New Report Suggests Apple Could Delay 'iPhone 8' Launch to October or November

The debates on here about whether Apple is holding back production to create artificial hype, or whether Apple is in fact contending with yield issues and capacity bottlenecks are pure lol.

Almost nobody on here (myself included), save for what seems like a handful of posters, has first hand knowledge of "the supply chain" and manufacturing generally; our understanding of Apple's production and distribution processes is extremely limited.

But that's no barrier to forum members sticking the words "supply chain genius" between that of "Tim" and "Cook" in a never-ending attempt to comment on his (strongly alleged, yet not bourne out whatsoever in Apple's stock price movements) incompetence.

Perhaps there should be an analogous phrase that can be inserted into a poster's name, along the lines of "not in a position to judge Tim cook's competence with regard to supply chain management". Pithier versions include: "haven't done my homework" and "chatting garbage".
Fine.
Then register me as "cluelessly awaiting Airpod & modular MacPro, while no-one is to be held accountable for late shipments, limited availability, unknown product plans, unknown stock, where deadlines are redefined as "the horizon" - with some overpaid snobs' self-esteem apparently prevailing over customers."
 
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Timmy probably watched the S8 keynote and held his iPhone 7S and crapped his 1,500$ pants.
 



Apple could delay its rumored high-end iPhone with a 5.8-inch edge-to-edge OLED display until October or even November, according to a new report out on Wednesday.

In recent years, Apple has released its iPhone updates in September, but according to Chinese-language Economic Daily News (EDN), suppliers are encountering "technical issues" in the production of the upcoming "iPhone 8" because of differences in the display lamination process and challenges involved in integrating the 3D sensing front camera system.

iPhone-8-function-area-concept-image-005-800x392.jpg

The report tallies with a rumor that circulated last month suggesting the iPhone 8 may go on sale later than usual, due to the switch to an OLED display and the new technology needed. In such a scenario, the launch of an iPhone 7s and 7s Plus would go ahead in September as scheduled, with the higher-end iPhone 8 coming later in the year.

Such a staggered release would be highly untypical of Apple, and it's hard to imagine the company holding a September launch event for "S" cycle iPhones with no mention of the highly rumored OLED device. However, it is possible the higher-end phone could be revealed at the same time but launched in limited quantities or at a later date. Barclays analysts recently claimed that Apple will launch its "10th anniversary iPhone" in the usual September timeframe, albeit in short supply until a full stock arrives in the fourth quarter.

Earlier this week it was reported that Apple has placed an order for 70 million OLED panels from Samsung, anticipating high demand. Samsung is preparing to be able to produce up to 95 million panels in 2017, said the sources.

Market watchers are said to be analyzing the pull-in of orders for passive components from the iPhone's supply chain to see whether production of the new iPhone devices is on track, according to EDN. Apart from the edge-to-edge OLED display, the "iPhone 8" is expected to include wireless charging, no physical Home button, and perhaps 3D facial recognition and/or iris scanning. In addition, rumors suggest that Touch ID could be embedded in or under a True Tone display.

(Via DigiTimes.)

Article Link: New Report Suggests Apple Could Delay 'iPhone 8' Launch to October or November
I really like the concept phone with this post over the one MR has been using.
 
Apple does it, as an artificial means to show how much the iPhones are in demand.

It's not intentional. Lack of supply only pisses off customers that already want the phone. So it doesn't build demand it cuts it. And that isn't smart marketing, it's poor planning.

What bumps up demand is getting phones in these people's hands so they can go talk about how great it is with their friends, so strangers can see it in their hands. That is what creates desire and demand. Not too many people buy a $500+ anything on impulse because it's momentarily hard to get. That is short lived anyway. If that is the strategy then Apple has to have a phone ready when the buyer comes in. Impulse buyers don't wait, they move on to the next impulse. Companies want sustained sales not blips.

