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Microsoft's New Vista Ad Campaign: Microsoft Mojave

I was just curious where you got the .00001% chance stat from.....You make it up? Pull it out of thin air? Or what?

The errors were actually several that came from the bootup. I have the numbers written down which were given but they are currently at the house which I am not located at right now.

Just another day dealing with Vista.
 
OrleansMac said:
I was just curious where you got the .00001% chance stat from.....You make it up? Pull it out of thin air? Or what?

The errors were actually several that came from the bootup. I have the numbers written down which were given but they are currently at the house which I am not located at right now
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I just happen to fix computers on the side alot, and when a computer fails to boot, it's not the operating system. It's usually the hardware, or a virus.
 
Based on the response at column 3, row 4... Apple better watch out!

Also, column 3, row 1 is VERY misleading! It is easy to see the lie and subsequent confusion (as cable/satellite service and/or remote control and/or Windows Media Extender are not free) of the participant in that one.

Column 6, row 4 kind of works against MS's point... obviously Windows Vista was supposed to be a new OS, yet to this person it obviously doesn't look a whole lot different from XP... hmm...
 
ethical?

Is it ethical to use humans as lab rats in a Microsoft experiment?

Ha ha, just kidding. But I do have to wonder about the ethics behind this advertisement. Were the participants compensated and if so, how much compensation was given? Did they explain to the participants after the "experiment" that they would be in an advertisement and that there was a hidden camera? Were the participants allowed to opt out and still receive compensation?

I would like to see how the control group's interviews went. I'm assuming that they used similar people (never used Vista) and allowed them to use Vista (knowing it was Vista) and then recorded their reactions. These would be the best reactions to show to the world in an advertisement, as opposed to the experimental group, no?
 
halcyo said:
Sort of a weird way to promote Vista, but whatever.... Man, did they hire all the same marketing people as Apple or something? Even the freakin' music is like an Apple ad!


halcyo
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The music is practically the same thematically, instrumentally, temporally, and characteristically. Microsoft is indeed living up to its standards here.
 
Wirelessly posted (Mozilla/5.0 (iPhone; U; CPU iPhone OS 2_0 like Mac OS X; en-us) AppleWebKit/525.18.1 (KHTML, like Gecko) Version/3.1.1 Mobile/5A345 Safari/525.20)

James17 said:
I found this video very interesting. There is a negative perception of Vista that is definite. I used it for 12 months on a XP machine and I thought it was great but I fancied a change from Windows. That video shows how perceptions become stereotypes but real-life testing under a different OS name changed it. Vista is nowhere as near as bad as people make out , in my experience anyway.
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I totally agree. I've been using vista since day one and I'm completely satisfied with it. I guess bad news travels faster than good news.
 
My brother was on the team at Microsoft who developed Vista, and even he, who helped create this disaster, does not choose to us it and is finally going MAC!

How is that for a Vista story?
 
I'm envisioning a new Apple ad:

Mac: Hello, I'm a Mac.
PC: And I'm a PC.
Mac: Wait, wait, wait. PC where are you off to?
PC: I'm feeling misunderstood so I'm going to a focus group...
 
James17 said:
I found this video very interesting. There is a negative perception of Vista that is definite. I used it for 12 months on a XP machine and I thought it was great but I fancied a change from Windows. That video shows how perceptions become stereotypes but real-life testing under a different OS name changed it. Vista is nowhere as near as bad as people make out , in my experience anyway.
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I prefer Vista to XP by far. I've used it at work, and while Vista won't replace OS X for me, if I had to use a PC I would choose Vista every time.
 
Pretty good

That was not what I was expecting out of the new ads. I am pretty impressed. That was a good approach.
 
swagi said:
Funny thing, that you perfectly describe my 20"-iMac I use at work with a BootCamped Vista.

And on this fella Vista rocks. (yes, I bought Ultimate 64bit OEM - I wouldn't settle for less)

Nevertheless I had some crashes when using a DVB-T stick, but that's due to bad driver programming, and not, I repeat not, Vista's fault.

