first rule of good advertising - mention the product name at least 3 times in the advert.
people, stop giving advertising advice for the 1000th time in that thread. it just makes you look ridiculous.
first rule of good advertising - mention the product name at least 3 times in the advert.
nope, because then we would have something that you just dont get as a microsoft ad in an apple forum: the benefit of the doubt.
The only reason there are so many posts on this thread is because Apple users threw out any doubts they may have had when they first started using their Macs.
"Doubt" that's about all Microsoft has got left to hold on to.
People empathize with doubt but not indefinately. If that's all this multi million dollar ad campaign has to offer it will open up many new customers for Apple.
The only reason there are so many posts on this thread is because Apple users threw out any doubts they may have had when they first started using their Macs.
Except for all those that sadly doesn't work.Originally Posted by atomwork
websites just look better on a mac
Well that and about 95% of the OS market.
I doubt it. Against the poor perception of Vista, a massive advertising campaign and the halo effect of iPods and the iPhone Macs OS share has gone up by about 2% and has broadly flattened over the last four months.
Or because the advertising strategy worked.
If they had used an attractive female at the end this ad would have redeemed itself and wouldn't have been such a saggy flop! Just kidding,women graduate from university at a higher rate than men and spend over 90% of the household budget,I hope they don't run this ad in Europe where people have more respect for women.
It's what it is, 95% market-share but that is changing quicker than ever and make no mistake,Apple is throttling Microsoft with it's products and we're hearing the gurgling noises through these White Trash adds. Remember Apple is now worth a whole lot of money,more than IBM and not far behind the outdated giant Microsoft. The beast is down and it won't be getting back up.
It's what it is, 95% market-share but that is changing quicker than ever and make no mistake,Apple is throttling Microsoft with it's products and we're hearing the gurgling noises through these White Trash adds. Remember Apple is now worth a whole lot of money,more than IBM and not far behind the outdated giant Microsoft. The beast is down and it won't be getting back up.
it should be self evident to anyone who has watched this ad that Microsoft is incapable of competing with their own products against Apple. For anyone who still doesn't use a mac but has an iPod just compare your iPod to Microsofts' players and you will have a "taste" of the differences between their computers...eneough said.
Dude, are you for real?
Yes!Microsofts 95% leaves almost no room for growth and with only 5% of the OS market Apple is worth 3/5 that of Microsoft!
Yes, all based on the new milleniums answer to the Walkman from Sony.
How much do you think a music player can evolve except for new clours and shapes? Oh, that's right. Not much, but at least Apple can go the other way and invent a _lack_ of features.
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It seems to annoy you that speculators have so much confidence in Apples huge potential market and Microsofts "dinky" growth market. At least you can calm down whilst listening to 80's music on your beloved iPod!
Your analogy lacks perspective,swap it around a little please!
LOL, is that all you can come up with? A claim that it doesn't fit?
Get real. The only thing lacking perspective here is your unfounded claims.
Also lacking here is the realization that MS is actually producing these commercials to stop the bleeding. Why else would they feel the need to make such a gargantuan and 'mammoth' effort?
Sure – with that reasoning, Coca-Cola is also "bleeding" and in a downwards death spiral
However, they can surely be considering some sort "damage control", but that is only part of the equation.
Coca Cola has been continuously losing market share since 2000. They have been, in fact, bleeding, and have been losing market share to fruit juices, non carbonated drinks, energy drinks, bottled water, Pepsi Cola's cola alternatives such as Mountain Dew, and cheaper Cola brands worldwide. In fact, Coca-Cola has been investing in vitamin water, fruit juices, and bottled water companies such as Desani, which has had recalls for having excessively high levels of the chemical bromate. Coca-Cola had controlled 44.1 percent of the United States market, which has slipped to 41 percent, and has slipped to 53 percent worldwide from 57 percent in 2000.
Downward spiral, perhaps not - decline in market share, apparently so.