The way tech companies handle demand is purely pathetic and they are not called out on it.
I am surrounded by 6 ATT stores and 3 apple stores.
All ATT storess got a shipment of 15 units only per store.
I was inline waiting luckily I snatched one up.
But it does not change the fact that- knowing the demand they dont stock enough to avoid the hassle of getting the phone.
inSTEAD OF PEOPLE COMPLAINING about it they are calling an experience.
My 3 apple stores all sold it by noon. Which means at tops they probably only had a few hundred.
You ever think it's not so simple. As I'm not an insider at any of these companies currently, I don't know specific details, but I can still make logical assumptions.
There could be a shipping issue wherein the shipping companies lack the ability to deliver larger shipments to countless stores in a limited amount of time.
There could be issues with many of these locations being unable to effectively stock and safeguard a larger quantity of product.
Hell, on that note, even if half of the official and 3rd party carrier stores could handle the inventory, they likely don't have the ability to receive a palette shipment, and they're sure as hell not going to be processing it outside, especially before the launch!
Then there's the whole element of fairness, in that they have a limited supply that they can ship for launch, again, likely because of shipping capacities at the very least, so they just ship the same amount of product to any store that isn't an Apple Store.
And while it might be a stretch in some cases, perhaps some of these stores insurance policies don't provide coverage for a larger amount of stock. Consider what happens to inventory levels when you stock 300-400 iPhones for launch day. That inventory alone might require as much insurance coverage as the store and it's inventory combined. And considering so many of these shops are independently owned and operated, you really think they have the cash or credit lines to take on $200,000-$300,000 in iPhones in one fell swoop? I somehow doubt it in the vast majority of cases.
And again, there's the simple concept of inventory space. You only have so much room in a store for stock. And again, there's only so many palette's you can ship to all of these stores in a day. And don't forget, even when they're shipped, someone from the store has to process all of those phones.
I could keep going and really dig deeper for random ideas, but it's not worth it. You have to realize at some point that there are some limitations that can't be overcome all at once.
Sorry.
It's not a perfect world.