Apple supply issues are 100% logistics. Best example is the initial AW launch where they sold out in the first minute. Completely ridiculous. Apple fessed up that one of it's suppliers had manufacturing issues during ramp up. The same thing happens with the iPhone. Some component manufacture has an issue and, well, the weakest link in the chain.... It's the reason why Apple is looking to buy more component companies so it can have more production time line control and successful launches. When there is no supply there are no sales. Actual sales not perceived demand is what feeds Apple employees.
 
Look everyone , the usual click bait annual BS rumour that an iPhone will be delayed to x process manufacturing issues .

Non have been valid so far. build the hype ! Preorder one asap to avoid disappointment , it's like apple is behind all these

The release will be like all past years, except I'd advise against online orders, from my experience in the last few years, it's the slowest path .
 
Childish to expect a company to provide something they released :rolleyes:
Many other manufacturers have figured out that if they build more product prior the release day then people don't have to wait two months for it

Apple does it, as an artificial means to show how much the iPhones are in demand.
Well, in either case, people are waiting for it. Only difference is if they have to wait until they reach 70-80 million units of stock, everyone has to wait. So the alternative actually results in less people having to wait.

Side note, I'm used to members spouting off wild conspiraces but never expected that staff would do the same. It doesn't even make sense because less units means fewer sales which means less revenue.
 
Then register me as "cluelessly awaiting Airpod & modular MacPro, while no-one is to be held accountable for late shipments, limited availability, unknown product plans, unknown stock, where the self-esteem of some overpaid snobs prevails over customers, and deadlines are on the horizon by now"

Congrats, you're registered.

Side notes: 1) mentioning "modular Mac Pro" and then lamenting about "unknown product plans" undermines your argument considerably; and 2) if you desire Apple to be held accountable for shipment delays or for being "overpaid snobs", then you can always vote accordingly with your wallet.
 
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If it means a better and safer iPhone, then go for a delay. Also, they need to cut the crap with a potential 7S model and then a premium model. Make three iPhone OLED models, not 2 mediocre attempted phones and only one OLED model. There are many phone size segments, so there is nothing to lose by making an iPhone besting Androids in almost every major category possible.
 
Let me just say, I give about zero credence to any of these iPhone rumors. I'm sure to be wrong about at least one (that is, something that was speculated will turn out to true), but playing the odds, I'm probably better off assuming it's all pulled out of folks' orifices than assuming these rumors are true.

I don't believe there will be a $1,000 iPhone. I don't believe Apple will launch both an iPhone 7S and an iPhone 8 at the same time. I especially don't believe that Apple will market a "premium" iPhone (be it the iPhone 8/Pro/Edition/luxury/what-have-you) and a "mainstream" iPhone for us plebeians. Apple jumped the shark a bit with the original, gazillion dollar Apple Watch Edition, but they seem to realize they did so, so I can't see them making a similar mistake again.

Yes, Apple sells iPhones at different prices points, but they've made it a point to market their top-of-the-line iPhone as something obtainable to the masses. These rumors suggesting both a new iPhone 7S for the mainstream, and a new iPhone 8 for the elite just seem ridiculous to me. There's either an iPhone 7S as the top-of-the-line phone (which will disappoint customers and investors alike), or an iPhone 8, not both.

At least, I hope I'm right. If not, then I'm afraid Apple really has jumped the shark. Again.
 
rumors suggesting both a new iPhone 7S for the mainstream, and a new iPhone 8 for the elite just seem ridiculous to me. There's either an iPhone 7S as the top-of-the-line phone (which will disappoint customers and investors alike), or an iPhone 8, not both.

At least, I hope I'm right. If not, then I'm afraid Apple really has jumped the shark. Again.

Didn't know 100-200 increase meant it's only for the elites. With that logic, the iPad Pro must be only for elites while the iPad is for everyone else.:rolleyes:
 
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Congrats, you're registered.

