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The watch will be available world wide... NOT just to the US.

So? The number is to show how few actually makes what is needed to do what he claimed. The majority of super rich people live in the EU or US (over 60%), which means there is properly not more than 500 in the world that makes $50 million or more.
 
I expect some people with old money do like new tech gadgets and if they prefer gold, they'd buy the Edition because they can afford it, no problem. If they prefer the stainless look? They'll just buy the Watch series. Because they're not generally the types to care about impressing anyone with a tech gadget.

I think you're right.

All that said, the Edition is Apple's attempt to try out the luxury watch market. That's all it is. And if people buy it? Good for Apple.

Yep, more power to them. The only minor quibble is that they've left a huge hole in their pricing, by jumping from ~$1,000 to ~$10,000. Think they might fill that gap with something in the future?
 
Who cares?

20 years from now on, it will be "the first Apple Watch in gold", a better collector's item than any Rolex or something like that, because those aren't either the first or the last of any brand.

Also, all gold watches that I know are made by pouring the gold alloy to a mold, the AWX is made in a CNC, never heard of anything like that, specially because gold is ultra expensive, and those CNC's will throw the gold everywhere. Innovation like this adds to the watch's value, and makes it collectible.
 
Who cares?

20 years from now on, it will be "the first Apple Watch in gold", a better collector's item than any Rolex or something like that, because those aren't either the first or the last of any brand.

Also, all gold watches that I know are made by pouring the gold alloy to a mold, the AWX is made in a CNC, never heard of anything like that, specially because gold is ultra expensive, and those CNC's will throw the gold everywhere. Innovation like this adds to the watch's value, and makes it collectible.

Dream on... There was sold 1.3 million iPhone 1, you can get those collector items for $40 on eBay.
 
I think it's hilarious that you literally contradicted yourself with the last two sentences of your "argument" there.

And you know this, how? You think you know all the rich people in the world and how they spend their money? And why is it you prefear to use the word "waste"? If a person likes something (as strange as you may find it, people may like things that you don't) and they have all the money they need, then they are going to buy it without a second thought.

People here talk as though they know every single person in the world and their spending habits.


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It's far more likely that they'll close the gap by removing a laughable 10k+ option for a watch that can also be purchased, almost identically, for 3.5% of the cost.

I think you're right.



Yep, more power to them. The only minor quibble is that they've left a huge hole in their pricing, by jumping from ~$1,000 to ~$10,000. Think they might fill that gap with something in the future?
 
Who cares?



20 years from now on, it will be "the first Apple Watch in gold", a better collector's item than any Rolex or something like that, because those aren't either the first or the last of any brand.



Also, all gold watches that I know are made by pouring the gold alloy to a mold, the AWX is made in a CNC, never heard of anything like that, specially because gold is ultra expensive, and those CNC's will throw the gold everywhere. Innovation like this adds to the watch's value, and makes it collectible.


You've never researched or watched videos on how Rolex makes their gold watches, have you? Rolex has one of, the most advanced, if not THE most advanced watch manufacturing facilities out there. Rolex is the only watch company known to have their own foundry in house where they make all their own metals, from stainless to the precious metals (yellow gold, rose gold, platinum). Rolex gold is formed into bars, then watch cases initial shape stamped out of that. Then CNCed to final shape. No "case molds" anywhere to be found.
 
Dream on... There was sold 1.3 million iPhone 1, you can get those collector items for $40 on eBay.

Lol yeah. I did this. It's a cute little collector item.

Not sure that a 10 grand apple watch will have the same impact though. The iPhone changed the world. The Apple Watch Edition probably won't ;p. It's not going to have the same sentimental value to people.
 
You may enjoy this:

https://youtu.be/6Uil3f62kiI

Note: from a comment under this video:

You get a materials manager,,,in a factory making wedding bands the gold pipes are weighed out and issued to the lathe operator,, and by the end of the day then he turns in the shavings in a plastic tote along with the rings,,, the shavings are rinsed in alcohol and water and spin dried,, melted into a bar weighed and assayed for purity,,, all workers wear uniforms without metal,, and are metal detected before leaving.....
 
