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New 'Get a Mac' Ads: Flashback and Computer Cart

Leopard

Has anyone noticed this quote on the get a mac page?
"No other operating system, Vista included, offers the rich features and simplicity of Mac OS X. And just as Vista tries to get closer (emphasis on “tries”), Mac OS X Leopard is right around the corner — ready to leap even farther ahead."
Is that a promise?
 
kevindosi said:
Has anyone noticed this quote on the get a mac page?
"No other operating system, Vista included, offers the rich features and simplicity of Mac OS X. And just as Vista tries to get closer (emphasis on “tries”), Mac OS X Leopard is right around the corner — ready to leap even farther ahead."
Is that a promise?
Click to expand...

Yep I did notice that one a while back
 
kevindosi said:
Has anyone noticed this quote on the get a mac page?
"No other operating system, Vista included, offers the rich features and simplicity of Mac OS X. And just as Vista tries to get closer (emphasis on “tries”), Mac OS X Leopard is right around the corner — ready to leap even farther ahead."
Is that a promise?
Click to expand...

Not only a promise but subject to SEC scrutiny, so it BETTER be true :)

Rocketman
 
Flashback, wasting time

I think the flashback one was a message that "we understand". The Man thinks you're wasting your time when you're being creative, but The Mac understands.
 
I really like these ads because most of them hit upon things we have all dealt with at some point or another. The PC Cart one is a classic... our old G4 PowerMac at work still works great while our graphic designer's fairly new Dell (good hardware but Win XP) is starting to get slow from constant heavy use. I finally convinced my boss to order him a MacPro and he could not be more happy :) Gotta love the Apple ads for their harsh realities haha
 
bcharna said:
flashback (or calculator) was really the only get a mac commercial IMO that was just really stupid . It just didn't point out the flaws of PCs as all the other ones did...
Click to expand...

I agree, the Flashback one is the worst of all of the I'm a Mac ads. It almost qualifies as a Microsoft ad.

Translation...

Mac: Here I am again talking about my website, photos and home movies.
PC: Ya, ya, ya, we keep hearing the same broken record. While you were a kid playing with this same old stuff, I was getting to business.
Mac: What do you mean?
PC: How about I use my statistical skills and tell you how much of your iLife you've wasted?

Really, if you were to hire one of these characters in this specific ad, which one would you hire? For office work, taxes, organizing stuff, the answer is clear in this ad...but there's no need to advertise a concession (one that I disagree with as I do prefer Macs for work).

Do you want a professional in a suit, or some guy who won't grow up and stop only using his computer for Myspace?

I really do like the computer cart ad.

Every PC user has experienced a cryptic error message and the frustration it brings. In this ad, you don't want to be a PC, you don't want to hire a PC, and you do want to be like the Mac...cool, friendly, under control, and easy going.
 
I hope I dont get bashed for saying this, but I think Apple should quit making ads and get moving on Leopard and some newer Macs! I kinda feel like they're "all talk" as of late with these adds. I agree that the Mac is overall a better computer than the PC (like the ads want me to), but "nothing has changed" is indeed correct - bring on leopard! Then the ads will have much more meaning.
 
bcharna said:
flashback (or calculator) was really the only get a mac commercial IMO that was just really stupid . It just didn't point out the flaws of PCs as all the other ones did...

on a side note, it sounds like Mac is saying, "my website on home movie i just made" :confused:

i did like the computer cart one however
Click to expand...

My thoughts exactly. Flashback was really completely pointless, it did nothing and to top it off wasn't even amusing! Computer Cart was cute with the different errors... :rolleyes:
 
queshy said:
I hope I dont get bashed for saying this, but I think Apple should quit making ads and get moving on Leopard and some newer Macs! I kinda feel like they're "all talk" as of late with these adds. I agree that the Mac is overall a better computer than the PC (like the ads want me to), but "nothing has changed" is indeed correct - bring on leopard! Then the ads will have much more meaning.
Click to expand...

Apple doesn't run many ads. They do run ads when they need to "juice" a product line that is in fact, running and online, just prior to a major revision cycle.

At any moment in time, whatever is shipping right now is the thing. Not what is shipping 2-4 months from now, no matter how great you know that will be.

Rocketman
 
I saw the flashbak commercial during LOST tonight (great episode), but oddly I wasn't too impressed with this particular commercial. I just checked out the cart commercial...much better.

:apple:​
 
queshy said:
Some of the ads are funny, but they're also pretty mean to MS lol,...I mean, how would you feel if MS posted a video like this but with Mr. Mac kernel panicking?
Click to expand...

1st off you WON the most quoted post in any thread here - I think :p

How often and in what situations can M$ do that to the Mac?

I love that wmp.dll error "Wha?" :eek: :D :cool: :apple:

Reminds me of a recent photo that I saw somewhere ....

I imagined a conversation like this ...

Steve " Just how many ppl in your corporation even fully understand these .dll error msg's" (well that's NOT what I originally thought)

I really thought ....

