Mac Revenue to 'Decline Substantially' Year Over Year in December Quarter

[ghanwani]

How is the battery life for this lighter laptops compared to Macs ?
None of the windows laptops i owned had decent battery life and not even close to what they advertise.

I haven’t gotten one yet but based on reviews on YouTube, the Mac is hard to beat because Intel is more power hungry. There may be AMD options that are better but I haven’t looked at those.

 

[JerryDon]

I'm curious. I know the 2017 iMacs don't compare in terms of speed to the Apple Silicon machines, but what aspect affects you the most, and what are the specs of your iMac?

My 2017 27" iMac Core i5-7600 won't get replaced anytime soon, as it has SSD and 24 GB RAM, and I mostly just use business applications (albeit sometimes with pretty heavy multitasking) with a bit of light photo editing thrown in. It still feels quite responsive. It gets Ventura, and will likely get two more years of security updates after that. Furthermore, there is no direct replacement for it, so I'm inclined to keep it a long while.

OTOH, I will replace my 2014 Mac mini Core i5 with 8 GB RAM with an M2 or M2 Pro Mac mini. I suspect though they may never release that M2 Pro Mac mini, and by the sounds of it, the M2 Mac mini may not come until 2023.

I have a late 2012 13,2 27" working fine (thanks to OpenCore) with Monterey. I'm not sure about Ventura (looks a little bulky with not so usable features to me). But I'll probably update eventually just for the hell of it. I still would like a new iMac (any M chip) if Apple repents and releases a new 27".

 

[CarAnalogy]

So he’s preparing us for no MPB refresh this November, and telling is to buy the current gen?

No, he's saying that a small refresh of an existing product will not spur a big burst of sales like a generational redesign did.

The way he said it, it could actually mean either one. But I think the second interpretation is true regardless.

Typical Apple way to phrase it though. Basically saying it was so incredibly good last year they aren't ready to top that yet. Which in this case is actually understandable.

 

[Beautiful Opinion]

They’re too damn expensive, particularly in Europe. And don’t tell me it’s because this, that or the third, don’t give me this exchange rate/taxes nonsense - the fact is, they were never this expensive before, even taking into account all of those factors.

 

[SlaveToSwift]

They’re too damn expensive, particularly in Europe. And don’t tell me it’s because this, that or the third, don’t give me this exchange rate/taxes nonsense - the fact is, they were never this expensive before, even taking into account all of those factors.

In August the Euro just slipped below $1 for the first time in its history.

Euro to Dollar History Chart

If Apple wanted to sell $1,000 USD computer in Europe 8 years ago when the Euro cost an average of $1.35, they needed to charge 740 Euros. Two years ago when the Euro cost around $1.20, they needed to charge 833 Euros for the same cost Mac. Now with the Euro at 99 cents, they need to charge 1014 Euros for that same cost Mac.

And this doesn't account for shipping duties/tariffs and localization costs. But by all means blame Apple for the decline in the Euro and not the economic policies of your European politicians. After all, you didn't want me to tell you the truth.

Though I'm sure that them forcing Apple to build custom USB C iPhones in Europe is going to make them cheaper, lol.

 

[iLilana]

I apologize to everyone. The lack of new 14/16 inch M2/M3 MBP, Mac Pro, Mac mini or even the M3 iMac Pro is 100% my fault. I am truly sorry. If you are wondering how this is my fault please let me quickly explain.

Over the last 2 decades I have almost always been forced to upgrade out of necessity due to faulty or dead Macs. This is a guaranteed event in my life and almost always occurs 1 month after warranty has elapsed and 1.5 months before the announcement of the new products. I usually plan to upgrade as soon as they new products are announced. Everyone likes a great plan. However, due to work necessity I am relegated to buy the end of cycle product. Since I am not very liquid in my finances or time I just get stuck with this product.

So I am currently sitting with a Mac mini m1 just as a stop gap to the new products yet to be announced. It seems to be acceptable for the moment. I am again planning to wait for the new products. I did buy it late in the game and just out of coincidence 1.5 months before the announcement of the studio. It was an upgrade of sorts but connectivity remains an issue.

so one last time I apologize. I would grab an MBP 14/16 max or a Mac Studio ultra but I feel once again I will be burned by the m2 announcement. My patience will have to be yours as well.