Else I had no crashes and habe run Vista >10 hrs. per day 6 days a week.
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Actually, bad drivers is greatly MS's fault, as even Ballmer admits in the emails that were made public in a recent lawsuit.

There are 2 reasons the drivers are bad in Vista:
1) There is a new model forcing hardware makers to write new drivers.
2) Vista (Longhorn) was delayed, and then delayed again, and again, and again, where it reached the point that hardware manufacturers simply did not believe when MS said that this time they really were gonna release it...promise. Not too many bothered writing and testing drivers until after the release because they did not want to waste any more money on it, for what would probably be no return.

Vista is not BAD. It is just not better than XP in the most common usage scenarios (and is often much worse, e.g. file movement, setting up a wifi network, etc) and all it offers is a pretty face in return, and better security (which is also terribly hampered by the EXTREMELY annoying UAC).
 
Don't you think it's ironic that they got mostly older men and women? The first guy I clicked on was the young guy and he new it was Vista.

However it's about time that Micro$oft got their PR guys into action I guess.
 
Here is the deal...... Yes this is a good ad campaign I guess, BUT lol...... If Apple took those exact people from this experiment and then showed them Leopard with iLife and showed them how OS X has had pretty much all the "cool" features they ripped off in Vista for like 4 years and then that they can even run Windows on Macs and everything else, they would go RIGHT BACK to saying that Vista is lame and want a Mac instead lol. GUARANTEE IT!!!!

LOLOL, the one guy says..... "It represents things you could only dream of doing a few years ago".... LOLOLOLOL....... Um ya, unless you were on a Mac and you could have done them all and more 5 years ago lolol. These people are just not computer literate period.
 
swingerofbirch said:
I tend to believe these were real people and not actors since they sounded pretty dumb.

I'm just concerned for them when they go to buy Vista. For some reason I don't think they'll remember whether Vista or Mojave was the real name of the product. And I think they'll be cursing Mojave/Vista when it comes to installing and they find the tech support agents aren't as helpful as their Mojave handlers.
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Actually, it's that that tends to make me think that they are acting. They are WAYYYYY too dumb. I mean, if Vista is in like what... 150 million homes, why would someone be THAT ignorant to what Vista would be? Or even LOOK like?

I'm not going to say that's not always the case.

But it's a bit shocking to believe that these people have not seen what Vista looks like or does....
 
omg they got a couple slack jawed yokels that wouldn't know the difference between a peice of sh*t and their mother in law.

honestly a casual pc user wouldn't have any issues with vista because they cant do anything past internet and MS Office.

"give a monkey a banana and they will love you forever"
 
Fission Mailed

Can only be described as above, any intelligent viewer knows that this is all a ruse, as large sections of their interviews are cut out and you never see them being shown *Vista* directly. Their praise may originally been meant for the OS they use, but then cut out and pasted where it is needed.
 
We should lay off Microsoft - at least they appear to be in a position to ship Majove on time ;-)

Of course, its not clear from the ad which version of Majove it was, was it Home, Intermediate, Slightly Better Than Basic, Ultimate, Really Ultimate etc?
 
Lame

This focus group was lame. Again, more formula MBA tactics to try and fix the problem by marketing since they can't fix it by good engineering.

This was pathetically funny and I think the one persons suggestion on a New Mac Ad with PC going off to a Focus group was good! Funny!
 
I can already see a spoof coming up:

We at Microsoft asked 120 Vista users to test our next version of or operating system. Only afterwards, we told our test subjects that they were actually using MS-DOS 3.0.

Here is how our subjects responded:

- It's so fast! Even booting from a floppy went much quicker than loading Vista on my home PC.

- The graphics is so much cleaner than I know from Vista!

- I worked for more than an hour with it, an it *never* asked to 'Cancel or Allow'.

- I am a sysadmin and MSCE at a large insurance company. The simplicity of using config.sys and autoexec.bat for administration purposes in contrast to all the clumsy Vista tools simply blew me away!

- For years, I thought a PC needs to have gigabytes of memory, but now I know: 640k is enough for everyone.

MS-DOS 3.0: Try it yourself. You'll never want to boot to Vista again.
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:D
 
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