I agree. People who don't wear an Apple Watch every day don't understand. Hell, I didn't understand until I bought it and used it for a week. Now I can't go a day without wearing it, just like my phone. I consider it a personal assistant right there on my wrist.
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3mm is a huge difference on a small item like a watch. The 4mm difference in screen size for the 38mm and 42mm Apple watch sounds like not much. But it is a huge difference when its on your wrist.
Check out this Rip Curl GPS watch which is 17mm (about 30% larger than the Samsung S2 3G) it looks absolutely massive (pic below)
here is a pic of the Samsung S2 3G. It looks VERY THICK. Much thicker than the Apple WAtch. And keep in mind this watch gets horrible battery life. So for it to get similiar battery life as the Apple WAtch it would have to be even THICKER.
You are saying why would Apple have to make the Watch 30% thinner? I'm saying to get the same battery life as now they would need to make all the other components 30% thinner to fit a larger battery and Cell/GPS radio. It isn't that easy at all. And I'm not even sure its possible on a $299 device. Don't forget there are also big royalties to pay for any device that runs LTE/3G. About 4% of the sales price. That's why an LTE iPad cost $130 more than Wifi.