Where to start...
It's price. £750 is really expensive for a lower to mid tier product. Compared to Android spec phones at this price it's daylight robbery.
It only seems cheap because the XS and XS Max are so freaking expensive.
The screen is too low res for the size. Not even as good as an 8Plus screen despite being 6.1 inches.
Its huge, it's heavier. Its got chunkier bezels.
The processor is fast, but let's face it the X processor was already blinding fast anyway.
The previous X was so much a better phone in every way so if you can still pick up an X for anywhere near this price now, you got a better deal.
On the positive side I like the colours and there is a 128GB option which means I don't get robbed going to 256 for no reason just to get more than 64 on the XS.
Not the best Apple event...
XR has too many compromises (low res screen being the main one), yet is still very expensive for what you actually get.
XS is still too small, and whilst the XS Max is pretty much perfect tech wise, I'm pushed to the 256Gb option as I need more than 64Gb and that price is an eye watering £1249.
Yep.. £1249.
To spend that much money on a phone probably warrants me be labelled as clinically insane.
The S9 plus I'm using at present was about £850 in comparison. Wow. And I thought that was expensive.