Will they or Won't They...?
I meant exactly what I stated, which is that it is highly possible this is a loophole that Apple will close once various licensees get wind of it. It's also quite possible that this behavior is unintentional, and programmers over at Apple are working furiously to close the loophole in 7.4.1.
[--SNIP--]So again... you never know. (no smiley)
Personally? I'm pretty certain Apple WILL NOT be closing this as a loophole for a variety of reasons.
WHY $1.99?
Apple is selling ringtones of songs they have available in the store. They've created an easy way to do this, because otherwise there is simply no easy way to alter a song downloaded from iTunes into a 30 second ringtone without some relative inconvenience (you would need to strip the DRM off).
Like they do with everything, they've created an excellent solution for selling ringtones for a fee, they pay for that right to their partners, and its great. Now...
new question... should users be able to create their OWN ringtones? YES! Go ahead...! Have fun.
THE TWO COMMANDMENTS
Here are the things I believe Apple does NOT want you to do. #1.) Thou shalt not purchase and download a song from the iTunes Store and change it into a ringtone quickly and easily for FREE (they need to pay for this right). #2.) Thou shalt not download a 30 second "preview" from the iTunes Store, and change it into a ringtones for FREE (this is an existing hack).
Those are two holes they absolutely
need to plug, right away (regardless of how you do it), as they violate the nature of their agreements with content providers.
HEAPS OF GRAVY
Every OTHER method for users to generate ringtones inside or outside of iTunes is simply gravy. So, why wouldn't Apple simply add official support then? Two words come to mind: Customer Confusion. They do not
officially want to encourage "free ringtones" when they're
also charging for them. It would harden the line between DRM and non-DRM to the point of being unacceptable to their brand image.
My suspicion is that they're still attempting to plug some of these holes I mentioned, but otherwise, they really don't give a hoot.
WHY AMBROSIA ROCKS
BTW, Andrew... I'm a HUGE fan of EasyEnvelopes and Maelstrom. Your company is truly
awesome. Until iToner adds editting I probably can't see using it now, personally, but I can see why some still
would and I myself will probably buy it anyway, just to support more apps like this in the future! This was a godsend and your efforts deserve a lot of credit either way. They've certainly given me some ideas.
TO EVERYONE
Thanks for the assorted compliments, and this has been a fun day watching this story fly around the blogosphere after crapping out a post about it on my way to work this morning. Something new to blog about this weekend I guess.
Cheers,
~ CB