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Contrary to the popular opinion, I'd love a thinner iPhone (I will, however, skip this version if the external design stays the same).
 
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I wonder if this is what enables them to change the external antenna window design? Would be pretty funny if their antenna design change led to another antennagate. I don't think it will, but it would be pretty funny. I think they're much better at testing things like that than they used to be.

Except that antennagate was pretty much BS.
 
Apple: DON'T MAKE DEVICES THINNER JUST FOR THE SAKE OF MAKING THEM THINNER

The devices are thin enough. Stop busing everyone's ass to try and come up with ways to make the device thinner. You're creating difficult and unnecessary work for your engineers.
Unfortunately, this thinness fixation seems to be a primary marketing angle Apple feels its consumers want with iPhone. Unfortunately for most Apple tech enthusiasts like us, this tends to be the case for Apple's predominant common-man lemming userbase.
 
Well I think this is all good news for the new SE owners, despite being a six year design at the time it will still be only one generation "older" than the 7S
 
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Why even call it the iPhone 7?
Should be iPhone 6SS.
The antenna lines are different, yawn...
Can't they come up with something new, design-wise?

Did you just mistake "antenna switching module" for "antenna lines". Sorry, but totally different things. This article has nothing to do with how the antennas are exposed to the outside world, but instead how the microchip package is done. Internals stuff.

And wow, the complaining about the battery life... spoiled brats. :p
 
Thinner and lighter instead of improving battery life. Classic.

Indeed classic, if you've been following Apple at all since the early 2000s.

I'm looking forward to my thinner iPhone 7 this fall. :)
 
These sorts of rumours add up to one of the reasons I sprang for the SE rather than getting the 7... I feel like next year is going to have a lot more changes than this year.
 
Instead of further miniaturization or anything else technological, I would instead like the iPhone to be more absorbent. At least 50% more absorbent.
And I would like the ShamWow guy be the spokesman for the iPhone 7.
 
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1) iPod Not the first mp3 player.
2) Graphical User Interface - borrowed from Xerox. THEN the next entry on this list was a whole decade later!
3) iMac - Candy-colored cases are an innovation?
4) iTunes - seriously?
5) Mac OS X - it's a Unix front end
6) iPhone - not all that smart for a "smart phone" when it first came out
7) Apple Newton -- nine years after the Mac. Is a nine-year gap acceptable for a LEADER in innovation? If so, then the inclusion of the Apple Watch on this list means you need to wait until at least 2024 before you can credibly claim that Apple innovative days are in the past. Assuming Apple doesn't innovate in the meantime.
8) Apple II -- just four months before the Commodore PET.
9) Keynotes -- Come on! In 1933, we witnessed the unveiling of Kong, the Eighth Wonder of the World!
10) MacBook Air -- Thinner! (I thought we hated thinner.)
11) iPad. It's just a big iPhone, without the phone.
12) Apple Watch. So Apple's days of being a leader in innovation ended a little less than a year ago. You're sure there's nothing in the pipeline?
 
I do work on my iPhone. Because that is the reason why I bought a smartphone. Checking emails, working with keynote cutting films with iMovie for our company blog when I am on location! At 3pm I have to charge my damn iPhone. Make it thicker with mor battery life. God damn it!

A battery case gets you everything you want, thicker and more battery!.

You can thank me later.
 
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Why even call it the iPhone 7?
Should be iPhone 6SS.
The antenna lines are different, yawn...
Can't they come up with something new, design-wise?
Apple hasn't announced the name for this year's flagship phone. It could be iPhone 7. Could be iPhone 6T. Could just be iPhone. Probably won't be iPhone 6SS. Save your disappointment over the name until Apple tells us what the name is. Whatever they call it, I guarantee someone will take offense.
 
I wouldn't like it if they didn't redesign the phone somewhat more than just removing a couple of antenna bands on the back of the phone and making it a little thinner.

With 2-year contract subsidies gone, I don't mind sticking with my iPhone 6 for another year.

Biggest thing I'm looking for is cutting the size of the bezels on the top and bottom of the phone. Especially on the plus model.
 
Contrary to the popular opinion, I'd love a thinner iPhone (I will, however, skip this version if the external design stays the same).

Definitely same here, and I really don't think it's popular belief. Sure, it's popular belief amongst internet nerds, like here in Macrumors but I'm inclined to believe the mainstream customer base won't be complaining much about having a thinner and lighter device.
 
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The designers who work on models and prototypes in the Design Studio must have Ph.D.'s in Physics, Chemistry and Electrical Engineering.
 
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