Nonsense. Whether you like it or not, Face ID is clearly a huge innovation that will be a part of most mobile devices moving forward, and that's so new that it isn't even available yet. I think Ive is a bit of a poseur myself, but you're painting with a brush that's about a mile too wide.
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Jony Ive Talks Design, Steve Jobs, Future Tech and More on Stage at TechFest 2017
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Thanks for that picture to remind me of it, lol. Well it certainly is a very new way in designing and reminds me when I was little and put wooden sticks in sh*t,
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Ive has been too busy with supervising designs in Apple park. The perfection of the materials in Apple park are greater then their hardware. It’s time to let him go and do other things. Apple is getting an unorganized mess.
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Just so you know, sticking the Apple Pencil into the lightning port of the iPad is the only way I ever charge my Pencil these days.
I think the design is unorthodox and clever and handily solves a thorny issue without the need for extra cables or adaptors.
Lol, it’s so clever you need a dongle for it
What dongle? I just said that I plug it directly into my iPad. No adaptors or dongles required.
He did make a $300 glossy coffee table book to stroke his ego.
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By that line of reasoning, the iPhone 3GS was already a perfect design that didn't need to change either.
I'm happy that at least then Steve was around to push the envelope.
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Ah, the Apple Park. I expect it to become a monument to remember when Apple reached their peak. When all the hubris and money got to them, and they lost the ability to make a product people genuinely cared about anymore.
Besides, walled mega-offices in small-town settings are a corporate totem of the early 2000s that's better put to rest. If anything, they're stifling talent acquisition and retention, because even professional aces need a modicum of work-life balance in a place that can provide it (same problem with e.g. the LEGO HQ in Billund). It's all about freedom of mobility and cross-pollinating teams at this point to keep innovation moving.
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Yep. Problems were understandable 15 years ago when they were a struggling company on the verge of extinction. But Apple today has 100K employees, hundreds of billions in the bank and a trillion dollar valuation. The current state of affairs is inexcusable.
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And Cook is all too cool with letting Ive coast on his legacy much like he's cool coasting on Jobs's legacy so long as the dollar signs keep adding up.
Facial identification is not new. I worked for a company a few years back that does biometric security and was able to do facial rec in a crowd of people moving, and even iris on the move in a crowd. Its not even new on phones. Apple has definitely added new innovation to facial (for a phone) to make it better, but its not new. The dumb thing, which is probably all Jony Ive, is they took away the TouchID while adding it; and they made it so complex that they can't reliably manufacture it. This is where Steve Jobs would have I think made some better choices. TouchID and FaceID cover different use cases and together they would be incredible. Going with just one is dumb, and I believe the X owners are going to get frustrated that there isn't a TouchID sensor smack in the back of the X.
I fully agree with this.
I switched to Galaxy devices, however, and I found that I'd rather have freedom vs "security" in Apple's walled garden.
The way I use my device changed so fundamentally that I cannot go back to the way Apple does things; I'd be giving up too much.
I use a PC for work too, so I needed to use non-Apple apps to play well with all platforms, even if I have all Macs as personal machines. But as I use Win10 more and more I can start seeing a future where I won't need a Mac at all ( I can't believe I'm saying this).
All that said, I agree that Apple's integration is second to none and it is a compelling reason to stay for many. The combination of all iPhone, iPad, Mac, and iWatch is excellent and if you use all of them heavily, then that's the "killer app" that'll keep you with them.
This and then some, standard scripted glib ******** about the preciousness of the germination of an idea, and how all rivals are **** and we are that great wee re waiting on the technology to catch up, oh.. me a steve got on and he was my friend... yawn. the following questions would generate bit of thought,
So jony, you and marc newson are best buds, he too is a pretentious but talented prick, how much goes into your adjective heavy yet deeply thoughtful and focused answers to any questions about design??
Steve Jobs was a prick by all accounts, discuss?
by having a big screen and less and less components, do you agree that is more about the engineers genius rather than your sketch book?
