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Nothing stopping from MS offering the app via side-loading and not having to use Apple's payment system. The new DMA allows this. The only thing MS would have to pay Apple is 50 cents per app download per year (1st one million downloads are no charge).
They can offer it in Apple's App Store and pay nothing if they don't allow sign ups in the app.
 
What people don’t realize is that Apple already spends a LOT of money supporting app developers. Companies like Match, Spotify and Epic act like all the App Store fees cover is the cost of transaction fees and server space.

What they don’t realize is that Apple develops a whole OS per App Store and builds lots of APIs their own apps aren’t even using. Beyond that, Apple provides tech support for users who do call and chat in or book store appointments because some game they want isn’t working properly, or because they let their kid install a game and the kid spent three grand in micro transactions.

“Oh well, my App won’t have micro transactions like that, I’m just going to advertise a free month and then immediately start billing twenty bucks every two weeks!” Sure and some of your customers may even be okay with that. But you know what happens if you’re able to ask for a credit card within an app that they got on the App Store? They’re gonna go to Apple for a refund when they don’t want to keep paying 20 bucks every two weeks for a fart app.

What people aren’t acknowledging is that Apple’s system actually works really well, and politicians are putting the potential earnings of a few leach like companies over the safety and security of their most vulnerable members.

I kid you not, this law going into place is going to result in billions leaving Europe as seniors get roped into paying money for things they didn’t want and being confused into putting through more and more payments to scammers. Once it becomes so easy to download an app for remote access from a simple link in a text or email, you’re going to see huge surges in fraud funnelling money straight into criminal enterprises.

Apple isn’t perfect, and the politicians there should be putting laws into affect that force Apple to allow smaller devs to release apps and other media without having to go through getting an IRS number or having to give a big cut of their profits to CDBaby or Smashwords etc.

But in terms of how Apple is playing with the big boys? They’re doing just fine. If anything they should be pushing for outlawing IAP in games aimed at kids, and they should be raising the cost of minimum streaming royalties. But in this case these politicians are not truly looking out for the little guys, they’re all just looking out for the smaller giants.
 
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I'm not all against Apple on this one, but Microsoft's response is EXACTLY how you get change. If people stop developing for iOS due to the costs involved, that will certainly get Apple's attention.

If you don't like the iPhone store... don't develop for it.
No. That’s not the solution, if you don’t like the iPhone store, make your own phone. Simple as that.

Microsoft had that opportunity with Windows Mobile and they completely botched it. Now they are crying foul.

This is how business works. Apple’s phone, Apple’s rules. Don’t like it? Make your own phone. Problem solved.
 
Because they have to pay royalties to Apple in a sense (the Core Technology Fee) even through a Marketplace.|

Not a fan of Microsoft or their CEO, but they're right.
how many gamers (projected) will download the app? And that is past 1 million by the way.
Within the Apple Appstore. Microsoft would still pay nothing to Apple since it is already a subscription can get outside the store. and most likely already have. If Microsoft wanted to make an Alt store for iOS. Again, .50 euros after the first million. No fee to Apple for anything else, just the .50 euro per download past the first million. If you charge .99 euros to 100 euros for any app within that store, it is still just .50 euros per download. On a .99 euro purchase its 50%. on a 49.99 euro purchase its 1% cut to Apple. 1%!!!!

So they want it for free then.
 
I'm not all against Apple on this one, but Microsoft's response is EXACTLY how you get change. If people stop developing for iOS due to the costs involved, that will certainly get Apple's attention.

If you don't like the iPhone store... don't develop for it.
Exactly, if you dont like the iPhone store dont develop for it and live with that decision.

Take Epic for example, they have currently lost over 2+ billion in profits by not being on the App Store and thats not even counting legal fees.
 
There's a charge of something like 50¢ per user per app. If each installed cloud based game costs Microsoft 50¢, that could easily be $5/user/year.

At $17/month, that's about 2.5% of Microsoft's total sales - not profit, sales.

I don't blame Microsoft for saying that's not reasonable. Would you be willing to give Apple 2.5% of your pre-tax income, just because they asked nicely?
So you want it for free then?
 
Sony would be in a good position to release Playstation Plus game streaming service on the iPhone… Capture the iPhone users, Sony is kicking the XBox butt anyway.
 
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Apple's initial stab at compliance is just a silly first offer. In March the EU is supposed to announce their appraisal of what Apple is doing and I expect them to rightly smack down garbage like the "Core Technology Fee" (you and I pay that when we buy our high-profit iPhones). Xbox will be on iOS in the EU soon enough.

If I keep my iPhone for 8 years, and Apple delivers 8 years of new software updates, that means each update was just 1/8th of what I paid when I bought my phone. Not sustainable, especially for the used-phone market.

