Should anyone switching from any platform either way have to access some tool to release their number to get text messages. NO. That is a terrible experience no matter what platform caused it.
If you're customers want them to leave, at least let them leave with ease. After having a poor experience like that I would think it would make it harder for said consumer to want to go back to using said products.
I may not be an iphone user but I still respect Apple and their products.
- Written from my Macbook Pro
This makes no sense. If someone is leaving a platform chances are they now prefer the competitor's platform right? Of course. Put yourself in a business owner's shoes. If your customer wants to stop supporting you and prefers to support your nearby competitor would you really want to help them leave you as easy as possible? I highly doubt it.