Nah. This is about creating better technology ecosystems and Apple is often ahead of the curve. The charger is no longer since better options without a brick or redundant bricks are available.
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Kuo: Apple Looking to Save on Costs in iPhone 12 With Simpler Battery Board Design
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Nah. This is about creating better technology ecosystems and Apple is often ahead of the curve. The charger is no longer since better options without a brick or redundant bricks are available.
Nah this is Apple trying to maintain its profit margins. It has nothing to do with the environment or other crap suddenly. Lightning has been out long enough it just so happens the year they need to add expensive 5G they scrap headphones and the brick....its not a coinkidink!
I dont personally need another brick, but here are $500 5G OLED phones that come with fast chargers. Dont let Apple fool you. It's all about profits.
Flexible instead of a normal circuit board. It allows it to take less space, etc.
Apple maybe moving to Battery integrated right into/soldered onto the board - saving packaging, smaller size, fewer connections and wiring.
It's not what you do or don't do on your phone driving 5G. It's stuff like autonomous cars, AI, and VR that choke on 4G/LTE. Plus yes, the manufacturers want that whole new infrastructure build opportunity. Bottom line stuff.
I’m blown away that anyone thinks that finding a more efficient, less expensive way to produce something is a bad thing.
Revisionist Steve Jobs cultism . First, Jobs comment was largely directed at Xerox salesmen only being fixated on the product they had ( copiers and toners) rather than new products and new areas they could take advantage of. The act of selling was more important that the products (making something). Apple has a billion dollars business past Mac in iPods , iPhones , iPads , services ( Music , video , apps ) , watches .... Apple perhaps has a billion dollar boondoggle going in with "Apple car" but most of the future bets have paid off.
Xerox squandered the early insights their R&D labs had into the personal computer market. Apple really hasn't squandered much. Although they also don't have a bleeding edge R&D center like Xerox PARC either.
Second, Jobs directly oversaw the outsourcing of Apple product production off to very low cost China. The notion that he didn't have an eye toward profits is blown by his other comment around the "salesmen vs product people "
"If I were running Apple, I would milk the Macintosh for all it's worth – and get busy on the next great thing. The PC wars are over. Done. Microsoft won a long time ago."
Steve Jobs was absolutely just fine with extracting profit margins from mature products. That wasn't his absolutely overriding sole focus, but to imply here wouldn't have signed off on heavily leaning on a component supplier to get higher margins is a farce. He heavily signed off on that tactic multiple times.
Steve Jobs was founding father of the the "Apple Tax" on Apple products.
Apple Watch. iPad Pro , FaceID , etc. Steve Jobs was not the sole source of innovation at Apple. Not even close.
That's actually a very good point. The current crop of Qualcomm 5G modems released a year ago in some Android devices have shown that they are power hungry when connected to 5G. I would be interested to know if Qualcomm has improved on this in the upcoming iPhone.
It doesn’t matter really what you personally want to pay. Apple already has 300-400 million customers, they don’t need to discount the price until it’s low enough to satisfy you.
Hahaha let her/him go away, she/he clearly doesnt understand...
Most people with a MacBook or iPad use an iPhone. An iPhone with 5G can tether with a single click/tap.
Kuo estimates 5G will cost Apple $75-$135 per device, depending if the model includes mmWave.
Apple has a very high margin on the iPhone 11 series because the component cost is low compared other manufacturers. So adding 5G is just taking some of the margin back down reasonable levels.
For comparison, the camera module on iPhone 11 Pro is estimated to cost $73.50. I don't think Apple needs to spend more on the camera this year.
I have a 5G capable phone. I unfortunately don’t have a 5G capable service in my area, so it’s a meaningless upgrade for me. But for the few people who do have the service, they do think it’s an improvement. So in time, it will be worthwhile. But right now it is indeed an expensive compromise that is also ultimately pointless except for spec chasing.
I don’t expect that the product iphone 12 will change other than become price adjusted in following years.
They might have just had a very good run with very good devices in the eye of the public. Fanboys as in people who like your product don’t fall from the sky.
I can't help but wonder what percent of cell phone users are satisfied with 4G speeds and DO NOT want to pay extra or get cut corners for capabilities with little to no real benefit
I can give a rats ass for speeds greater than 10 x 2 - on my phone...
I can give a rats ass for speeds greater than 10 x 2 - on my phone...
Awesome, thanks for that. You should make an offer to MacRumors to translate for them!