Seriously don't get all the Ive hate. I still think he's one of the best guys at Apple but that his powers are far limited under the current Apple administration and that he could do much better if he were unleashed.
Bear in mind that Cook is a MBA/Operations guy whose job always was running operations most cost effective. This is why we get old designs, an Apple Watch 1 next to the 3 and things like that - it's cheaper to keep tooling and old tech and that will generate greater margins. No risks taken, no investment done. With Steve, he didn't care much about money, he wanted to produce the best possible thing - Ive quoted that on multiple occasions. He wanted to make excellent products and brought new tech that wasn't just a cost-added feature on the high end models.
I don't think Ive is all happy about how Apple is run at the moment. At all keynotes and events, he either doesn't attend or sits there with a grim look and arms crossed. Just watch through the keynotes. He doesn't go on the stage to elaborate design because he has nothing to celebrate.
I get he also probably was quite busy on the technology side and probably in realising his dearest friend's Apple Campus, but I just think that his political power at Apple is too limited and that he isn't free to do just what he wants, like Steve gave him the opportunity and guidance when he was still around.
Bear in mind that Cook is a MBA/Operations guy whose job always was running operations most cost effective. This is why we get old designs, an Apple Watch 1 next to the 3 and things like that - it's cheaper to keep tooling and old tech and that will generate greater margins. No risks taken, no investment done. With Steve, he didn't care much about money, he wanted to produce the best possible thing - Ive quoted that on multiple occasions. He wanted to make excellent products and brought new tech that wasn't just a cost-added feature on the high end models.
I don't think Ive is all happy about how Apple is run at the moment. At all keynotes and events, he either doesn't attend or sits there with a grim look and arms crossed. Just watch through the keynotes. He doesn't go on the stage to elaborate design because he has nothing to celebrate.
I get he also probably was quite busy on the technology side and probably in realising his dearest friend's Apple Campus, but I just think that his political power at Apple is too limited and that he isn't free to do just what he wants, like Steve gave him the opportunity and guidance when he was still around.
So Apple wasn’t working on it at all before they bought Primesense? If anything, they bought primesense to speed up their efforts.
I’m going to go out on a limb here and say that Jony probably knows more about this than you.
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You have it backwards. If anything Apple makes advanced tech affordable for others, either by providing the blueprint or by buying in volume... retina displays, Touch ID, aluminum shells, gorilla glass, etc.
Macs are stale because it’s no longer a growth business. This isn’t the 90’s.
OLED has been around for years but not to where it met Apple’s exacting standards, which is why Samsung is the only supplier for Apple and why Apple is investing heavily on other display manufacturers to catch up.
And where are all those Face ID sensors that Apple is waiting for to drop in price? Hint: See first paragraph.
Totally agree 200%.
Look at their design failures.
Mac Pro, Macbook Pro with strip, iTunes interface is a disaster and cumbersome, to say the least.
Innovation and design have been only dedicated to iPHone, and regarding the rest, its been left to renew internal components.
iMac design has not change in the last 6 years?? Compare it to the new Surface Studio Pro.
The new iPhone X although features are great, the notch on the screen is ugly and un-elegant.
Sadly, Apple turned into a phone company.
Add to the Line up Phill Schiller. His presentations were so boring I almost fell asleep.
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Add to those Mac PRo, iMac, Macbook, Mac Mini, etc.
Innovation in Apple has been a joke lately. and the timeframe for updates as well...taking longer and longer...
It's the tech inside the phone they worked on for 5 years not the design itself.
The notch has to be there as they need your attention to use FaceID so having the notch forces you to look at it, helping authenticate and unlock the phone.
The notch has to be there as they need your attention to use FaceID so having the notch forces you to look at it, helping authenticate and unlock the phone.
I really can't get over the people commenting on what he's wearing. wtf does that have to do with anything?
