island.

But if this is like the Apple Watch Ultra, ie a huge impractical “rugged” phone, I’m not sure what I’ll do. I don’t want something significantly larger or heavier than my 13 Pro Max.

And my wallet is preemptively crying.