 

[mabaker]

They’re too damn expensive, particularly in Europe. And don’t tell me it’s because this, that or the third, don’t give me this exchange rate/taxes nonsense - the fact is, they were never this expensive before, even taking into account all of those factors.

Price of the PowerBook G4 17" in Germany upon its introduction in 2003, base configuration: €3.478,84

 

[rp2011]

Let's be honest, the M2 Macs and M2 iPad Pro's so far have had no reason to exist. The base M2 MacBook Air in particular is a terrible value compared to the base M1 for anyone on a budget or who just needs a basic productivity laptop.
It's always about the product. Make a demonstrably better product than what came before it like the M1 and people want to buy it. We just saw how the computer industry as a whole was down in the double digits while the M1 Macs were up and took market share.
There are a lot of folks who saw the M2's so far and said, "I'll wait", or will get a discounted M1 instead. I want to upgrade my 14" M1 to a 16" but if the new M2 16" has little improvement, I'll just wait until next year.

 

[Mrkevinfinnerty]

New MacBook Air was too expensive, seems like Apple can't redesign anything these days without one of the new 'features' being a $200 price hike.

 

[Beautiful Opinion]

In August the Euro just slipped below $1 for the first time in its history.

Euro to Dollar History Chart

If Apple wanted to sell $1,000 USD computer in Europe 8 years ago when the Euro cost an average of $1.35, they needed to charge 740 Euros. Two years ago when the Euro cost around $1.20, they needed to charge 833 Euros for the same cost Mac. Now with the Euro at 99 cents, they need to charge 1014 Euros for that same cost Mac.

And this doesn't account for shipping duties/tariffs and localization costs. But by all means blame Apple for the decline in the Euro and not the economic policies of your European politicians. After all, you didn't want me to tell you the truth.

Though I'm sure that them forcing Apple to build custom USB C iPhones in Europe is going to make them cheaper, lol.

Blah blah. MacBook Pros were nearly €3000 WELL before any currency fall off. Keep making pathetic excuses for your corporate masters though. And “shipping”? They literally come from China dude, lol

 

[SlaveToSwift]

Blah blah. MacBook Pros were nearly €3000 WELL before any currency fall off. Keep making pathetic excuses for your corporate masters though. And “shipping”? They literally come from China dude, lol

So you are claiming MacBook Pros should have dropped in price as the Euro lost nearly a third of it's value?

And they aren't anyone's "masters" unless you consider yourself a slave. No one has to buy a MBP or a MBA. I choose to because they are the best tools for my job and well worth the cost.

 

[SFjohn]

LOL, yeah Apple is Doomed, as usual… 😂 “Financial Analysts“ never forecast Apple correctly, because they don’t have a clue how Apple actually makes money.

 

[Abazigal]

Let's be honest, the M2 Macs and M2 iPad Pro's so far have had no reason to exist. The base M2 MacBook Air in particular is a terrible value compared to the base M1 for anyone on a budget or who just needs a basic productivity laptop.
It's always about the product. Make a demonstrably better product than what came before it like the M1 and people want to buy it. We just saw how the computer industry as a whole was down in the double digits while the M1 Macs were up and took market share.
There are a lot of folks who saw the M2's so far and said, "I'll wait", or will get a discounted M1 instead. I want to upgrade my 14" M1 to a 16" but if the new M2 16" has little improvement, I'll just wait until next year.

The new M2 MBA has MagSafe and a new form factor. That alone will be reason enough for many people to upgrade from an older, non-M1 laptop. My guess is that Apple realised they couldn't make enough to keep up with demand (likely due to ongoing lockdowns in China), and so kept the M1 MBA around, as well as release the M2 MBP.

The M2 iPad Pro is there probably because Apple couldn't get the ipad pro refresh ready in time (possibly due to supply chain issues in China). At least for people looking to upgrade their iPad Pro, they get the new M2 chip instead of being stuck with the 2021 iPad Pro. It's underwhelming, but better than nothing, though the consolation is that if you are coming from a 2018 iPad Pro, it's still compatible with your existing accessories.

