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You can build a PC and get much more performance for the same price as the M2 Ultra Mac Studio. Frankly, Apple Silicon on desktop makes no sense because performance per watt is of no concern. Who are Mac Studio's and the upcoming Mac Pro for? Apple can't compete with nVidia, AMD and Intel on desktop systems. Buying Apple desktop hardware is throwing away money.
Here we go again with the tired argument about "much more performance for the same price" from PC enthusiasts. These sweeping generalizations are misleading because as always, what's your use case? If you are a gamer, fine, you win. But for people who do video editing for a living and use DaVinci Resolve (most of Hollywood) we prefer the Mac. As a freelance video editor, I have both a high powered PC and 16" MacBook Pro M2 Max because for me time is money - so my loyalty is to productivity and speed. I have no love of Apple as I grew up on a PC (IBM XT and MS-DOS) and for over 30 years exclusively used Wintel for everything, until a few months ago when I picked up the MBP M2 Max ($4800) for client work that required native Pro Res editing. My desktop PC build cost me $5500 (128GB RAM, AMD 7950, RTX4090 with water cooling, 8TB NVME, 1600W PSU, etc.) and I thought that was "the bomb". I do a lot of 8K work so I tolerate the occasional crashes and frozen renders, thinking this is part of life, until I spent 2 weeks on the road working on the MBP in Pro Res; what an eye opener - I have now converted my entire workflow to Mac + Pro Res and my PC build is collecting dust only called upon when I use special plug-ins developed for the PC.

I understand why my video editor friends thought I was crazy building my own PC when I could've gotten more done for less on the Mac. The reason I did so was obvious: I bought into the whole "save money, build your own super PC and destroy any Mac with brute force". I will definitely upgrade to the new Studio Ultra for all the additional ports and graphics capability because it's obvious Apple designed it for 99% creators in the video/graphics industry (no not 3D rendering, I believe that's still the domain of $6,000 PCs).

Know your use case and buy your tools accordingly, but let's stop with these inaccurate memes about PCs being a better value for everybody.
 
So, it's a refresh of the current studio display? Well, I hope they make the stand an inch or two taller, thanks! The iMac (2020) has the perfect height for my neck.
 
So, you don’t want him to correct his predictions when he receives updated information? MacRumors wouldn’t exist with people like him, cut him some slack. It’s not like he’s Jon Prosser who just had incorrect prediction after incorrect prediction after incorrect prediction.

The idea that Apple would invest in a new product line, to discontinue it without even a CPU upgrade, is just absurd.
Let's just acknowledge that, (more than) sometimes, analysts deliberately talk out of their a*s to clickbait or to keep attention alive without having any kind of proof.
 
So we might be getting M2 ultra 5 months after the M2 Max, which is exactly what happened with the M1 series. That makes it easier to predict when the M3 Studio will hit, which I am personally waiting for.

This would likely put the M3 in November or January 2024, followed by the M3 Pro/Max at WWDC the following June, and then the M3 Ultra in November 2024.
 
A repeat of a story from this past Wednesday


🥱


Looking forward to another Gurman tweet over the weekend about how we'll see new Macs introduced at WWDC
 
Let see if I got this…
Nowadays, performance is to put more processing power to Graphics (more GPUs cores), energy efficiency (more CPU cores) and a speed bump to high-performance?
I can understand this strategy in a laptop.
A desktop, especially one aimed at professionals with intensive workloads, such as the Mac Studio, is all about high performance, so, more high-performance cores, without worrying about power consumption. ARM CPUs are already very power efficient and when moving to the 3nm process, hopefully with M3, their efficiency will be improved.
What am I missing?
 
You can build a PC and get much more performance for the same price as the M2 Ultra Mac Studio. Frankly, Apple Silicon on desktop makes no sense because performance per watt is of no concern. Who are Mac Studio's and the upcoming Mac Pro for? Apple can't compete with nVidia, AMD and Intel on desktop systems. Buying Apple desktop hardware is throwing away money.
Well, it makes perfect sense to those of us who can’t bear the thought of dealing with that piece of trash called Windows. Just saying.
 
You can build a PC and get much more performance for the same price as the M2 Ultra Mac Studio. Frankly, Apple Silicon on desktop makes no sense because performance per watt is of no concern. Who are Mac Studio's and the upcoming Mac Pro for? Apple can't compete with nVidia, AMD and Intel on desktop systems. Buying Apple desktop hardware is throwing away money.
My desktop PC has fans that NEVER stop running. My desktop Mac fans seem like they never run. I record audio and could not use the PC just siitting on my desk as it’s too noisy. There are definite benefits to a more efficient processor, including a fan-less laptop.
 
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