First of all, they are very ugly, very garish, and very "un-Apple-like". The touch and nano look like Sony products, if anything. Secondly, a wrist-strap? Seriously? Thirdly, a $299 entry level model? That's the same price as the 8.9 inch Kindle Fire HD. I've heard of the Apple tax, but this is ridiculous. Overall, the release of these products at these prices speaks to what may be a very disappointing future for Apple. We all knew they would lose their magic one day, but it seems that day has come already.