I know it's rare for consumers to keep a phone for 8 years these days, but it happens. Apple still incurs costs for those older phones.

So, having the developers pay this Core Technology Fee is the right approach.
 
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Apple's initial stab at compliance is just a silly first offer. In March the EU is supposed to announce their appraisal of what Apple is doing and I expect them to rightly smack down garbage like the "Core Technology Fee" (you and I pay that when we buy our high-profit iPhones). Xbox will be on iOS in the EU soon enough.
Can't wait until I can run my own app shop on the XBox platform or Sony.
 
The problem is that developers like all the money they make from iPhones; they just think there should be no cost to use the platform.
Rightly so. It has been like that on the Mac since forever and there is no reason why iPhone should be any different. You can charge for using developers tools (and Apple already does that) and you can even have a store where you charge a fee (Mac App Store) but forcing everything to be on that store is anticompetitive and it doesn’t matter Apple is still trying to do all it can to prevent ‘sideloading’ (also known as downloading), the EU will force it to comply. It is just a matter of time.
 
It‘s funny how Microsoft mirrors Apple in this case exactly. Their personal computers are open but their consoles are closed. Most people buy digital downloads, and the only place you can get them on an Xbox is the Xbox store.

There are already solid rumors that both Sony and Microsoft are removing the disk drive completely on next Gen to completely end the resale of games which cut into their margins big time.

I think the only reason Microsoft is making less waves here in the US is because the US will include gaming consoles into the DMA unlike the EU.
Epic of course wants this as it would allow an Epic store on XBoxes And PlayStations

Sony has stayed relatively quiet because they know what would happen and has probably emailed MS asking them to shut up. Lol
Epic also taunted Valve when they opened the Steam store and now are regretting it. Instead of trying to build their own platform Epic is trying to build it on top of others' work. Also they have the support of Tencent who wants unfettered access to Android and iOS.
 
This doesn't survive a fact check. Territories by GDP:

  1. United States: ~ $23 trillion.
  2. European Union (EU): ~ $17 trillion.
  3. China: ~ $17 trillion.

By Apple Revenue, the US is roughly the EU and China combined. My point is that a change in the EU is unlikely to have a global effect, especially considering that China and Japan are equal to the EU while the US is nearly double it.
 
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This is how business works. Apple’s phone, Apple’s rules. Don’t like it? Make your own phone. Problem solved.
yeah no. This literally not how business works. You want to sell in the EU? You follow EU laws. It matters not you own the platform, you still have to comply with the law, or be fined on your *worldwide* revenue. Apple will comply. It might do so whilst screaming and kicking making a fool of itself, but eventually the EU will have what it wants.
 
No. That’s not the solution, if you don’t like the iPhone store, make your own phone. Simple as that.

Microsoft had that opportunity with Windows Mobile and they completely botched it. Now they are crying foul.

This is how business works. Apple’s phone, Apple’s rules. Don’t like it? Make your own phone. Problem solved.
Same idea.

If you don't like it, don't support it. Whether or not you make your own.
 
You can access game pass/xcloud on iOS via a web browser. Edge works best. Works similar to a laptop/desktop via browser. Xbox and PS5 controllers work well via browser too in iOS. My guess is that they will continue to offer this royalty free browser option instead of the App Store way. xCloud, whether on iOS, MacOS or Windows, still has a long way to go when playing multplayer. Lag is still too much for FPS or racing games that requires quick reaction and precision. Other games/situations are playable if you have good internet service.
 
By Apple Revenue, the US is roughly the EU and China combined. My point is that a change in the EU is unlikely to have a global effect, especially considering that China and Japan are equal to the EU while the US is nearly double it.
The EU influence reaches far beyond its market size (which remains massive). You will have noticed that ALL new iPhones have now usb-c, and it would be foolish to think that this would be the case if it wasn’t because the EU legislated about it.
 
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I'm not all against Apple on this one, but Microsoft's response is EXACTLY how you get change. If people stop developing for iOS due to the costs involved, that will certainly get Apple's attention.

If you don't like the iPhone store... don't develop for it.
I wish the big platforms just pulled their apps in solidarity. That would make Apple listen because they know they can't exist without platforms like X, Meta, Google etc. Won't happen though.
 
I think parts of the “walled garden” will become a real problem for Apple in the near future if they stick to their guns. The European rules are confusing and aren’t satisfying larger companies. With Android phones getting really, really great nowadays, Apple might want to consider opening up the platform before they begin to lose money and market share to their ever-improving (and more open) competitors.
This is a perfect test, if customers want open platform then they will switch. If customer want what Apple has to offer, then they will stay. Apple will the open up. My guess is that less people care about other App Store then people would think, but I could be wrong. But either way, letting the market decide this is the way it should be, not government regulation, they’ll just break something.
 
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