I think it's hilarious that you literally contradicted yourself with the last two sentences of your "argument" there.

There really is no contradictions there. If people have all the money they ever need, nothing could stop them from buying something they like, which is available to them. It's what people do, particulary the ones who realise they only live once. You don't have to have Einstains brain cells to know that.

I never claimed rich people would like or dislike the Apple Watch. That I don't know. But some genious people here seem to know all of them and think that if they don't like a certain product or it could be to expenisve for their wallet, same would apply for the rest of the world.
 
I also find it hilarious that while trying to tell me how stupid I am, you misspelled Einstein.

Anyway, you literally said that if a person liked something and they could afford it easily, they would do it without a second thought. Well I can tell you that I very much have my eye on another Rolex at the moment that I not only like, I LOVE, and I can afford it multiple times over, but I assure you, I'm giving it many thoughts. I've been thinking about this particular Rolex for 4 years now. So I guess that blows your theory out of the water, huh, Einstain?

There really is no contradictions there. If people have all the money they ever need, nothing could stop them from buying something they like, which is available to them. It's what people do, particulary the ones who realise they only live once. You don't have to have Einstains brain cells to know that.

I never claimed rich people would like or dislike the Apple Watch. That I don't know. But some genious people here seem to know all of them and think that if they don't like a certain product or it could be to expenisve for their wallet, same would apply for the rest of the world.
 
I also find it hilarious that while trying to tell me how stupid I am, you misspelled Einstein.



Anyway, you literally said that if a person liked something and they could afford it easily, they would do it without a second thought. Well I can tell you that I very much have my eye on another Rolex at the moment that I not only like, I LOVE, and I can afford it multiple times over, but I assure you, I'm giving it many thoughts. I've been thinking about this particular Rolex for 4 years now. So I guess that blows your theory out of the water, huh, Einstain?


Nice. Which one, if I might ask? Totally off topic I know.
 
The problem I have with Watches like Rolex, or probably most high end brands, but I suppose Rolex is one of the worst in this respect......

I do "get it" that it's a nice quality product.
I know Rolex make their own movements, but they are nothing specially visually or technically which is why they are hidden away.

My problem is, the sheer quantity of them, takes away, for me the whole feeling of me paying a lot of money for something special.

For myself anyway, the uniqueness and individuality "IS" the thing.
Like a painting, or a sculpture or something.

This, for me, has nothing to do with the value or the artist.
Its that it is a one off piece, or it's very limited in numbers that makes it special for me.

It could be $50 or $50,000 it's it's uniqueness, as I say that gives it, it's value to me.

Looking up say Rolex for Sale, and it's like a mass swamp of identical watches, and, you know what, they may as well be $50 for all I care as the sheer number totally takes away any feeling of anything special.

I suppose this may be a reason I cannot attribute any feeling of anything special to anything Apple would make.
It's mass produced.

This does not make it bad. Mass production is brilliant, and you usually get a far higher quality of item on a mass produced device than an individual piece as you design out the problems, and fix issues till it's perfect.

It just, for me anyway, lacks any feeling of being special.
 
You've never researched or watched videos on how Rolex makes their gold watches, have you? Rolex has one of, the most advanced, if not THE most advanced watch manufacturing facilities out there. Rolex is the only watch company known to have their own foundry in house where they make all their own metals, from stainless to the precious metals (yellow gold, rose gold, platinum).

Marketing?

Apple also makes their own metals, their aluminium is a custom alloy not available for anyone else. Their 316L and 18K gold is also custom Apple.

Also according to Rolex marketing videos, the watch case is pressed steel, not CNC.

Rolex gold is formed into bars, then watch cases initial shape stamped out of that. Then CNCed to final shape. No "case molds" anywhere to be found.

Where they do this?

Apple makes the whole watch CNC from gold billets.

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Dream on... There was sold 1.3 million iPhone 1, you can get those collector items for $40 on eBay.

They didn't cost $10K-$17K.

And the Apple Watch Edition won't be sold in the millions range.

And in fact a good minty condition iPhone 1 is already going up in value.
 
