A better question would be,"Why are MS designs always mimicking Apple's? This thing looks like a boxy, unfinished version of the 1st. Gen iPhone.
Another good question would be, "Why is MS always eating off what Apple is doing? Damn, can't they attract their own developers without recruiting Apple's?? Honestly, Enough is Enough.
The only people who are going to buy this is the people who think anyone who owns an apple product is a pretentious hipster.
Yet developers and users can't seem to get enough of Apple's "walled garden." There is a great deal to be said for it. In fact, consumers seem to be attracted to this walled garden like nothing else. Total control over the user experience, if done right, is a winning strategy.
That won't happen until there is no longer a good market for non-phone media players. At that point, it won't matter because the iPhone will have inherited all the success of the iPod (which it sort of has already). Once it gets on other networks, it will be unstoppable.
I've been calling the Xbox the Microsoft Mac for some time now.
Chris Pirillo I think I had a good thought on that. He thinks the next gen of media will be in the form of a Mobile Phone, like the iPhone. The reason standing so that you can pull down media from a service, and maybe even purge out the PC aspect of it all in all.
So if Apple takes the expected route by many that it will make the iPhone OS and it's devices as they're primary media Platform, there will be people who will want that, but without the phone aspect of that. Zune HD already seems like it's trying to get into some App thing, and will have at least a little of Xbox Live Integration, what with the Video Marketplace. It already is able to browse and download from the Marketplace, on the small Flash models to the hard-drive based ones.
What I'm trying to say is, MS has the room to change to whatever they need to fill a gap that Apple may create, like the iPhone one I stated. Again, we will just have to see.
In this post-1980s, IBM-compatible world it's tough to do it on computer hardware. There's a high expectation of choice and options. Apple still does manage to try to keep control on the Macs and OS X but the interest in the hackintosh and Windows 7 being "good enough" brings up problems.Ahh! Now THAT, is an extremely lucid point! I've been waiting for someone to say something along those lines.
MS has pure gold with the Xbox (notwithstanding their current profitability issues with it.) It's MS' version of the AppleTV, except that MS seems to be doing something with it. And as far as I can tell, it has qute a bit of potential. I can't say a whole lot more about it, since I'm nor conversant with all things Xbox, but I'd like to see MS really push the envelope with it. I'm no sure, however, whether they have the vision to see it through.
MS desperately, desperately, needs new management.
Having looked at he Zune HD I think they have the same problem that many manufacturers of mp3 players/smartphones have.
"How do I make a product which will appeal to current ipod/iphone users without looking like I copied the design."
An example of this is the current design for the Mac keyboard. The design is about the removal of anything which isn't needed and then sticking an Apple logo on to it. Anyone who tries the same thing then looks like they copied them.
How about looking at it this way:
Say you are the creator of one of the most popular Twitter clients on the market, perhaps one that has received an Apple design award and sells for a reasonable amount on the App Store (note, I'm not specifically saying this was Tweetie, I don't know, but if you were going to go for any Twitter app that would be the one I'd try to get on the platform).
Which would you rather do:
1) Spend your time porting the app to a foreign platform (which you may not be familiar with), ensuring you need to have at least two development strands to support, essentially doubling your support work in return for a short term financial gain and what, based on the success of previous versions of the Zune, will probably never bring in revenue even close to that of the App Store
2) Invest your time in your existing platform, making it better and increasing the sales on the established, known platform with *zero* increase in the amount of support you will need to do.
Just saying.
How about looking at it this way:
Say you are the creator of one of the most popular Twitter clients on the market, perhaps one that has received an Apple design award and sells for a reasonable amount on the App Store (note, I'm not specifically saying this was Tweetie, I don't know, but if you were going to go for any Twitter app that would be the one I'd try to get on the platform).
Which would you rather do:
1) Spend your time porting the app to a foreign platform (which you may not be familiar with), ensuring you need to have at least two development strands to support, essentially doubling your support work in return for a short term financial gain and what, based on the success of previous versions of the Zune, will probably never bring in revenue even close to that of the App Store
2) Invest your time in your existing platform, making it better and increasing the sales on the established, known platform with *zero* increase in the amount of support you will need to do.
Just saying.
at one time, the iPhone platform was not familiar, so my two cents is, why not try and reach all platforms with a quality product.
Know what the problem is?
The corporate culture at MS.
It all comes down to "culture." It all comes down to beliefs and attitudes - about the user, about how users should interact with technology. It's all about taste. People think that "taste" is some shadowy, abstract, elitist buzzword. It isn't. Taste means you care. It means you aginize over every pixel (a la Scott Forstall) until you get it just right. It means you give a damn about the person who is standing at the cash, ready to fork over their money for your product.
Do your products have that special kind of gestalt, or don't they? Are you making life more difficult for the consumer, or aren't you? Is it your stated goal to perfect design and usability, or isn't it? Microsoft has no mission statement. Zero. You ask anyone what MS is all about, you won't get a clear answer. Apple . . . easy. Right away: usability and design. Their products all scream these two principles. "Cool" stuff. It's "cool" because it looks good, is easy and fun to use, and it works like it should. It's just that simple. When Apple announces a product, you know, at the very least, that it'll look great - hardware and software, and be easy to use. Power wrapped in a great interface that is meant to make life easier, backed up by solid support should you need it. Done. Is that so hard to pull off?
Apple has about half of MS' manpower and resources, and they are redefining industries and markets constantly - from notebooks to operating systems to handhelds. The iPhone happened almost overnight, and its effects have been beyond astounding. In only a couple of years it has changed the mobile/wireless/handheld industry entirely.
Current innovation in the handheld/mobile phone industry is due to Apple. All of it. And it doesn't end there. The reason Windows is approaching some semblance of usability (as in, it sucks less), again, due to Apple. The reason MS is trying to make Windows Mobile something people will actually want to use, once again, due to Apple. The reason Windows sufferers will have an already obsolescent, late, about-to-be-upstaged (again) Zune HD, yet again it's thanks to Apple. When Ballmer walks into a room full to bursting with Mac users, saying "we've got more work to do", it's due to Apple. You like your HTC Touch? Thank Apple. The browser you'll be getting on the Zune HD . . . you can thank Apple. Palm's return to relevance (or semi-relevance), you can thank Apple. It isn't just Elevation Partners at work there. Apple is the key to the existence of usable tech in the mobile and computing industry today.
Where's all the MS R&D money going? Look at Apple from 2001 to the present. Now look at MS. Anything truly compelling or noteworthy from MS in around nine years? XP (nothing to be proud of), and xbox. And more versions of Office bloatware.
MS is essentially a corporate/enterprise software vendor masquerading as a home/consumer vendor.
Simply put, Microsoft products, in light of what could be accomplished with today's technology (what Apple is doing), are unfit for average home/consumer use. Absolutely unfit.
When, as a CEO (Ballmer) you spend half your time defending yourself and your operation against questions about why you're being upstaged, year after year, by a much smaller, nimbler, more focused competitor with half your resources, half your manpower, and half your global reach, something is horribly, horribly wrong.
MS is a follower. They run on two things in the consumer sector:
Ignorance and inertia.
Might have something to do with the developer agreement surrounding the iPhone SDK.
Yet developers and users can't seem to get enough of Apple's "walled garden." There is a great deal to be said for it. In fact, consumers seem to be attracted to this walled garden like nothing else. Total control over the user experience, if done right, is a winning strategy.