Side note: mentioning "modular Mac Pro" and then lamenting about "unknown product plans" undermines your argument considerably. And that's not even getting into the fact that Apple has never been a company (with the very recent exception of the Mac Pro) that publically sets out plans for their products.
Which is apparently your, but not my standard.
And having invested enough to generate the next 2 levels of MacPro generations - to exceed Wintel counterparts instead of running behind - I think we deserve more than a something "on the horizon" and your fluffy reactions
 
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Which is apparently your, but not my standard.
And having invested enough to generate the next 2 levels of MacPro generations - to be more than competitive with Wintel counterparts - I think we deserve more than a machine "on the horizon" and your fluffy reaction

It's not my standard, it's Apple's. If you don't like that they keep their cards close to their chest regarding their product strategy, then you're free to vote with your wallet accordingly.

As for a fluffy reaction, I would look closer to home.
 
I have a feeling iPhone 8 will be the iPhone everyone must own, and so demand for these incredible new devices is going to be completely off the charts. We're all going to have to fight hard to get one before early 2019, in fact I wish I could pre-order my iPhone 8 now.
 
Apple dodged a bullet* last year with the Galaxy Note 7... given the iPhone 7 wasn't a giant leap over the 6/6S. The Galaxy S8 looks amazing and along with the Pixel etc Apple can not afford any "technical issues" or delays with this year's iPhone.

* or should that be shrapnel
Every year people say this. Literally every freaking year. Do people like you not notice that or...? "Oh last year they got lucky because so and so but this year they better step it up or else doooooomed! And stuff". Then the new iPhone comes out and shatters sales records and there's a short pause in the apple is doomed attitude for a couple months. Then that same "oh no apple! You better watch out!" Attitude starts rising again

Shhhh....it'll release whenever the hell it releases, be a huge success and in the end it's just the natural progression of technology
 
How any company can ship 100 million of anything around the world is mind boggling. Just manufacturing and shipping 100 million paperclips around the world is mind bogglingly complex.
We should all be grateful there is any iPhone at all
 
It's not my standard, it's Apple's. If you don't like that they keep their cards close to their chest regarding their product strategy, then you're free to vote with your wallet accordingly.

As for a fluffy reaction, I would look closer to home.
The point is, there is no product strategy. Just excuses.
Keeping things to the chest can be useful you have something innovative to protect - not if you're so far behind. Just so much snobbery prevailing over customers
Where-ever your appreciation comes from, it better stay there
 
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its so annoying that products are always backlogged why cant they plan to have enough product for once geez I don't want to wait 1/4 to 1/2 year to get a product that will be almost out dated once I get it
 
The point is, there is no product strategy. Just excuses
So where-ever your appreciation comes from, it better stay there

Unless you work in Apple at a very senior level, and are therefore privy to its product strategy, then it isn't possible to make that claim. I'm guessing you don't, but correct me if I'm wrong.

As for your second statement, my appreciation will go wherever I direct it.
 
I usually wait until all of the craziness has died down until I pick up the new iPhone model. I had planned to sell my 7 in August and just use my SE until the next gen. iPhone was released. But if Apple is going to delay the launch until October or November, I'm not going to throw a tantrum because of it. I'll happily continue using my SE until I'm able to purchase the new model.
 
Unless you work in Apple at a very senior level, and are therefore privy to its product strategy, then it isn't possible to make that claim. I'm guessing you don't, but correct me if I'm wrong.
As for your second statement, my appreciation will go wherever I direct it.
I have been partnering with them over the years and have enough insight to make my claims.
Keeping things to the chest can be useful you have something innovative to protect - not if you're so far behind. Just so much snobbery, so much self-esteem prevailing over customers. It's your attitude that keeps that alive.
 
I have been partnering with them over the years and have enough insight to make my claims.
Keeping things to the chest can be useful you have something innovative to protect - not if you're so far behind. Just so much snobbery prevailing over customers. It's your attitude that keeps that alive.

Over which years, in which areas, and what do you know about their upcoming product strategy then? What is your insight based on exactly?

What attitude?
 
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