Everose Daytona with Ceramic Bezel and Ivory dial (116515LN). I've wanted it for a long time, but only after seeing the new Yachtmaster w/ Oysterflex strap did I realize how amazing it would look with a rubber band. Was thinking of picking up a Rubber B for now and then getting the actual Oysterflex through someone with connections at Rolexforums.com in a year or so.

Nice. Which one, if I might ask? Totally off topic I know.
 
Marketing?

Apple also makes their own metals, their aluminium is a custom alloy not available for anyone else. Their 316L and 18K gold is also custom Apple.

We use 316L Stainless. Have done for years.
What do you mean?
 
Marketing?

Apple also makes their own metals, their aluminium is a custom alloy not available for anyone else. Their 316L and 18K gold is also custom Apple.

Also according to Rolex marketing videos, the watch case is pressed steel, not CNC.



Where they do this?

Apple makes the whole watch CNC from gold billets.



I'm saying Rolex doesn't "cast" their watch cases. They are formed from bars, as I said. Stamped out of those bars, and the computer controlled machines (programable machines/"robots"...maybe CNC was the wrong word since most people mean it to be "CNC milling") finish the case. Nothing is cast into a "watch case mold".

For those not familiar with how advanced Rolex's manufacturing is, here are two really good articles (with photos and videos) on it:

http://www.ablogtowatch.com/10-things-know-rolex-makes-watches/

http://rolexblog.blogspot.com/2014/03/inside-rolex-part-3-exploring-wonderful.html
 
That's the problem. People here with no exposure to the truly wealthy keep pretending they understand them.

Hardly surprising. Look how many people with no experience running even a small business think they know more about how to run Apple than Tim Cook does. And Steve Jobs before him.

No one buying the Edition is going to go hungry as a result. Their children aren't going to have to give up school field trips.

People spend lots more than $17k on a car that's essentially worthless in a few years, and spend thousands more on upkeep and insurance. And most of them don't even buy it - they spend thousands more on finance charges. They also spend hundreds to finance their iPhones (in the form of overpriced plans)

Me, I don't have a car. I live downtown and I walk or bike wherever I need to go. I take more plane rides than car rides. But if I went out tomorrow and bought a car - essentially a useless luxury item to me - no one would question it or say it was a stupid waste of money. I can afford it and it's something they view as an ordinary thing to spend money on.
 
Everose Daytona with Ceramic Bezel and Ivory dial (116515LN). I've wanted it for a long time, but only after seeing the new Yachtmaster w/ Oysterflex strap did I realize how amazing it would look with a rubber band. Was thinking of picking up a Rubber B for now and then getting the actual Oysterflex through someone with connections at Rolexforums.com in a year or so.

Ah. Yeah. I'm having a hard time not pulling the trigger on the that new Yachtmaster. Love the rose gold and the new bezel, along with the Oysterflex. My AD has already got a list for it about 18-24 months long, based on how frequently he receives allocated (which I'm sure it will be) pieces.

I would love it if Rolex will release the Oysterflex separately, but I'm not counting on it. And I've not had good success with RubberB. Look good, but much harder to fit than they lead on.

You're on rolexforums? Nice. Me too.
 
Yes, some of the very rich will buy these but I see the market as being salespeople who make serious commissions. They get a new Rolex every year because they want to show their clients they are successful. Locally I know a few realtors who I will be shocked if I do not see them with the gold edition. They buy stupid cars that make no sense on our tiny island.

I'm married to a realtor who would never buy the gold and probably won't even get the Sport but when I mentioned I might just get the SS with sports band instead of SS with Link (at first) he insisted I get the nicer one.
 
316L refers to the alloy components. How the alloy is made is another story.

Are you one of these people that thinks Apple gets "special" chips for their computers also, and don't use the same items that an in PC's
PC's using lower quality parts?
 
I think you're right.



Yep, more power to them. The only minor quibble is that they've left a huge hole in their pricing, by jumping from ~$1,000 to ~$10,000. Think they might fill that gap with something in the future?

I think that's their long-term plan. To fill that pricing gap a bit.
 
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