New Apple Retail Chief Was Highly Involved in Burberry's Watch Retailing Efforts, Was Hired Over The Summer

[Rogifan]

Maybe in the pro-Apple U.S. market but that hasn't been the case outside the U.S. Many carriers and outlets are already discounting the 5C as they are awash with unsold ones. I think to simply re-brand the 5 by giving it a new set of clothes was not a clever move especially given the price point.

Care to share some of those negative reviews? And your source that resellers are awash with unsold 5Cs?

 

[Lankyman]

Care to share some of those negative reviews? And your source that resellers are awash with unsold 5Cs?

Oh there are lots of sources, some official, some anecdotal, whilst other info is from staff who work for some of the largest carriers. Remember Google is your friend.

UPDATE - I think the main news story today - front page of Macrumours confirms my earlier post on this subject.

 

[MozMan68]

So you judged Steve Jobs not only by the success he brought to Apple but also on his looks?

I guess you didn't read what you so perfectly quoted right above your ignorant statement.

The fact that I simply state someone is attractive or not has no relationship to how good of a job I feel they will do...and I'm not sure how I could have been clearer on why I commented on the picture.

I think you should question why someone felt that particular picture was the best one to use for this post....

 

[Lankyman]

I guess you didn't read what you so perfectly quoted right above your ignorant statement.

The fact that I simply state someone is attractive or not has no relationship to how good of a job I feel they will do...and I'm not sure how I could have been clearer on why I commented on the picture.

I think you should question why someone felt that particular picture was the best one to use for this post....

What is of concern is that you thought to make comment about someone's looks rather than their ability. As said previously I doubt similar comments would have been made about a picture of Steve Jobs.

 

[MozMan68]

What is of concern is that you thought to make comment about someone's looks rather than their ability. As said previously I doubt similar comments would have been made about a picture of Steve Jobs.

No I didn't...I commented on the obvious touch up of the photograph.

 

[albusseverus]

Remembering that last time Cook hired for this position, he chose a toe-cutter, who proceeded to rip the soul out of the retail stores to cut costs—I'm curious what the plan is, this time around.


Ahrendts' big achievement appears to be bringing a dated, exclusive brand into the 21st century, and I don't see how that fits Apple's situation. Apple prides itself in being a consumer brand, with quality products at reasonable prices.

What we seem to have here is someone who fits Apple's culture better than the last hire—and knows how to focus the product line— but we know nothing about Cook's intentions or Ahrendts' plans for Apple's customer experience.

Narrowing the product line, is up to Cook and the product people. Apple only has a clunky online store experience, compared to Amazon, where Apple is fettered by restrictive licensing agreements, not applied to Amazon, but otherwise it's a world leader. Apple's physical stores are world leading in all respects.

Maybe it is an apparent IN with Asia, but the brand is entirely different. The only similarity I can see here is that, like the fashion industry, Asia is able to quickly copy anything Apple does and dominate raw sales numbers due to cheap prices and poor quality.

Fashion probably has a much higher emphasis on bricks & mortar, as less people need to try on a MacBook Air before they buy… And Cook seems to want to get even more iPhone sales going through physical stores, but again the situation is controlled by kooky agreements with carriers, not any failing of Apple's vision.

I'd still like to see the figures for how well Burberry is doing in China, compared to Apple, because I think Apple is doing pretty well on its own…

 

[Lankyman]

Remembering that last time Cook hired for this position, he chose a toe-cutter, who proceeded to rip the soul out of the retail stores to cut costs—I'm curious what the plan is, this time around.


Ahrendts' big achievement appears to be bringing a dated, exclusive brand into the 21st century, and I don't see how that fits Apple's situation. Apple prides itself in being a consumer brand, with quality products at reasonable prices.

What we seem to have here is someone who fits Apple's culture better than the last hire—and knows how to focus the product line— but we know nothing about Cook's intentions or Ahrendts' plans for Apple's customer experience.

Narrowing the product line, is up to Cook and the product people. Apple only has a clunky online store experience, compared to Amazon, where Apple is fettered by restrictive licensing agreements, not applied to Amazon, but otherwise it's a world leader. Apple's physical stores are world leading in all respects.

Maybe it is an apparent IN with Asia, but the brand is entirely different. The only similarity I can see here is that, like the fashion industry, Asia is able to quickly copy anything Apple does and dominate raw sales numbers due to cheap prices and poor quality.

Fashion probably has a much higher emphasis on bricks & mortar, as less people need to try on a MacBook Air before they buy… And Cook seems to want to get even more iPhone sales going through physical stores, but again the situation is controlled by kooky agreements with carriers, not any failing of Apple's vision.

I'd still like to see the figures for how well Burberry is doing in China, compared to Apple, because I think Apple is doing pretty well on its own…

I'm not sure of your location. However, whilst Apple sells quite well here in the UK, especially the iPhone, the buying public are notoriously fickle, especially the young.

There is mounting evidence from surveys, some anecdotal plus sales figures that the consumer is looking for a change, that Apple is not the darling of consumerism it once was, a bit yesterday.

This then could be a dangerous period for Apple and Ahrendts is tasked with revitalising the brand.

 

[SHNXX]

not a fan of burberry watches at all.

they're junk.