They crushed it plain and simple.
While Apple launches 2019 MacBooks which are immediately added to a keyboard repair program, year after year after year, Microsoft comes along and sets the form factor of the future.
While Apple launches the 3rd iteration of the iPhone X chassis, Microsoft steals the iPhone 12's thunder 11 months early with the Duo. The iPhone 12 better be something incredible.
If all they do is reduce/eliminate the notch, they will simply have caught up with Android 2018 devices 2 years later and will have to continue to play catch-up as the world moves to folding, dual screen pocket devices.
The lackluster port selection and performance of the Laptop 3 suggest a strong 'Pro' Surface Book 3 is coming. They needed to avoid overlap across those product lines.
I'm holding out for an awesome 16" MacBook Pro in a few weeks, but it's going to cost 2 arms and 2 legs and is likely going to be the same form factor with thinner bezels and a better keyboard.
In the meantime, my $1250 2018 Matebook X Pro 13.9" 3000x2000 i7/mx150/16GB/512GB 2x USB C/Thunderbolt USB A good keyboard and large trackpad touchscreen laptop still beats out everything Microsoft just launched and everything Apple currently sells, at anywhere near the same price point.
While Apple launches 2019 MacBooks which are immediately added to a keyboard repair program, year after year after year, Microsoft comes along and sets the form factor of the future.
While Apple launches the 3rd iteration of the iPhone X chassis, Microsoft steals the iPhone 12's thunder 11 months early with the Duo. The iPhone 12 better be something incredible.
If all they do is reduce/eliminate the notch, they will simply have caught up with Android 2018 devices 2 years later and will have to continue to play catch-up as the world moves to folding, dual screen pocket devices.
The lackluster port selection and performance of the Laptop 3 suggest a strong 'Pro' Surface Book 3 is coming. They needed to avoid overlap across those product lines.
I'm holding out for an awesome 16" MacBook Pro in a few weeks, but it's going to cost 2 arms and 2 legs and is likely going to be the same form factor with thinner bezels and a better keyboard.
In the meantime, my $1250 2018 Matebook X Pro 13.9" 3000x2000 i7/mx150/16GB/512GB 2x USB C/Thunderbolt USB A good keyboard and large trackpad touchscreen laptop still beats out everything Microsoft just launched and everything Apple currently sells, at anywhere near the same price point.