Sidebar Sidebar
Become a MacRumors Supporter for $50/year with no ads, ability to filter front page stories, and private forums.

Mac Market Share Surges to 5% in UK

MorphingDragon said:
:rolleyes:
Click to expand...

Hello MorphingDragon,

In many cases installed base is a more important metric than sales. For example if you develop or sell software or accessories installed base is your current target market. Sales (or changes in sales) may only reflect future expectation.

For us as a software developer, the market for a Mac version is simply too small. (This was confirmed by a market research agency that worked for us).

Christian
 
christian_k said:
Hello MorphingDragon,

In many cases installed base is a more important metric than sales. For example if you develop or sell software or accessories installed base is your current target market. Sales (or changes in sales) may only reflect future expectation.

For us as a software developer, the market for a Mac version is simply too small. (This was confirmed by a market research agency that worked for us).

Christian
Click to expand...

Hello Christian, thats a lovely dress you're wearing.

Thats me for I don't care. I got out of Stats arguments long ago. They can be manipulated to say ANYTHING.
 
ggt said:
This is great news but we need more Apple Stores in the UK
Click to expand...

Screenshot from http://www.apple.com/jobs/uk/retail.html

10ru5no.png
 
madrag said:
incredible how apple grows in the market with such (more) expensive hardware...

I suppose the reason is because their stuff is really good and their marketing is even better.
Click to expand...

True, looking at the initial outlay, Apple gear IS more expensive than your average PC. When you factor in reliabilty, longevity and ease of use, you start to make huge gains in efficiency, and consequently economy. I'm still using a 5 year old iMac G5 ALS. I replaced the hard drive recently and I'm going to pass it on to my mom when I get a new iMac next month. I fully expect she'll get another 3 years out of it.

Ok - that's the sensible bit over. I also recently bought a 13" MacBook Pro just because it looks stunning. And why not? :D
 
London's getting another store??? When the F*** is there going to be a store in Oxford? Surely putting a store into a place with not just Oxford University but Oxford Brookes University as well would open up a student base to sales? The closest Apple stores to Oxford are either in London, Birmingham or Southampton! People aren't going to travel that far to get to a store.
 
christian_k said:
Hello MorphingDragon,

In many cases installed base is a more important metric than sales. For example if you develop or sell software or accessories installed base is your current target market. Sales (or changes in sales) may only reflect future expectation.

For us as a software developer, the market for a Mac version is simply too small. (This was confirmed by a market research agency that worked for us).

Christian
Click to expand...

Don't tell my boss that :D

Quick lesson in economy: People spending money is your target market. Installed base is not people spending money. New purchases are people spending money.

Lesson 2: I heard some web developer complaining that he was coding only for Internet Explorer, because he didn't want to cater for those Mac idiots who pay thousands for an overpriced 30" cinema display (back when it was thousands). Guess what his boss thought: They are paying thousands for overpriced cinema displays? That's exactly the people we would like to sell to! Those million netbooks that were sold in Germany are _not_ a good target market.
 
jimmyjoemccrow said:
Aberdeen and Cardiff? The people there are too busy shagging sheep to purchase Macs!

Yes sorry I went there with the Wales, Aberdeen stereotype joke. I will go and hang my head in shame in the corner now, but I will still chuckle on the inside.
Click to expand...

A while ago someone posted here complaining that his next Apple Store was more than hundred miles away, and some other people wouldn't believe it. I checked the map, and guess which two towns would be perfect to reduce the number of Brits far away from the nearest Apple Store: Cardiff and Aberdeen.
 
BoyBach said:
It's much better than that. You get that Alex chap doing the voice, us Brits get Stephen Fry.
Click to expand...

Do we? :D I've never used the feature.

Gaspode67 said:
The closest Apple stores to Oxford are either in London, Birmingham or Southampton! People aren't going to travel that far to get to a store.
Click to expand...

