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Anyone they has ever worked in production can probably agree: that's friggin' cool.
I absolutely LOVE the practical approach to a digital experience. Very well done, team.
This x1000

Comparing the captured footage to the final cut, I think they did this more as a point of reference for the digital version. Either way they did a fantastic job making it.
 
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At least yours sets the timer. 1 out of 10 times when I ask SIRI on my watch to set a timer, she says "I dont have an app installed for that"

1 out of 10 times sounds like user error more than a Siri error. I can ask Siri to turn off the alarm from the next room, and she complies. I've had 100% success with alarms and timers.

If the Apple devices and technology are the same, what's different? Voice accents? Internet connections? Background noises?

Have you tried to retrain Siri on your voice and speaking nuances?
 
It's cool that they didn't use AI/CGI and used actual physical special effects.

I don't like the new intro, but I appreciate that it's real.
Except for all the cleanup and compositing VFX that needed to be done on the result to make it actually look good in the final images. Notice the thing that's holding the leaf to the apple isn't in the final image? Yeah.. someone spent some time painting that out.

CGI is not AI.. CGI is VFX work done by real human artists, no different than real human artists working on set.
 
Jesus, I sometimes forget how many MR forum members are just grumpy old people yelling at clouds.

This is a super cool and fun thing Apple did! It’s great to see them using practical effects when so much is either GFX or “AI” driven garbage. Apple should be applauded for this, for giving real people work, and not derided. And this didn’t take any of their attention away from their other products. Apple is a big enough company to be able to focus on multiple tons all at once.
 
This is a waste of money. I love Apple, but this just shows how far behind they are in both developing and using AI.
How does this show how far Apple is behind in AI (which is a marketing term, and a bubble that will eventually burst… but in digress)?

Is it because they didn’t use AI to create the intro? If so, then I can only assume you really don’t get AI and why it shouldn’t be used for these kinds of creative endeavors.
 
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why'd they get rid of the Mac startup sound?
They didn't. Aside from toggling this setting, you also need to make sure your Mac isn't muted when you boot up.

iMac 2025-11-06 at 2.04.49 PM.png
 
Can you put resource into updating iWork and not this crap please

Regards, everyone

I knew someone would post this sentiment but I thought it would be Apple Intelligence or Siri. I didn't have iWork on my bingo card. How about custom snooze times for Reminders? Does anyone have a good theory as to why this doesn't exist? Or at least a built-in time less than 1 hour?
 
If the result looks like CGI, then what’s the point of making it “practical”? So it can take 30 times longer to create, cost 30 times more, and be nearly impossible to change later?

This hate toward anything CGI is pure marketing — just a passing trend. All those “no CGI” movies actually contain thousands of CGI shots; they’re simply branded as something special. In reality, it just means that VFX artists — already underpaid and overworked — don’t even get proper recognition for their work. Look at Top Gun: Maverick — all those planes are CGI, yet the studio tried to downplay the VFX team’s contribution by claiming everything was real. Total nonsense.
 
As a veteran motion graphics designer, this reminds me of the early days of my career (mid-90s) when we did a lot of practical work and with amazing results. Especially when we used film. The digital world is amazing, but going into analog gives this beautiful organic look that is hard to really recreate. Obviously, in this specific project, they combined both. Well done.
 
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