Sure, us iPhone X users will feel a bit burned but the reality is we will get over it since our upgrades will be cheaper. For everyone else it is just a win. This is a speed bump on the way to a much smoother road for Apple. Try to price their best phones year after year at $1000+ was a recipe for disaster.
I really doubt they will lower the price, they'll just up the specs and make the entry point with 128 GB or similar so it appears better value....It will be interesting to see how much the Note 9 comes in for in August; that could put some added pressure on Apple if that is priced aggressively.