Why not? They'll go to London for a night out - look at all those Oxford-London coach services that run 24/7 - although I would agree that a store in Oxford would make sense.
 
gnasher729 said:
A while ago someone posted here complaining that his next Apple Store was more than hundred miles away, and some other people wouldn't believe it. I checked the map, and guess which two towns would be perfect to reduce the number of Brits far away from the nearest Apple Store: Cardiff and Aberdeen.
Click to expand...

Well Cardiff is a no brainer because its a capital, but Aberdeen is up in the north of Scotland which isn't a particularly populated place, or renowned for its interest in computing. But it is Scotland's third largest city I just learned so its another obvious choice.
 
From Newcastle it's 100 miles to either the Manchester or Glasgow shop. I think a shop in Newcastle has been a long time coming. It's amazed me there hasn't been one sooner!
 
nick9191 said:
And yet Apple makes 13.5x as much profit as Acer (358 million versus 4.83 billion).

To the guys who want a cheap Mac netbook, this is why Apple are not making one, ever.
Click to expand...

And how much exactly is coming from computers? I thought so.
 
jimmyjoemccrow said:
Well Cardiff is a no brainer because its a capital, but Aberdeen is up in the north of Scotland which isn't a particularly populated place, or renowned for its interest in computing. But it is Scotland's third largest city I just learned so its another obvious choice.
Click to expand...

Don't know if there are many English people in Aberdeen, but apart from that it seems quite populated :D
 
jimmyjoemccrow said:
Aberdeen and Cardiff? The people there are too busy shagging sheep to purchase Macs!

Yes sorry I went there with the Wales, Aberdeen stereotype joke. I will go and hang my head in shame in the corner now, but I will still chuckle on the inside.
Click to expand...

Since when is there the stereotype that Scottish people shag sheep?
 
weckart said:
There are no import taxes on computers or software. No idea why people think that there is. We only pay sales tax which is twice as high in the UK as it typically is in the US, but that does not even begin to explain the pricing discrepancy.
Click to expand...

Um... There are *extra* costs on importing above just the import VAT. Remember, they have to get them here. The products don't just magically teleport into existence in Regents street.

Yes, if you're going on holiday to the US, you can save a bit of money on buying there. But that's because you're paying for the cost of getting the item back to the UK as part of your airfare.

Imported goods cost extra *because they are imported*. A shipping container actually does cost money.

The last time I considered buying in the US and bringing it back home, I worked out that adding on the sales tax there and the import VAT here and cost of UK adapters, wiped out the savings for what I wanted to buy.

Oh, and US prices are quoted *before* sales tax. You do *NOT* pay the quoted price, you always end up adding on the tax afterwards. So US quoted prices do look a lot cheaper than ours because they don't tell you about sales tax on them.
 
Gaspode67 said:
London's getting another store??? When the F*** is there going to be a store in Oxford? Surely putting a store into a place with not just Oxford University but Oxford Brookes University as well would open up a student base to sales? The closest Apple stores to Oxford are either in London, Birmingham or Southampton! People aren't going to travel that far to get to a store.
Click to expand...

There is a store in Oxford that sells Apple stuff. Look down Broad Street for the 'Apple Premium Reseller' sign.

The main reason, I think, why Oxford doesn't yet have an Apple Store is lack of a suitable space in the right area. There's only so much 'modern retail' space in central Oxford, and it's a very desirable market place. I think Apple UK would love to have a large store in Westgate or Claringdon, or even Templars out in Cowley. But can't get a lease on a big enough section.
 
OllyW said:
They are also imported into the USA. ;)

Nearly everything sold by Apple is now made in China.
Click to expand...

China is actually closer, in terms of shipping goods, to the US than to the UK. It costs a huge amount less to get goods to the US from China than from China to the UK.
 
You must log in or register to reply here.
Register on MacRumors! This sidebar will go away, and you'll see fewer ads.
Top Bottom
Back