And for those thinking that devices are just pulled out of your ass, the dev cycle at BlackBerry was 3 years. Initial concept to market release (or at least announcement) - 3 years. 5 years isn't unrealistic (though I look at the X and think that if they had that much time, they should have done better). We all saw those concepts of the lenses/sensors peaking out from gaps in the screen - why wasn't that possible? Also should have had a MUCH longer beta period on iOS 11!!!!!
Oh...and "we're waiting for the technology to support our ideas". Umm. You make your own silicon. Who are you waiting for?
Has anyone seen any technology from anyone that you look at and say "wow, how did you do that?!"
I think we're waiting for a visionary. Not just for Apple. We need a paradigm shift. Things are stagnating.
And for those thinking that devices are just pulled out of your ass, the dev cycle at BlackBerry was 3 years. Initial concept to market release (or at least announcement) - 3 years. 5 years isn't unrealistic (though I look at the X and think that if they had that much time, they should have done better). We all saw those concepts of the lenses/sensors peaking out from gaps in the screen - why wasn't that possible? Also should have had a MUCH longer beta period on iOS 11!!!!!
Oh...and "we're waiting for the technology to support our ideas". Umm. You make your own silicon. Who are you waiting for?
Has anyone seen any technology from anyone that you look at and say "wow, how did you do that?!"
I think we're waiting for a visionary. Not just for Apple. We need a paradigm shift. Things are stagnating.
I read that over and over , and looking at the notch in landscape mode....well just the notch .... is Ives just getting lazy? Sorry there is no excuse for such poor design. Too many fat lazy cats at apple now...maybe less time doing the design circuit , fashion shows and designing the inside of apple stores / HQ and more time on "best" products. I actually think Ives still tries to do the right thing, though Cook is happy with short cuts that maximise profits and safe time.
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You are correct, we once again need a visionary . Apple has just become another big company chasing profits . Good old Steve not only gave Apple vision, the whole industry as a whole
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Maybe try it. Marketing sold the ATV remote as awesome , the shuffle 3rd gen as innovation - once you tried it , awful
That technology is something we'd been working on for five years.
Still trying to imply it's inspired by Steve and to tell people not to tease at him. Don't buy that
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Still trying to imply it's inspired by Steve and to tell people not to tease at him. Don't buy that
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especially the Burberry woman.
So Apple wasn’t working on it at all before they bought Primesense? If anything, they bought primesense to speed up their efforts.
I’m going to go out on a limb here and say that Jony probably knows more about this than you.
Sheep will believe anything this company puts out, it's how they make so much money. Jony could say a shined up ball of cow dung was magical and took them five years to make and people would lap it up.
For effs sake. Who cares what he’s wearing.
On topic, Apple has some rather stale designs but the 10.5 iPad Pro and iPhone X arent examples of them. I still don’t see the big deal with the notch. It was obviously the best way Apple could have implemented the tech. And the one thing I’ll give Apple, is on a whole, their products work. They aren’t the first all the time, but typically executes better than most. Touch ID, 64 bit processors, 3D Touch, dual camera, Face ID, and the 120HZ displays in the iPad Pros. These are either examples where Apple was first to market or has executed the tech best. Look at the difference in Face ID vs how it’s implememted in the Note 8.
I’m absolutely not apologizing for Apple’s shortcomings, but as a whole package, I still believe they are ahead of the game.
On topic, Apple has some rather stale designs but the 10.5 iPad Pro and iPhone X arent examples of them. I still don’t see the big deal with the notch. It was obviously the best way Apple could have implemented the tech. And the one thing I’ll give Apple, is on a whole, their products work. They aren’t the first all the time, but typically executes better than most. Touch ID, 64 bit processors, 3D Touch, dual camera, Face ID, and the 120HZ displays in the iPad Pros. These are either examples where Apple was first to market or has executed the tech best. Look at the difference in Face ID vs how it’s implememted in the Note 8.
I’m absolutely not apologizing for Apple’s shortcomings, but as a whole package, I still believe they are ahead of the game.