It's not the lineup we want, but I feel it's still pretty darn impressive what Apple was able to accomplish in 2022 given the state of the rest of the industry.

 

[SFjohn]

Let's be honest, the M2 Macs and M2 iPad Pro's so far have had no reason to exist. The base M2 MacBook Air in particular is a terrible value compared to the base M1 for anyone on a budget or who just needs a basic productivity laptop.
It's always about the product. Make a demonstrably better product than what came before it like the M1 and people want to buy it. We just saw how the computer industry as a whole was down in the double digits while the M1 Macs were up and took market share.
There are a lot of folks who saw the M2's so far and said, "I'll wait", or will get a discounted M1 instead. I want to upgrade my 14" M1 to a 16" but if the new M2 16" has little improvement, I'll just wait until next year.

Wait as long as you please. I bought a 13” M2 MacBook Pro which I love, as a replacement for an old 15” MacBook Pro w/ TouchBar that was on its way out. It’s a perfect replacement computer for me, one that I wanted very much.

 

[CWallace]

while the new m2 pro and m2 max processors will be shown with fanfare and dancing on the stage, next spring or wwdc

I highly doubt they'll wait till WWDC. That be almost an entire year of the consumer Mac lineup having newer chips than the professional devices; not a great look. Especially since 3nm is already set for Q1 2023 production.

But the professionals look at the specs so they know M1 Pro, M1 Max and M1 Ultra are all more powerful than M2.


Personally, I could see WWDC 2023 being another "Pro Hardware WWDC" like 2017 was. In 2017, Apple announced the iMac Pro and refreshed the MacBook, MacBook Pro and iMac.

For WWDC 2023 they could announce:

• Apple Silicon Mac Pro
• Refreshes of the Mac Studio and 14" and 16" MacBook Pro
• 15" MacBook Air
• "Mac mini Pro"
• 32" 7K and 27" 5K Pro Display XDR

 

[Beautiful Opinion]

So you are claiming MacBook Pros should have dropped in price as the Euro lost nearly a third of it's value?

And they aren't anyone's "masters" unless you consider yourself a slave. No one has to buy a MBP or a MBA. I choose to because they are the best tools for my job and well worth the cost.

Did you read my post? They were overpriced BEFORE any currency fluctuation. They have been for well over five years now. Stop drinking the corporate Kool-Aid.

 

[Unregistered 4U]

In August the Euro just slipped below $1 for the first time in its history.

Euro to Dollar History Chart

If Apple wanted to sell $1,000 USD computer in Europe 8 years ago when the Euro cost an average of $1.35, they needed to charge 740 Euros. Two years ago when the Euro cost around $1.20, they needed to charge 833 Euros for the same cost Mac. Now with the Euro at 99 cents, they need to charge 1014 Euros for that same cost Mac.

And this doesn't account for shipping duties/tariffs and localization costs. But by all means blame Apple for the decline in the Euro and not the economic policies of your European politicians. After all, you didn't want me to tell you the truth.

Though I'm sure that them forcing Apple to build custom USB C iPhones in Europe is going to make them cheaper, lol.

Yeah, we all know that the EU has made it clear that Apple isn’t welcome in the region. So, rather than pull out, they’ll just keep raising the prices and, when the region mysteriously is no longer profitable enough… /s

“We’re not sure why, but that revenue we USED to get from the EU is dropping precipitously!“ LOL

 

[rp2011]

Wait as long as you please. I bought a 13” M2 MacBook Pro which I love, as a replacement for an old 15” MacBook Pro w/ TouchBar that was on its way out. It’s a perfect replacement computer for me, one that I wanted very much.

That's fine. But do not expect sales to surge on lackluster product. Or as with the base M2 MacBook Air and the rest of the M2 MacBook Air line-up with worse values than other alternatives.

 

[SFjohn]

That's fine. But do not expect sales to surge on lackluster product. Or as with the base M2 MacBook Air and the rest of the M2 MacBook Air line-up with worse values than other alternatives.

I get that you see them as lackluster and with worse value, and that’s a perfectly fair point of view. But I don’t believe you speak for all people everywhere. That M2 Midnight MacBook Air is a beauty and for most people it’s plenty of a beast... 😉

 

[decafjava]

Release a 27” iMac.

Yes please.