Steve ' Its only a matter of time before corporations make more software & get sick of paying for fixes of each OS your company makes Bill! I mean IT personal has so many fields because of the incompetency of bad code mixing with other bad code in the world of Windows."

billsteve4.jpg


Or how about ....

Steve " Hey Bill ... do you think M$ will do as well over a 10yr period AFTER you fully resign & leave Balmer in charge?"

http://i176.photobucket.com/albums/w193/ecq300/billsteve.jpg

Then this thought jumped in my head and scares me.

other dude with BIll laughing histerically ...
" At least Bill has a fanatic to take the reins when he leaves. When you leave STeve, Apple's stock will plummet, loose huge wads of cash and go bankrupt within less than 5 yrs! Unless you never leave .... HAHAHAhahah, (Bill) You'll be the the ONLY CEO to work past 65 because he HAS TO in order to continue his lifestyle & keep his company alive, hahaha"

billsteve5.jpg


Has anyone thought of anyone good enough with the passion & drive and savvy to keep Apple going into the future if Steve leaves? Judging from the last keynote - that dude that presented TimeMachine is the best runner up (he even enjoyed that presentation, executed it beautifully).
 
Although I don't think it has much to do with macs, that's funny!
Click to expand...
I interpreted the message as one about the value of computers being more than sheer processing power and low cost, but about enjoyment and emotional value. Which I think is totally a big part of why consumers buy a mac over a pc.

And of course the standard 'creative' spin on macs.
 
Horrible. Just horrible.

I don't even know what the flashback ad is trying to say. It almost sounds like "Macs are a waste of time!". Great message, Apple. Really, it just reinforces the negative stereotype in the PC world that Macs are useless toys.

And the computer cart ad is false advertising, plain and simple. "Macs don't get cryptic error messages" -- what a lie! The situation is better than the pre-OSX days (System Error -2531 with the little bomb icon), but that claim is flat out false. Just a quick search of Apple's own website in about 2 minutes turned up numerous cryptic error messages:

http://docs.info.apple.com/article.html?artnum=301377
http://docs.info.apple.com/article.html?artnum=303723
http://docs.info.apple.com/article.html?artnum=303032
http://docs.info.apple.com/article.html?path=ServerAdmin/10.4/en/c4qt5.html
http://docs.info.apple.com/article.html?artnum=164894

etc.

I've known so many people who were seriously considering switching, but were completely turned off by the arrogance and false claims of these ads. I guess they're reaching a different demographic, because Apple's certainly not endearing themselves to the kind of people I know. I wish these ads would go away already. Make some nice Mac commercials like the AppleTV ad (you know, show what the product does).
 
Yeah these are getting old.
Stop the bashing and release some new software and Macs, DAMN IT.:mad:
The ads were funny at the beginning, and they do still bring out a smile on me, but come on; the whole thing is getting kinda childish.
 
bankshot said:
Horrible. Just horrible.

I don't even know what the flashback ad is trying to say. It almost sounds like "Macs are a waste of time!". Great message, Apple. Really, it just reinforces the negative stereotype in the PC world that Macs are useless toys.

And the computer cart ad is false advertising, plain and simple. "Macs don't get cryptic error messages" -- what a lie! The situation is better than the pre-OSX days (System Error -2531 with the little bomb icon), but that claim is flat out false. Just a quick search of Apple's own website in about 2 minutes turned up numerous cryptic error messages:

http://docs.info.apple.com/article.html?artnum=301377
http://docs.info.apple.com/article.html?artnum=303723
http://docs.info.apple.com/article.html?artnum=303032
http://docs.info.apple.com/article.html?path=ServerAdmin/10.4/en/c4qt5.html
http://docs.info.apple.com/article.html?artnum=164894

etc.

I've known so many people who were seriously considering switching, but were completely turned off by the arrogance and false claims of these ads. I guess they're reaching a different demographic, because Apple's certainly not endearing themselves to the kind of people I know. I wish these ads would go away already. Make some nice Mac commercials like the AppleTV ad (you know, show what the product does).
Click to expand...


Only 1 of the links you posted shows a cryptic error msg. 1 (maybe 2) only showing JUST the code as the only part of the error. The others are in decent english.

the example ... " wmp.dll" is something even I had to pause the Apple ad for and do a quick google search to find out its related to Windows Media Player. It makes common sense now but at first guess I was stumped.

This happens ALL the time in Windows much more than I've searched or read or experienced in my little brief stint on Mac OS 10.1.4/5.
 
I think the security one is by far the best one yet. I love these ads. I especially love how engadget interviewed bill gates, and basically found out they piss him off. I love it.
 
subtle and so true

I liked Computer Cart. I've been suffering with errors and codes like that with my work PCs constantly. Flashback is probably suggesting that PCs are good for number cruching, but Macs are good for much more (webpage design, photos, movies, etc.). Or at the very least, easier to get such things done. ;)
 
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